Navita Kumari
Digital Marketing Expert
Bengaluru
Summary
Digital Marketing professional with 8.5+ years of experience, currently working as an Assistant Manager at Cloudnine Hospitals. I lead social media, content, influencers, and performance marketing for multiple healthcare verticals and consistently deliver measurable growth - higher engagement, stronger brand visibility, and more qualified leads. I enjoy building content that connects emotionally with mothers and families while using data, SEO, and ads to scale results. Skilled across Meta Ads, Google Ads, analytics, SEO tools, and content strategy.
Overview
10
10
years of professional experience
6
6
Certifications
Work History
Assistant Manager
Cloudnine Hospitals
05.2022 - Current
- I lead digital marketing for Cloudnine Maternity and Fertility, and drive lead generation and growth for Ear Piercing, the Cloudnine Mamas Community, and Masters in Baby Affairs.
- Built and strengthened Cloudnine’s social media presence by improving content planning, consistency, and engagement strategy. This led to 37% growth in Instagram followers, 107% increase in engagement, a 1810% rise in YouTube subscribers, and 363M impressions on Facebook with a 166% improvement in engagement.
- Delivered 20,000+ leads with a ₹15 lakh annual performance budget Optimised CPL aggressively — Community CPL reduced from ₹477 → ₹87
- Managed 4–6 influencers monthly, consistently achieving 6–8 lakh views per reel, with strong emotional + educational storytelling.
- Work on Brand and Topical campaigns like Mother’s Day, Father’s Day, Breastfeeding Week, etc. backed by ₹15 lakh annual brand budget
- Led a 2-member team and work closely with content, design, doctors, and business leadership to maintain Cloudnine’s brand voice online.
Digital Marketing Lead
NetXplore Technologies Pvt Ltd.
06.2020 - 06.2021
- Managed digital strategy for UnifyTree (an e-learning platform helping students prepare for IIT, NEET, and other competitive exams). with an annual ₹8 lakh lead-gen budget, generating 15,000+ student leads through Meta and Google Ads.
- Improved landing page conversions from 1.8% to 3.2% by analyzing user patterns and running A/B tests.
- Built partnerships with colleges and schools to improve awareness and student onboarding opportunities.
SEO Analyst
DigitalOneX
04.2019 - 05.2020
- Managed SEO for several client websites and focused on improving both technical health and content quality.
- Improved organic traffic by 35–40% through keyword research, content updates, and on-page optimization that aligned better with user intent.
- Helped clients achieve Top 10 rankings for 30+ keywords, strengthening their overall search presence.
- Identified and fixed technical issues that improved overall site health by 25–30%.
- Reduced page load time by more than 1.5 seconds, improving user experience and rankings together.
Digital Marketing Associate
Dronstudy.com
01.2019 - 03.2019
- Managed paid marketing for Dronstudy, focusing on Google Ads, Meta Ads, and YouTube growth for an e-learning audience.
- Handled a monthly budget of ₹50,000 and generated 1,000+ qualified leads through targeted lead-gen campaigns.
- Worked closely with graphics designers, content team and video editors to plan video content, meta data and thumbnails that supported better ad performance and YouTube visibility.
- Contributed to YouTube channel growth through consistent publishing, keyword-aligned titles, thumbnails, and audience-focused content strategies.
Digital Marketing head
Igloohouse.in
02.2016 - 11.2018
- Led marketing and social media for a zero-brokerage real estate platform, helping build its digital presence from scratch.
- Ran Facebook lead-gen campaigns, onboarded 500+ property owners, and coordinated with field teams during tenant visits and agreement processes.
- Generated 1,200+ qualified leads, cut CPL by 35%, and improved conversions by 25% with better listings and landing pages.
- Worked closely with the website designer on site improvements, SEO updates, and property listing enhancements.
Education
Professional Certificate Programme - Digital Marketing
ISB
01.2025
Diploma - Digital & Social Media Marketing
Shaw Academy
Bachelor of Technology (B.Tech) - undefined
Synergy Institute of Technology
Odisha01.2015
Skills
Platforms: Meta Ads, Google Ads, Sprout Social, SocialPilot, Supermetrics, VidIQ
Certification
HubSpot Inbound Marketing
Recognition
Awarded by Cloudnine CMO & COO, Suresh Pandiyan, for “Bias for Action” – recognizing ownership, consistency, and proactive leadership in digital function., Awarded twice by Cloudnine Growth Manager, Rahul Kumar, for “understanding customers and always doing what’s best for them.
Disclaimer
Date: 2nd December 2025 Navita Kumari Bengaluru
Timeline
Assistant Manager
Cloudnine Hospitals
05.2022 - Current
Digital Marketing Lead
NetXplore Technologies Pvt Ltd.
06.2020 - 06.2021
SEO Analyst
DigitalOneX
04.2019 - 05.2020
Digital Marketing Associate
Dronstudy.com
01.2019 - 03.2019
Digital Marketing head
Igloohouse.in
02.2016 - 11.2018
Professional Certificate Programme - Digital Marketing
ISB
Diploma - Digital & Social Media Marketing
Shaw Academy
Bachelor of Technology (B.Tech) - undefined
Synergy Institute of Technology