Nagaraj Karjagi
Ass Gen Manager– Business Development, Strategy & Sales
Bengaluru
Summary
Dynamic professional with a proven track record with 18+ years of experience in strategic sales, business development, and market expansion across automotive and industrial domains. Began career in machine tools sales, building a solid foundation in technical B2B selling before transitioning into Tier 1 automotive transmission systems for ICE-powered 2W and 4W platforms, including emerging 2W EV transaxle solutions. Expertise in serving top OEMs across various segments, with a strong focus, committed to leveraging industry insights and market trends to enhance product offerings and foster long-term partnerships. Ready to face complex challenges and delivering impactful results in a rapidly evolving business environment
Overview
22
22
years of professional experience
2
2
Certifications
Work History
Assistant General Manager – Business Development, Strategy & Sales
[Musashi India Ltd]
04.2019 - Current
- Driving strategic growth and commercial excellence for powertrain systems, serving top OEMs across 2W and 4W segments, including cutting-edge EV transmission solutions for electric two-wheelers.
- Led business development initiatives across ICE and EV powertrain verticals, expanding OEM partnerships and unlocking new revenue streams in domestic and export markets.
- Championed go-to-market strategy for 2W-EV transmission units, positioning the company as a preferred supplier for next-gen mobility platforms.
- Conducted market intelligence, competitor analysis, and customer mapping to identify high-potential segments and shape strategic product roadmaps.
- Managed key accounts with leading 2W and 4W OEMs, driving long-term contracts, platform-level integration, and cross-selling opportunities.
- Oversaw sales operations including pricing strategy, volume forecasting, commercial negotiations, and margin optimization.
- Collaborated with R&D and engineering teams to align product development with OEM requirements, regulatory trends (BS-VI, EV mandates), and cost-performance benchmarks.
- Represented the company at industry expos, EV summits, and OEM strategy meets to enhance brand visibility and thought leadership.
Regional Sales Manager
Nachi Technology India Pvt Ltd
06.2015 - 04.2019
- Lead Generation & Sales Strategy: Ensuring consistent lead generation and collaborating with leadership to design and implement effective sales prospecting strategies.
- Team Recruitment & Development: Hiring high-performing sales professionals based on HR guidelines and delivering structured onboarding and training to ensure team success.
- Performance Management: Overseeing day-to-day performance of the sales team, conducting regular reviews, and implementing performance plans in line with company policies.
- Leadership & Coaching: Leading weekly/monthly sales meetings, coaching direct reports, and aligning team performance with strategic business goals.
- Sales Analytics: Tracking sales metrics and reporting actionable insights to leadership for informed decision-making.
- Revenue Accountability: Meeting revenue targets through effective management of sales activities and team accountability.
- Culture & Engagement: Promoting a strong company culture, fostering high employee engagement, and maintaining alignment with organizational values.
- Process Adherence: Training the team on sales processes and ensuring strict adherence across all touchpoints.
Application Specialist
SKF Group
11.2010 - 05.2015
- Responsible for delivering technical expertise and driving business growth through value-added engineering solutions.
- Root Cause Analysis: Conducted detailed failure analysis for bearings, leveraging deep understanding of application, machinery, and process parameters.
- Technical Support & Innovation: Led technological support and innovation initiatives across various sectors including automotive, pumps, motors, paper, mining, cement, and off-highway industries.
- Technical Training: Delivered customized technical training for internal teams and key customers to enhance product knowledge and application.
Sr. Engineer-Technical Assistance
Ace Designers Limited
11.2003 - 11.2010
- Key role in bridging customer requirements with technical and commercial solutions for customized machining systems.
- End-to-End Project Coordination: Managed the entire process from RFQ generation to order execution through cross-functional collaboration with customers, design teams, factories, and sales departments.
- Techno-Commercial Proposals: Analyzed component drawings, developed solutions, and submitted detailed techno-commercial proposals to clients.
- Project Management: Led contract review meetings across departments to ensure smooth execution and timely delivery of projects.
- Conceptual Design & CAD: Designed custom work-holding fixtures and tooling solutions using AutoCAD based on machining process requirements.
- Supplier & Pricing Negotiations: Coordinated with cutting tool and work-holding manufacturers for technical discussions and pricing negotiations.
- Process Design & Time Estimation: Developed machining process layouts and estimated cycle times for specific components.
- SAP Implementation: Served as a core team member representing the department during SAP system implementation.
Education
Executive Certificate Programme - Strategy & Leadership for Senior Professionals
IIM Indore
04.2001 -
PGDBA - Marketing/CRM
Symbiosis Centre for Distance learning
01.2010
Bachelor Of Engineering - Mechanical engineering
Vishehwaraya Technical University (VTU)
01.2003
Skills
Leadership & Cross-Functional Collaboration
Certification
Six Sigma-Green Belt
Activities
- Anchoring in various company events
- Various Training to the fellow colleague
- Lead in company's various sub activities
Accomplishments
Best Supplier (New Product Development) Award-Royal Enfield
Best Supplier of the year Award- Toyota Kirloskar Motors
Best Supplier (Q&D)-HMSI
Additional Information
2W OEM's & Tier suppliers: TVSM, Royal Enfield, HMSI, Yamaha, Exedy, FCC ++
4W OEM's & Tier suppliers: TKM, Hyundai, Aisin Automotive ++
2W EV OEM's: Ather Energy, River, Ola, TVSM
Pump Industries: CRI Pumps, Texmo, Suguana, Aquapump +++
Timeline
Assistant General Manager – Business Development, Strategy & Sales
[Musashi India Ltd]
04.2019 - Current
Regional Sales Manager
Nachi Technology India Pvt Ltd
06.2015 - 04.2019
Application Specialist
SKF Group
11.2010 - 05.2015
Sr. Engineer-Technical Assistance
Ace Designers Limited
11.2003 - 11.2010
Executive Certificate Programme - Strategy & Leadership for Senior Professionals
IIM Indore
04.2001 -
PGDBA - Marketing/CRM
Symbiosis Centre for Distance learning
Bachelor Of Engineering - Mechanical engineering
Vishehwaraya Technical University (VTU)