NAMAN GAUBA
Toronto
Summary
Experienced Digital Marketing Manager with substantial expertise creating, sustaining, and executing successful digital marketing initiatives. Bringing vast marketing knowledge, developing and implementing client-focused, successful campaigns targeted at increasing brand awareness and visibility. Adept in using digital marketing platforms to increase sales and overall company productivity.
Overview
5
5
years of professional experience
Work History
Social Media Manager
Tamarind Modern Indian Bistro
01.2023 - Current
- Developed and implemented comprehensive social media strategies, increasing establishment visibility and engagement by 200%.
- Produced compelling and shareable content, fostering growth in followers and driving organic traffic to the company website, resulting in 30% increase in the revenue.
- Established and nurtured online communities, enhancing customer loyalty and brand advocacy.
- Researched and identified potential opportunities for partnerships and collaborations to drive footfall, aided in increasing sales by 20%
Restaurant Marketing Manager
Haze Restaurant + Lounge
03.2022 - 12.2022
- Responsible for developing and executing comprehensive marketing strategies for a restaurant and its franchises
- Implemented digital marketing initiatives, including social media campaigns, email marketing, and online advertising on different platforms such as Instagram, TikTok, Facebook, and Google Ads resulting in 20% increase in the revenue.
- Collaborated with the culinary team to showcase menu offerings, promoted events, to enhance the overall online presence of the restaurant.
Google Ads Specialist
TELEPERFORMANCE
10.2021 - 02.2022
- Pitched to clients for optimizing existing Google ad campaigns and creating new campaigns for business
- Developed trusted advisor relationships with key accounts, customer stakeholders, and executive sponsors
- Forecasted and tracked key account metrics by pulling and analyzing insight reports and sharing with clients.
Strategic Media Planner - Internship
Reid's Distillery
05.2021 - 09.2021
- Conducted market research to identify target demographics and competitor's strategy and planning media decisions. Assisted in developing strategic media plans for the local gin brand, optimizing channels and collaborating on campaign execution
- Utilized analytics tools to assess campaign performance, providing data-driven insights and recommendations. Contributed to content creation for digital platforms, aligning with overall media strategy and brand messaging.
Account Manager
Vardhaman Advertising
02.2019 - 12.2019
- Assisted in the development and execution of marketing, advertising, and sales campaigns for all assigned accounts to maximize sales
- Built and maintained strong, long-term client relationships. Managed end-to-end use channels of operations.
Education
Strategic Relationship Marketing -
George Brown College
08.2021
International Business Management -
Northern College
08.2020
Bachelor of Business Administration -
Guru Gobind Singh Indraprastha University
07.2019
Skills
- Google Analytics
- Content Creation
- Marketing Strategies
- Online Advertising
- Campaign Management
Languages
English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Timeline
Social Media Manager
Tamarind Modern Indian Bistro
01.2023 - Current
Restaurant Marketing Manager
Haze Restaurant + Lounge
03.2022 - 12.2022
Google Ads Specialist
TELEPERFORMANCE
10.2021 - 02.2022
Strategic Media Planner - Internship
Reid's Distillery
05.2021 - 09.2021
Account Manager
Vardhaman Advertising
02.2019 - 12.2019
Strategic Relationship Marketing -
George Brown College
International Business Management -
Northern College
Bachelor of Business Administration -
Guru Gobind Singh Indraprastha University
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