Nayan Makwana
Mumbai
Summary
Creative Social Media Manager with proven record of success in building brand awareness, increasing followers and partnering with top influencers through cohesive digital strategy. Engaging storyteller with 3 times website of the year award-winner. Develops vision and achieves objectives through execution of integrated plans.
Overview
8
8
years of professional experience
Work History
Indian Cookery Pvt Ltd
- Digital Marketing Manager
05.2015 - 08.2018
- Handling Social Media account and Website for Master Chef Sanjeev Kapoor, FoodFood, Amrita Raichand.
Forever News
- Social Media Marketing
02.2019 - 05.2021
- Managed the daily operations of all assigned social media accounts.
- Developed and implemented successful social media campaigns to support company objectives.
- Created engaging content for multiple social media platforms, such as Twitter, Instagram, Facebook, and LinkedIn.
- Optimized posts for SEO purposes by researching relevant keywords and hashtags.
- Developed and implemented strategic social media marketing plans.
- Prepared monthly calendar to manage online content across multiple platforms.
Faya Jewels
- Social Media and Website Manager
01.2022 - 10.2023
- Provided technical expertise and support for website design, development and implementation.
- Developed website content including text, images, videos and audio files.
- Updated existing webpages with new content or changes in design elements.
- Monitored website performance to ensure optimal user experience.
- Analyze customer feedback to identify areas of improvement for the website interface.
- Conducted A and B testing to evaluate different versions of a webpages layout or content to determine which performs better.
- Reported regularly on website analytics such as page views, unique visitors, bounce rate.
Education
Graduation (B.SC in Chemistry and Zoology) -
Bhavan's College, Mumbai University
Skills
- Analytics
- Audience Development
- Brand Awareness
- Campaign Creation/Management/Tracking
- Community Building/Management
- Competitive Analysis
- Content Distribution/Management/CMS
- Data Analytics
- Directing Traffic
- Hoot suite
- Strategic Planning
- Brand Promotion
- Audience Analysis
- Content Creation
- SEO Optimization
- Photography and Videography
- Social Media Copywriting
- Analytics and Reporting
- Advertising
- Brand Development and Awareness
- Competitor Analysis
Roles And Responsibilities
- Social Media planning
- Community building
- Network building
- Brand awareness
- Build social media calendar, posts, advertising and promotions across all social media platforms and blogs
- Engage blog community and review to leverage influencers of target demographic
- Develop and monitor benchmarks for measuring impact of social media programs using social media analytics (Google analytics)
- Assemble and analyze growth, expenses, develop monthly reports and deliver thorough quarterly analysis reports to upper management
- Advertising and promotions: Utilize extensive knowledge of social media advertising to create ad budget and placement
- Quickly build engagements via promotions and giveaways
Personal Information
- Date of Birth: 04/20/92
- Gender: Male
- Nationality: Indian
Languages
- English
- Marathi
- Hindi
- Gujarati
Disclaimer
I hereby declare and affirm that the particulars of information and facts stated above are true, correct and complete to the best of my knowledge and belief.
Timeline
Faya Jewels
- Social Media and Website Manager
01.2022 - 10.2023
Forever News
- Social Media Marketing
02.2019 - 05.2021
Indian Cookery Pvt Ltd
- Digital Marketing Manager
05.2015 - 08.2018
Graduation (B.SC in Chemistry and Zoology) -
Bhavan's College, Mumbai University
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