NEERAJ LOHIA
Industrial Machines- Sales & Applications
Greater Noida
Summary
Strategic and results-oriented business leader with experience in strategy, planning and operations. Skilled in developing and executing business plans to maximize profitability, streamline operations and maintain compliance with industry regulations. Proven people leader motivates and optimizes staff performance and productivity.
Dedicated Welding professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
29
29
years of professional experience
6
6
years of post-secondary education
1
1
Language
Work History
Managing Director
Solaris Infra Support Corporation
Greater Noida
01.2019 - Current
- A leading Welding Products and Solar EPC Company
- Company is the channel partner of International Welding
- Companies like Lorch-Germany, OTC DAIHEN, ABB Robots,Nederman-Sweden, Soitaab-Italy, GCE-Germany
- Responsibilities:
- To promote Welding & Solar Business for the company in INDIA
- To plan and monitor the complete sales activities of Automation Projects right from inception to execution
- To add international products in the company portfolio
- To make a niche for the company in the Welding & Solar Products Market with industry best offerings & support
- Spearheaded successful business development initiatives aligned with company's strategy and core competencies.
- Devised and implemented innovative and marketing campaigns to promote products and services.
- Led development of comprehensive business plan to maximize profitability and company performance.
Territory Manager
BUG‐O SYSTEMS INTERNATIONAL
Greater Noida
03.2015 - 11.2018
- Was handling 15 distributors located in the major industrial cities in INDIA,SRI LANKA & BANGLADESH
- Responsibilities:
- To generate Sales of the company products across various industry segments through distributors
- To look after the marketing activities of the company, participating in exhibitions, arranging Seminars and
- To strengthen the distributor team for Sales and Service so as to have better penetration and support in the market
- To achieve the Sales Targets set by company ,collection of dues and tax liabilities through proper planning and coordination in line with the Sales practices adopted by the company
- To promote products to different segments of Industry so as to have good presence in the market
- Accomplishments:
- Increased the sales to Five Times than the levels of 2015 Secured a single order worth USD 3,50,000.00 from a customer in Sri Lanka and successfully delivered & prove out of machines done at their Maldives Site
- Added 12 active distributors in the India Territory and 1 in Sri Lanka
- Participated in Three International Exhibitions in India and generated good orders from the participation
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
- Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.
- Cultivated relationships with key accounts in territory and provided support to drive customer satisfaction.
- Spearheaded successful sales strategies for existing and new products across specified territory.
- Attended trade shows and industry events to promote company products and services.
- Established successful account relationships by building rapport and maintaining consistent communication.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Demonstrated products to show potential customers benefits and advantages and encourage purchases.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Communicated product quality and market comparisons by creating sales presentations.
- Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
Regional Manager
Lincoln Electric Company
New Delhi
07.2012 - 02.2015
- I was handling a team of 8 Engineers at Delhi office
- Major responsibilities in the job were :
- To promote Sales of products manufactured by LEC in North India with direct end-user selling and selling through Company Distributors
- To strengthen the team of Sales and Service in North so as to have better penetration in the market
- To increase the distributor base in North India
- To achieve the Sales Targets set by company ,collection of dues and tax liabilities through proper planning and coordination in line with the Sales practices adopted by the company
- To sell High End Welding Machines to Key Accounts so as to have good presence in the market
- Spearheaded market expansion plans for senior leadership.
Sales Manager
Machine Tools India Limited
New Delhi
11.2003 - 06.2012
- Major responsibilities in the job were :
- To achieve the Assigned Sales Target and also the Bottom Line Target for the welding division of the company
- To achieve the Individual Assigned Targets for principals like LINCOLN ELECTRIC COMPANY ,HYPERTHERM and WELD ENGG,USA,TREGASKISS
- To provide technical support to Welding Engineers all over India
- To impart training on welding equipments and processes to Institutional customers
- To maintain Inventory of Spares and Consumables at Company Stockyards
- Was handling a team of 15 people which Includes 3 Assistant Managers,4 Senior Sales Engineers, 5 Service Engineers and 3 people for sales, service and supply coordination to customers to carry out the activities in a Smooth Manner
- Grew the business for MTI Welding Division in North India from US Dollars 0.3 Million to 2.5 Million
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
Senior Sales Officer
ESAB INDIA LTD.
New Delhi
09.1994 - 10.2003
- Achieved All India best performer award in 2001
- Represented organization at industry conferences and events.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
- Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
- Analyzed past sales data and team performance to develop realistic sales goals.
Education
Technical Diploma - Electrical Engg
Pusa Institute of Technology
New Delhi 07.1991 - 08.1994
BBA - Marketing
Pondicherry University
Pondicherry 04.1995 - 07.1998
Skills
Mentoring and training
Additional Information
# Having Served Welding Industry for over Two Decades I am known for my passion for new technology introduction to industries and have several case studies to my account
# I am a knowledge seeker and always search for new technologies for production and quality improvements in welding
# Have been associated with Indian Welding Society (IWS) since 2007 and have represented IWS in International Forums & Exhibitions
# Currently serving as Hon.Treasurer-IWS-North Zone
Timeline
Managing Director
Solaris Infra Support Corporation
01.2019 - Current
Territory Manager
BUG‐O SYSTEMS INTERNATIONAL
03.2015 - 11.2018
Regional Manager
Lincoln Electric Company
07.2012 - 02.2015
Sales Manager
Machine Tools India Limited
11.2003 - 06.2012
BBA - Marketing
Pondicherry University
04.1995 - 07.1998
Senior Sales Officer
ESAB INDIA LTD.
09.1994 - 10.2003
Technical Diploma - Electrical Engg
Pusa Institute of Technology
07.1991 - 08.1994
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