Naveen Kumar Reddy
Sales Operations Analyst
Hyderabad
Summary
Salesforce Certified Admin and Sales Operations Analyst with 10+ years of cross-functional experience in optimizing lead management processes, integrating CRM and marketing automation tools (Salesforce), and supporting global sales and marketing teams. Proven track record in project management, stakeholder collaboration, and data-driven process improvement.
Overview
12
12
years of professional experience
2014
2014
years of post-secondary education
2
2
Certifications
Work History
Sales Operations Analyst, RevOps
SS&C Intralinks
06.2022 - Current
- Directed end-to-end Territory Management: established territory models, streamlined routing, and assigned users across GTM teams.
- Improved lead management processes by streamlining lead assignment rules, qualification criteria, and campaign tracking within Salesforce.
- Collaborated with marketing, sales, and tech teams to define business requirements and align roadmap priorities for CRM/automation enhancements.
- Oversaw Case Management Queue: updated records, eliminated duplicates, and resolved data discrepancies to maintain CRM integrity.
- Executed Salesforce enhancements including picklist revisions, Flow automation, and territory adjustments, resulting in 25% workflow efficiency improvement.
- Queried Salesforce data via SOQL and analyzed reports using Excel tools for audits and business reporting.
- Generated and presented weekly KPI dashboards to Sales Leadership, enabling strategic decision-making.
Analyst, Project/Program Management
Dell International Services India
05.2021 - 06.2022
- Delivered financial analysis and insights to support 15+ project teams, enabling data-driven decision-making.
- Managed project documentation with 100% accuracy and compliance, enhancing project visibility.
- Developed and maintained dashboards for 20+ projects, ensuring real-time visibility and precise reporting.
- Provided actionable recommendations that enhanced project efficiency by 15%, contributing to improved operational outcomes.
Specialist, Sales Operations
Dell International Services India
08.2017 - 05.2021
- Produced and delivered high-frequency SLA and productivity reports via Salesforce, ensuring timely insights with 100% data reliability.
- Managed and published monthly performance stacks for the sales team via Salesforce, improving performance visibility and tracking.
- Provided actionable business insights and analytics to the quality team, leveraging Salesforce data to improve service level targets by 15%.
- Utilized Salesforce reporting and dashboard tools to analyze data and identify process inefficiencies, resulting in a 20% increase in team productivity.
Analyst, Content Engineer
GlobalLogic Technologies Pvt. Ltd.
08.2013 - 04.2015
- Resolved 50+ Google Maps bug reports weekly, ensuring timely resolution and process improvement.
- Generated daily, weekly, and monthly productivity reports, delivering 100+ reports monthly with accuracy.
- Ensured data quality using GIS tools and Google resources, maintaining 100% compliance before release.
Education
Bachelor Of Technology - Aeronautical Engineering
Sri Indu College of Engg. & Tech.
Skills
CRM & Platforms: Salesforce (Admin Certified), Salesforce Lightning, ZoomInfo, Wiza
Data & Reporting: SOQL, Advanced Excel (XLOOKUP, Power Query, Pivot Tables), Salesforce Reports & Dashboards
Automation & Optimization: Flows, Process Builder, Territory Management, Case Management
Data Governance: Cleansing, Deduplication, Enrichment, Stewardship
Additional: Agile Methodology, User Training, Change Management, Documentation
Websites
Certification
Salesforce Certified Administrator, 11/01/24
Timeline
Sales Operations Analyst, RevOps
SS&C Intralinks
06.2022 - Current
Analyst, Project/Program Management
Dell International Services India
05.2021 - 06.2022
Specialist, Sales Operations
Dell International Services India
08.2017 - 05.2021
Analyst, Content Engineer
GlobalLogic Technologies Pvt. Ltd.
08.2013 - 04.2015
Bachelor Of Technology - Aeronautical Engineering
Sri Indu College of Engg. & Tech.
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