To leverage my extensive experience in CRM management and Salesforce to deliver impactful and innovative marketing campaigns that drive client engagement and business growth.
Multi-certified Marketing professional with over 15+ years of experience in Salesforce Marketing Cloud, Pardot (Salesforce Engagement), Salesforce Sales/Service Cloud, Data Cloud, and Oracle Marketing Cloud Eloqua.
Proven track record in designing and implementing robust marketing campaigns across various industries. Expertise in end-to-end campaign management, marketing automation, and data integration. Campaign Management: Extensive experience in designing and executing dynamic campaigns, including drip campaigns, product launches, and lead generation programs. Marketing Automation: Proficient in using marketing automation tools like Salesforce Marketing Cloud, Pardot (Salesforce Engagement), Eloqua, and Adobe Journey Optimizer to streamline campaign workflows and enhance targeting. Data Integration: Skilled in integrating multiple data sources to create a unified view of the customer, enabling personalized and data-driven marketing strategies. Project Management: Adept in managing projects using agile methodologies, ensuring timely delivery of high-quality marketing solutions. Team Leadership: Lead teams of marketing professionals to create and optimize comprehensive marketing strategies and campaigns. Client Engagement: Strong ability to gather requirements, design solutions, and deliver exceptional service to achieve client satisfaction and business goals. Expertise lies in crafting end-to-end marketing automation solutions and seamless real-time data integrations. Implement solutions across multiple Clouds and conduct proactive QA on team’s solutions. Proficient in project management methodologies and agile practices, ensuring timely delivery of innovative solutions that meet and exceed client expectations. Excels in aligning technical solutions with precise business objectives to drive maximum ROI and business impact. Certified in SFMC and Salesforce, demonstrating a commitment to staying updated with the latest technologies and industry best practices. Gathered requirements from business, marketing and technical stakeholders. Work with clients and project teams to anticipate/identify project risks, resolve issues, and achieve client satisfaction. Gather feedback from clients and identify best practices and lessons learned from client projects to improve and refine Cloud for Good’s service delivery approach. Provide technical mentoring and coaching to junior consultants. Solutioned Global Consent model for enablement of GDPR, CASL, CAN-SPAM and other compliance regulations. Worked with multi-org Connector Technical Solution setup along with Marketing Cloud Connector Setup of Various Business Units and Test Business Units. Setup Marketing Cloud Connector and Sales Cloud Setup of API user and Marketing Cloud API user and performed all the setup.