Natarajan

• Actively listened to customers' requests, confirming full understanding before addressing concerns.
• Developed team communications and information for meetings.
• Communicated and reporting regularly with VP - SALES - PTF DIVISION for daily support and strategic planning for accounts.
• Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
• Improved sales processes to streamline customer and Distributors acquisition and onboarding strategies.
• Developed and introduced value-added Products and approaches by leveraging trends in customer marketplaces and industries.
• Delivered engaging Product, Brand and Sales presentations to new clients, explaining technical information in simplified language to promote features and increase client base.
• Coached employees in successful testing methods and encourage them deliver the products with consistency batch qualities.
• Developed rapport with International Customers and collaborated with Tech centre, marketing team to develop the Products equivalent their samples.
• Developed strategic relationships with Distributors and direct customers to foster profitable business initiatives. Accomplished sales goals and boosted sales volume through product knowledge and customer relationship management.
• Developed and implemented comprehensive textile product training program for salesperson, Distributor and Customers during the lockdown. Conducted research to target, engage and partner with Tech Centre to develop the beneficial, cost-saving production plans. Created and launched new online marketing strategies, resulting in getting the new customers and sales increase.
• Expanded product distribution by adding more than 35 new distributors in region wise.
• Initiated the Tech centre to research and developing new products, Technical content preparation, arranging Product introduction session and arranging the required certification.
• Handled all distributors and customer relations issues pleasantly, enabling quick resolution and client satisfaction.
• Increased Regional Market share 80% of PVAs within 6 Months.
• Quickly learned new skills and applied them to daily tasks, improving efficiency and productivity.
• Proved successful working within tight deadlines and fast-paced atmosphere.

.

• Developed international business relationships to drive business in Tirupur.
• Organized promotional events and interacted with community to increase sales volume

• Reported directly to the Vice President Marketing Canada, helping with several management functions to support business development and sales.
• Communicated with manufacturers to improve and develop the new products, in addition to maintaining competitive performances in the market. (Key Manufacturers: SNF France, Venus Industries, Hind Prakash, Synthotex, Perfecto chemicals etc.)
• Represented the company on internet marketing promotions.
• Reviewed entire inventory lists on a monthly basis to keep track of inventory flow.  Helped in resolving critical issues related to technical, and provided the support to the customers.  Identified resource requirements and assigned responsibilities to different sales staff through proper coordination.

Key Achievement:

• Lead rapid expansion for nationwide chemical dealers for Soneil Chemical Products. Expanded territories through personalized business relationships, customized and streamlined operations.
• Led targeted training programs to educate staff on product benefits and service capabilities.
• Monitored sales team performance, analyzed sales data and reported information to the management.
• Provided recommendations to promote brand effectiveness and product benefits, resulting in securing 76 long-term accounts in 6 FY.

Accomplishments:

• Collaborated with Tech centre team of 1 in the development of JESONS BRAND TEXTILE SPECIALITY PRODUCTS.
• Collaborated with Vendors (Venus Industries, SNF India Sterling Auxiliaries - (India & China) team of 1 in the development of Soneil Brand Textiles dyes , Pre-treatment, coating and finishing, pigment printing packages, Non PVC inks.
• Used Microsoft Excel to develop sales performance, customer visits, payment history tracking spreadsheets. _________________________________________