Navaneet Naik

Experienced Monitoring and campaign Specialist with over 3.4 years in digital marketing, specializing in email campaigns using Oracle Responsys.
Proven track record of excellence in executing email campaigns with a focus on planning, development, deployment, testing, and reporting.

Proficient in designing and coding responsive email templates using HTML and inline CSS to ensure compatibility across various email clients and devices.

Monitored email campaign performance metrics, such as open rates, click-through rates, and conversion rates, to assess the effective

Successfully developed and launched multiple email campaigns, including promotional, transactional, and automated emails, with a focus on achieving high deliverability rates and engagement

Strong interpersonal, communication, and organizational skills with the ability to manage complex client requirements.

Expertise in Oracle Responsys Interact (B2C) for email marketing.

• Recognized for work ethics, 24/7 availability, and in-depth knowledge of campaign tools, ensuring error-free campaign launches.
• Collaborated with clients and internal stakeholders on campaign monitoring strategies.
• Maintained comprehensive documentation and generated weekly and monthly campaign reports.
• Implemented best practices to enhance campaign services and contributed to a positive team culture.

• Increased website traffic by implementing search engine optimization strategies and keyword research.
• Increased customer retention rates with personalized email marketing campaigns tailored to individual preferences and behaviors.
• Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or other content.
• Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
• Optimized landing pages for improved conversion rates, utilizing A/B testing and user experience best practices.