- Dynamic media professional with 18+ years of cross functional experience in radio programming, content creation, client servicing & team management.
- Extensive experience of launching stations, campaigns and shows
- A published best-selling author with Jaico
- Strong work ethic, adaptability and exceptional interpersonal skills
Hi, I’m
NEETA IYER
Summary
Overview
18
years of professional experience
Work History
Self Employed
Creative Consultant
08.2021 - Current
Job overview
- Content creation & Content Strategy for multiple platforms
- Translate consumer insights into meaningful, creative copy solutions
- Develop content through use of creative ideas and best practices
- Content created for multiple platform such as websites, audio OTT platforms, online education apps, meditation apps and in-store radio stations
- Brands that I have associated with so far are Bada Business, Kuku FM, Seekho, Myra Multimedia, Shadow Puppet Films, Aris Bio Energy, Digital Drushti, Radgo Consulting Pvt Ltd, Radiowalla and Zoga app
BBC
Broadcast Journalist
09.2022 - 12.2022
Job overview
- Production of daily one minute audio bulletins for BBC Minute India
- Researched potential news or feature stories for timely and quality distribution on-air
- Analyzed and interpreted news and information received from various sources to broadcast
- Scripted and voiced tightly written news stories crafted from reliable sources
- Bulletins are available on spotify, audioboom, apple podcasts, jiosaavn, podtail, hubhopper, radiopublic etc and have over 1 million listens
Radio Nasha, HT Media Limited
Asst. Programming Director
03.2018 - 07.2021
Job overview
- Responsible for the overall Radio Programming at Radio Nasha
- Covered station demands by recruiting, scheduling and managing highly qualified on-air talent and support staff
- Monitored programming regularly to check content relevance and compliance with station guidelines
- Identified potential partnerships with clients. Conceptualized and led the execution of big ticket campaigns and station activities
- Content licensing and collaboration with musicians/actors
- Created and implemented new programming ideas to keep the station relevant and growing
- Led a tie-up with Iskcon, the first ever for a radio station
- Hosted the early morning show with Amogh Leela Das from Iskcon
- Coordination with Marketing team for all promotions, client led activities and tie-ups
- Organized remote broadcasting operations with appropriate facilities, equipment and personnel
- Assessed programming gaps and made plans for meeting future organizational goals
HT Healthshots
Anchor & Podcaster
11.2019 - 11.2020
Job overview
- Hosted a weekly podcast, called ‘TBH with RJ Neeta’ for HT Healthshots
- Podcast is available on spotify, audioboom, jiosaavn, podtail, hubhopper, radiopublic etc
- It is sponsored & has over 100,000 listens
- Also hosted shows on ‘Wellness Studio’, “Give it a minute” for HT
Fever 104 FM, HT Media LimitedBengaluru
Asst. Programming Director
06.2016 - 02.2018
Job overview
- Responsible for the overall Radio Programming at Fever Bangalore
- Adhered to regulatory guidelines and best practices to keep the station relevant and growing
- Led massive launches of new shows & jocks on the station
- Supervised the copy material for broadcasting
- Big ticket campaign conceptualization and execution
- Organized extensive coverage of all events and achieved high listenership ratings
- Identified potential client partnerships and presented ideas/concepts to key clients
Consultant
Author/Radio Faculty
04.2012 - 12.2013
Job overview
- Authored an English fiction novel, 'Find_Love.com' which was published by Jaico in 2013.
- The book has sold over 10,000 copies. Invitation & participation in all the major literary festivals in the country
- Radio faculty with Livewires Media
- Voiceover artist
- Scriptwriter with Bol Media. Scripted various shows on NDTV Good Times including Heavy Petting and Outrageous Food
Radio One
RJ/Producer/Client Solutions
07.2006 - 03.2012
Job overview
- Hosted the first double header breakfast show in Delhi with a lot of success
- Hosted the Prime Time morning and evening shows
- Led the conceptualization and execution of several campaigns
- Represented the brand at promotional appearances to drive sales for advertising partners
- Prospected for leads, met potential customers and delivered exceptional sales presentations.
Radio Mirchi Pune
Radio Jockey/Producer
03.2005 - 05.2006
Job overview
- Recipient of “Airtel Listener’s choice” award and 1st runners’ up at the “Airtel Radio Mirchi Smart RJ Hunt” which was contested by over 20,000 participants
- Hosted the popular drive-time evening show ‘Bumper to Bumper’
- Developed storylines for broadcasts to engage listeners and increase audience numbers.
- Researched subjects and prepared for live events, special programs and guest interviews
- Prepared and delivered traffic, sports and weather updates
- Participated in events in the local community, met listeners and clients
- Represented station at promotional appearances to drive sales for advertising partners
- Accountable in bringing up the show’s ratings
WMRCCDurham
Volunteer
05.2022 - Current
Job overview
- Conduct online workshops to educate and empower immigrant women in Canada
- Educate local community residents about available health and wellness resources.
Soka Gakkai International
Volunteer
06.2005 - Current
Job overview
- The SGI is a worldwide organization dedicated to peace, culture and education
- Offer support and assistance to community members
- Help organize and implement programs and projects to aid community and individuals
Education
Symbiosis University
MBA from marketing
University Overview
National Institute of Hotel ManagementPusa, New Delhi
B.Sc from Hotel Management
University Overview
Certified ‘Personal Development Coach’
University Overview
Skills
- Verbal and Written Communication
- Creative Writing
- Multimedia Broadcasting
- High-Impact Presentations
- Content Selection and Development
- Story Development and Editing
- Broadcast Journalism
- Voiceover Recordings
- Team Management
- Client Relationship Management
Timeline
Broadcast Journalist
BBC
09.2022 - 12.2022
Volunteer
WMRCC
05.2022 - Current
Creative Consultant
Self Employed
08.2021 - Current
Anchor & Podcaster
HT Healthshots
11.2019 - 11.2020
Asst. Programming Director
Radio Nasha, HT Media Limited
03.2018 - 07.2021
Asst. Programming Director
Fever 104 FM, HT Media Limited
06.2016 - 02.2018
Author/Radio Faculty
Consultant
04.2012 - 12.2013
RJ/Producer/Client Solutions
Radio One
07.2006 - 03.2012
Volunteer
Soka Gakkai International
06.2005 - Current
Radio Jockey/Producer
Radio Mirchi Pune
03.2005 - 05.2006
Symbiosis University
MBA from marketing
National Institute of Hotel Management
B.Sc from Hotel Management
Certified ‘Personal Development Coach’
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