Naman Sachdeva
Digital Marketer
New Delhi
Summary
Results-driven Digital Marketer with 2 years of experience in developing and implementing digital marketing strategies. Skilled in utilizing various digital channels to drive brand awareness, increase website traffic, and generate leads. Demonstrated ability to adapt to fast-paced environments and deliver measurable results. Passionate about leveraging digital platforms to optimize marketing campaigns and drive business growth.
Overview
4
4
years of professional experience
Work History
E-commerce Marketing Analyst
Boult
2 2024 - Current
- Managed and optimized Amazon and Flipkart advertising campaigns to drive sales and minimize ACoS.
- Conducted in-depth keyword research and analysis to identify high-converting search terms and optimize bidding strategies.
- Strong analytical skills, including the ability to interpret ACoS data and derive actionable insights to improve campaign performance.
- Recognized for consistently exceeding quarterly sales targets and delivering high-impact advertising campaigns with optimal ACoS.
- Detail-Oriented Marketing Professional with skills in A/B Testing, Analytics, and Digital Strategy to Maximize ROI and Engagement.
- Managing operations on both Amazon and Flipkart with a monthly budget of ₹5 crore, ensuring optimal resource allocation, maximizing ROI, and driving substantial growth across both platforms.
Google Ads Executive
The Natural Wash
07.2023 - 02.2024
- Ability to create, set up, and structure Google Ads campaigns for optimal performance
- This includes defining campaign objectives, ad groups
- Proficiency in conducting keyword research to identify valuable keywords and phrases for ad campaigns
- Managing advertising budgets effectively to ensure campaigns are cost-efficient and meet performance goals
- Understanding how to improve Quality Scores by optimizing landing pages, ad relevance, and click-through rates
- Setting up and monitoring conversion tracking to measure the effectiveness of campaigns and make data-driven decisions
- Worked On 5 Types Of Campaigns- Search, Display, Video, Pmax And Discovery.
Marketing Intern
Go Mechanic
10.2022 - 12.2022
- Assisted the marketing team in developing and implementing digital marketing campaigns
- Conducted keyword research and analysis to optimize website content and improve search engine rankings
- Monitored and analyzed website traffic and engagement using Google Analytics, identifying areas for improvement and making data-driven recommendations.
Proprietor
Brand Bucket
06.2020 - 09.2022
- Established strong relationships with multiple renowned brands, managing their presence on leading e-commerce platforms.
- Extensive experience in navigating Amazon and Flipkart, utilizing platform-specific strategies to boost brand visibility and sales.
- Managed end-to-end operations for partner brands, including product listing, catalog management, inventory tracking, and pricing optimization.
- Executed tailored marketing campaigns, such as sponsored ads, Lightning Deals, and SEO strategies, to enhance brand discoverability and conversion rates.
- Managed to work with different D2C brands like Orika, Qnt Muscletech, enhanced their brand value and sales at different marketplaces.
Education
BA -
Rajdhani College, University Of Delhi
Digital Marketing -
NIIM Institute
Skills
Digital Marketing & Paid Advertising Campaigns
Google AdWords
Email Marketing
Campaign Management
Google Analytics
Supply chain operations management
Timeline
Google Ads Executive
The Natural Wash
07.2023 - 02.2024
Marketing Intern
Go Mechanic
10.2022 - 12.2022
Proprietor
Brand Bucket
06.2020 - 09.2022
E-commerce Marketing Analyst
Boult
2 2024 - Current
BA -
Rajdhani College, University Of Delhi
Digital Marketing -
NIIM Institute
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