Overview
Work History
Education
Skills
Timeline
Generic

Neha Mishra | Female 34

Product Deployment Manager- Promotion Analytics
Bengaluru

Overview

9
9
years of professional experience
4
4
years of post-secondary education

Work History

Product Deployment Manager - Promotion Analytics

Unilever
01.2024 - Current
  • Led End-to-End Deployment of Unilever Trade Promotion Analytics Tool : Successfully oversaw complete deployment of Unilever Trade Promotion Analytics tool across key markets, including Indonesia, Philippines, and Thailand. Ensured timely execution and adherence to budget constraints.
  • Product Strategy Development : Formulated a comprehensive product strategy by defining clear goals, prioritizing essential features, and outlining a strategic roadmap. This approach ensured alignment with our overall business strategy.
  • Enhancing Product Adoption : Devised effective strategies to enhance product adoption. Focused on improving user engagement and sentiment scores, thereby driving increased usage and satisfaction.
  • Integration with Forecasting Tools and Data Lake Migration : Led seamless integration of analytics platform with forecasting tools and facilitated migration to a data lake environment. This streamlined data management and enhanced analytical capabilities.

Assistant Product Manager - Data & Platforms

Unilever
07.2020 - 12.2023
  • Delivered various client's projects involving analysis of market size, competitive analysis and benchmarking
  • Understand underlying data, business implications and usage of data for research and consulting deliverables
  • Executed statistical analysis/modeling, Predictive Modeling, data-mining, data visualization assignments for clients/consultants
  • Performed statistical analysis/data mining and built smart dashboard/visualization using platforms like R, Python, Advanced Excel, and Tableau
  • Benchmarked FTE roles using various statistical techniques for more than 20 clients across geographies
  • Developed automated model in python for calculating rates of various FTE roles spanning different industries
  • Delivered automation of various reporting and repetitive data mining processes
  • Ensured on-time project delivery for more than 40 clients in year
  • Supported other research teams in answering various data-related inquiries
  • Partner with the data processing team to ensure on-time data manipulation/management tasks.

Senior Analyst - Product & UX

Tesco Bengaluru
7 2019 - 6 2020
  • Delivered various client's projects involving analysis of market size, competitive analysis and benchmarking
  • Understand underlying data, business implications and usage of data for research and consulting deliverables
  • Executed statistical analysis/modeling, Predictive Modeling, data-mining, data visualization assignments for clients/consultants
  • Performed statistical analysis/data mining and built smart dashboard/visualization using platforms like R, Python, Advanced Excel, and Tableau
  • Benchmarked FTE roles using various statistical techniques for more than 20 clients across geographies
  • Developed automated model in python for calculating rates of various FTE roles spanning different industries
  • Delivered automation of various reporting and repetitive data mining processes
  • Ensured on-time project delivery for more than 40 clients in year
  • Supported other research teams in answering various data-related inquiries
  • Partner with the data processing team to ensure on-time data manipulation/management tasks.

Senior Analyst - Data Labs

Information Services Group- ISG
07.2016 - 06.2019
  • Delivered various client’s projects involving analysis of market size, competitive analysis and benchmarking. Understand underlying data, business implications and usage of data for research and consulting deliverables. Executed statistical analysis/modeling, Predictive Modeling, data-mining, data visualization assignments for clients/consultants.
  • Performed statistical analysis/data mining and built smart dashboard/visualization using platforms like R, Python, Advanced Excel, and Tableau.
  • Benchmarked FTE roles using various statistical techniques for more than 20 clients across geographies. Developed automated model in python for calculating rates of various FTE roles spanning different industries.
  • Delivered automation of various reporting and repetitive data mining processes. Ensured on-time project delivery for more than 40 clients in a year.
  • Supported other research teams in answering various data-related inquiries.
  • Partner with data processing team to ensure on-time data manipulation/management tasks.

Data Analyst - Strategy

Tolexo Online Pvt Ltd.
02.2015 - 05.2016
  • Enhanced marketing campaigns by developing customer segments using RFM (Recency, Frequency, and Monetary), marketing insights and customer’s buying trends.
  • Executed detail analysis and recommendation on Traffic Funnel, Conversion Rates (CR), Click- through rate (CTR), Campaign performance.
  • Performed detail analysis across different financial KPIs, GMV, transactions, ATV for all top-selling categories. Evaluated impact of key strategic initiatives and business programs through thorough data analysis and intelligent dash-boarding.
  • Used various platforms/tools like – Google Analytics, Google AdWords, R, and Advanced Excel. Responsible for maintenance of ongoing metrics, reports, analyses, dashboards, etc. to drive key

Education

Executive Program in Business Analytics- CBA-09 - Analytics, Data Science

Indian School of Business ISB
Hyderabad, India
07.2017 - 06.2018

Post Graduate Diploma in Data Management -

PES, Bangalore
Bengaluru
07.2013 - 06.2014

M.Sc. Biotechnology -

BBAU- Central University
Lucknow
07.2011 - 07.2013

Skills

Product management

Promotion and Marketing Analytics

Sustainability and ESG Analytics

Product Strategy and User Experience

Product management

Timeline

Product Deployment Manager - Promotion Analytics

Unilever
01.2024 - Current

Assistant Product Manager - Data & Platforms

Unilever
07.2020 - 12.2023

Executive Program in Business Analytics- CBA-09 - Analytics, Data Science

Indian School of Business ISB
07.2017 - 06.2018

Senior Analyst - Data Labs

Information Services Group- ISG
07.2016 - 06.2019

Data Analyst - Strategy

Tolexo Online Pvt Ltd.
02.2015 - 05.2016

Post Graduate Diploma in Data Management -

PES, Bangalore
07.2013 - 06.2014

M.Sc. Biotechnology -

BBAU- Central University
07.2011 - 07.2013

Senior Analyst - Product & UX

Tesco Bengaluru
7 2019 - 6 2020
Neha Mishra | Female 34Product Deployment Manager- Promotion Analytics