Namitha Reghunath
Kochi
Summary
Experienced marketing professional with background in content marketing, and thought leadership for service-based products. Proven track record of creating compelling content strategies and organizing successful events that drive engagement and brand awareness. Skilled at leveraging market insights to develop effective marketing communication plans. Seeking opportunities in product management and marketing communication to enhance brand positioning and drive business growth. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Executive- Sales Operations
Beroe Consulting India Pvt. Ltd.
11.2022 - Current
- Provided support to sales team in optimising and improving overall sales process to drive revenue and achieve 100% of annual sales targets
- Data analysis and report generation to analyze achievement of revenue targets and forecasted cash-ins
- Provided RevOps support to sales team in achieving successful completion of sales cycle.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
Content Curation and Digital Marketing
Ergo Consulting Services (I) Pvt. Ltd.
02.2016 - 10.2022
- Activated and managed social media accounts of wedding vertical, improving lead generation by 20%, organically
- Revitalized company's brand presence online by achieving 25% increase in followers, by streamlining content strategy
- Curated and managed Website content, online ads and campaigns, improving brand visibility on online platforms
- Increased website traffic by 35% within one year, resulting in 20% growth in lead generation.
- Created and managed budgets to maximize brand reach and engagement.
- Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement.
- Incorporated product changes into marketing messages to drive customer engagement and maximize profits.
- Researched and identified new opportunities for product and brand development.
Manager- Client Relation & Event Planning
Ergo Consulting Services (I) Pvt. Ltd.
02.2009 - 10.2022
- Developed unique and relevant project concepts based on Client requirements and event objectives
- Worked alongside Clients to successfully manage and execute customized event plans that align with brand's vision and budget outlined
- Managed portfolio of 60+ wedding and corporate events, overseeing budgets totalling $50M
- Cross-functional team coordination and vendor profiling to manage large and medium-scale projects
- Coordinated with 65+ vendors and suppliers, ensuring seamless execution of events
- Achieved 90% client satisfaction rate by optimizing event customization, as measured by post-event surveys.
- Developed and maintained relationships with customers and suppliers through account development.
- Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
Freelance Content writer
Content Whale
12.2020 - 06.2021
- Created and delivered research-oriented technical content for global clientele within stipulated timeline
- Authored SEO-compatible content across 5 different industries, showcasing versatility and adaptability
- Catered to 24 international clients for producing creative content in terms of SEO, blogs, Business writing and advertisements, based on extensive research
- Worked independently while also fostering effective collaboration within remote team environment.
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
Education
PGDM (General Management) -
Birla Institute of Management Technology (BIMTECH)
Noida, UP01.2023
Postgraduate: M.Sc. Biotechnology - undefined
Amrita School of Biotechnology
Kollam, Kerala01.2008
Graduation: B.Sc. Biotechnology - undefined
Hindusthan College of Arts and Science
Coimbatore, Tamil Nadu01.2006
Skills
- Social media management
- Content curator and Marketing
- Time Management
- Database Management
- Excellent Communication
- Teamwork and Collaboration
- Attention to Detail
- Continuous Improvement
- Sales processes
- Sales Records Management
- Client Retention
- Employee Retention
- Budgeting and Expenditures
- Data Confidentiality
- Goal Setting
Websites
Certification
- Digital Marketing Nanodegree, Udacity
- Creative content writing, InternShala
- Advanced MS excel, Finprov
- Travel Life Sustainability Manager, TraveLife
References
- Dr. Anilkumar G, Head, Cancer Stem Cell Lab, Newark, USA, +1 (760) 209-3133
- Rajesh Gopinathan, MD, Ergo Consulting, Kochi, India, +91 9847060010
Timeline
Executive- Sales Operations
Beroe Consulting India Pvt. Ltd.
11.2022 - Current
Freelance Content writer
Content Whale
12.2020 - 06.2021
Content Curation and Digital Marketing
Ergo Consulting Services (I) Pvt. Ltd.
02.2016 - 10.2022
Manager- Client Relation & Event Planning
Ergo Consulting Services (I) Pvt. Ltd.
02.2009 - 10.2022
PGDM (General Management) -
Birla Institute of Management Technology (BIMTECH)
Postgraduate: M.Sc. Biotechnology - undefined
Amrita School of Biotechnology
Graduation: B.Sc. Biotechnology - undefined
Hindusthan College of Arts and Science
- Digital Marketing Nanodegree, Udacity
- Creative content writing, InternShala
- Advanced MS excel, Finprov
- Travel Life Sustainability Manager, TraveLife
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