Summary
Overview
Work History
Education
Skills
LinkedIn
DSP experience & certifications
Clients
Timeline
Generic

Naman Girdhar

New Delhi

Summary

I am a professional digital marketer with nearly three years of experience, specializing in programmatic advertising. I have hands-on experience in running display ads, video ads, and CTV ads, and I am responsible for activities such as campaign setup, optimization, reporting, planning, and campaign analysis.

Overview

7
7
years of professional experience

Work History

Programmatic Analyst

Annalect (Omnicom Media Group)
08.2023 - Current
  • I am responsible for campaign optimization, management, planning, trafficking and reporting of all projects for our client VW Group (VW passenger, Audi, Porsche, Skoda , VW financial services).
  • Closely work with planners, clients & activation team to setup up and plan client's campaign.
  • Work on awareness, consideration & soft conversions campaigns.
  • Assist in achieving the best campaign results and meeting campaign KPIs up to the desired benchmark

Analyst

Publicis Media
11.2021 - 07.2023
  • I was responsible for 1-0-1 campaign management of all projects for our client Kellogg’s, Ministry of Education & Invisalign.
  • Setting up CTV ads, video ads & display ads campaign on various DSP's like Google ads, DV360 & TTD.
  • day to day task included- Campaign trafficking, Campaign optimization, Analytical Reporting, Budget optimizations, Pacing reporting, client interactions.

Junior Process Associate

Sunlife Financials
05.2021 - 11.2021
  • I was responsible for the enrollment of new corporate insurance clients on our database.
  • Day to day activities included- Setting up & QAing documents, filling up client enrollment form.

Marketing & Management

[Internship] Fiesta
01.2019 - 02.2019

Worked in he marketing team and helped in generating sponsors for the college fest.

Sales and Marketing

[Internship] The Times Of India
06.2018 - 07.2018
  • First month telly-calling from the provided database to sell newspaper schemes.
  • Second month door to door selling of newspaper schemes in a specific region.
  • Awarded with 5000 rs for generating high lead and attaining a good number of sales in door to door selling.

Sales and Marketing Consultant

[Internship] Aiesec
09.2017 - 02.2018
  • Management of the events organized within the organization.
  • Consulting and sending students for foreign internships

Education

PGDM in Digital Marketing - Marketing

MICA
Ahmedabad, India
02.2021

BBA - Business Administration- Marketing

Institute of Information Technology And Management
New Delhi, India
10.2020

Schooling -

Mount Carmel School
Dwarka, India
2017

Skills

  • Digital advertising
  • Programmatic advertising
  • Campaign setup
  • Ad serving and ad operations
  • Strategic partnerships
  • Client service
  • Campaign management
  • Optimizing
  • Planning
  • Reporting
  • Programmatic Media Buying
  • Business growth

LinkedIn

https://www.linkedin.com/in/namangirdhar/

DSP experience & certifications

  • DV360
  • Yahoo DSP
  • The Trade Desk
  • Google Ads
  • Amazon DSP
  • Xandr Invest

Clients

  • Kellogg's, Canada
  • Invisalign, Canada
  • Ministry of Education (Gov. of Ontario), Canada
  • Volkswagen group, United Kingdom

Timeline

Programmatic Analyst

Annalect (Omnicom Media Group)
08.2023 - Current

Analyst

Publicis Media
11.2021 - 07.2023

Junior Process Associate

Sunlife Financials
05.2021 - 11.2021

Marketing & Management

[Internship] Fiesta
01.2019 - 02.2019

Sales and Marketing

[Internship] The Times Of India
06.2018 - 07.2018

Sales and Marketing Consultant

[Internship] Aiesec
09.2017 - 02.2018

PGDM in Digital Marketing - Marketing

MICA

BBA - Business Administration- Marketing

Institute of Information Technology And Management

Schooling -

Mount Carmel School
Naman Girdhar