Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Timeline
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Neeraj Alawadhi

Marketing & Business Development
House No. 800, Sec 38, Gurgaon

Summary

Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 11+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.

Overview

13
13
years of professional experience
6
6
years of post-secondary education
3
3
Languages

Work History

AGM - Marketing & Business Development

Micro Labs Ltd
3 2017 - Current
  • Managed a Business of USD 36 Mn till YTD Dec'20 across around 20 countries from Africa, Currently Handling Marketing for French West Africa Markets & establishment of New markets.
  • New Markets as well including CIS Region - To work from initial inception for finalizing Product pipeline & commercialization in New markets.
  • Product pipeline to be finalized country wise based on Business potential.
  • Boosted Brand awareness and generated leads while managing internal Marketing Campaigns.
  • Handling Product portfolio of Cardio, Diabetic, Pain Management, Ophtho, Anti-Infectives and so on.
  • Marketing Campaigns formulating & to get it implemented by Sales Team.
  • New Brands - Launch Planning in coordination with Key Managers.
  • Market & GAP Analysis to build up Product Pipelines for the markets.
  • MIS monitoring to bridge the Market GAP for building Brands.
  • Strategic Decisions
  • Cross Functional working with Designing, Regulatory, Legal, Production & Logistic Team.
  • Having a sound knowledge about Regulatory Requirements for Africa & CIS Region.
  • Digital Marketing - Webinar's, Advisory Meetings, Brand Creatives to reach mass number of Doctors.
  • Directly involved in Business Development as well for few of the markets - Generating around 1 Mn Business too for responsible markets along with Marketing.
  • Promotional Material procurements Planning & Branding.
  • Handled International & Domestic Marketing events - Total around 10 Brands events handled for building brands.
  • Brand Trainings to New Managers to acquire knowledge.
  • SAP knowledge.



Manager - Marketing & Business Development

Healthone Technology Pvt Ltd
07.2015 - 03.2017
  • Recruited and hired capable team members to add value and diverse skills set to marketing & Business Development.
  • Managed & work closely with team.
  • Doctors screening & Product briefing to Doctors to bring on the platform.
  • USPs over competitors.
  • Handled queries of customers & training for E-Platform usage.
  • Differentiate product in the mind of customers with competitor intelligence.
  • Builds strong bondage & relationship with customers.

Marketing Executive

Ranbaxy
02.2012 - 07.2015

Worked for Key accounts to build brands.

Effectively Launched New brands/SKUs with good detailing of USPs & Launch activities with Doctors like CMEs, Staff Meeting etc.

Converted good number of KOLs/KBLs for building Rxns/Sales for our brands.

Contributed to Sales Forecasting for Key focused Brands.

Perform 100% Target Ach & Marketing activities implementation.

Work closely with Distributors & builds strong relationship to take business forward.



Marketing Executive

Dr Reddy's
07.2011 - 02.2012

Engaged Doctors into Academic activities for building bondage with brands.

Market Segmentation based on the brands.

Effectively Launched New brands/SKUs with good detailing of USPs & Launch activities with Doctors like CMEs, Staff Meeting etc.

Converted good number of KOLs/KBLs for building Rxns/Sales for our brands.

Contributed to Sales Forecasting for Key focused Brands.

Work closely with Distributors & builds strong relationship to take business forward.

Education

Masters in Pharmacy (Pharmaceutical Management) - Pharmaceutical Marketing And Management

Kurukshetra Institute of Pharmacy
Kurukshetra
08.2008 - 09.2010

Bachelor of Pharmacy - Pharmacy

Lord Shiva College of Phamacy
Sirsa
08.2004 - 08.2008

Skills

    Sales and marketing expertise

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Accomplishments

  • Collaborated with team very closely for building Brands.
  • Supported Marketing Campaigns that resulted for increase in customer engagement.
  • Collaborated with team in the development of Phygital Marketing Knowledege.

Software

SAP

Tablu

Flexclip

Timeline

Manager - Marketing & Business Development

Healthone Technology Pvt Ltd
07.2015 - 03.2017

Marketing Executive

Ranbaxy
02.2012 - 07.2015

Marketing Executive

Dr Reddy's
07.2011 - 02.2012

Masters in Pharmacy (Pharmaceutical Management) - Pharmaceutical Marketing And Management

Kurukshetra Institute of Pharmacy
08.2008 - 09.2010

Bachelor of Pharmacy - Pharmacy

Lord Shiva College of Phamacy
08.2004 - 08.2008

AGM - Marketing & Business Development

Micro Labs Ltd
3 2017 - Current
Neeraj AlawadhiMarketing & Business Development