Summary
Overview
Work History
Education
Skills
Websites
Projects
Languages
Timeline
Generic
NEHA SHARMA

NEHA SHARMA

Gurugram

Summary

Dynamic marketing professional with proven success at KisaanSay Pvt. LTD., driving revenue growth through targeted strategies and influencer campaigns. Skilled in analytics and performance metrics, I excel in team leadership and CRM systems, enhancing brand visibility and customer engagement while reducing operational inefficiencies.

Overview

1
1
year of professional experience

Work History

Marketing Intern

Kisaan say Pvt. LTD.
12.2024 - Current
  • Conducted competitor benchmarking to drive strategic sales decisions.
  • Developed sales strategies, increasing revenue through retail and event engagement.
  • Led customer interactions at events, enhancing brand awareness.
  • Contributed to e-commerce and digital marketing initiatives, driving growth.

Management Trainee

Kisaan say Pvt. LTD.
04.2024 - 06.2024
  • Contributed 35% (₹35 lakhs) to total revenue of ₹1 crore through targeted WhatsApp marketing, focusing on segmentation, automation, and performance optimization.
  • Led influencer campaigns, boosting brand visibility and engagement.
  • Reduced RTO from 7% to 4% by streamlining order tracking and addressing customer issues.
  • Managed a 4-member ground team, ensuring alignment with marketing efforts and tracking execution.
  • Enhanced lead-to-conversion ratios.
  • Developed customer cohorts to personalize marketing strategies and improve engagement.

APMC Analysis

(Training)
  • Reviewed APMC regulations, evaluated market data, recognized supply chain inefficiencies, and recommended digital/policy reforms to enhance farmer income.

Amul Distribution (GCMMF)
  • Researched 50+ Nagpur cafés, identified product gaps and customer preferences.

Doubling Farmers' Income (ICAR KVK)
  • Supported baseline survey and data compilation for a national project to increase farmers' income.

RAWE Training (ICAR KVK)
  • Gained hands-on experience in rural agriculture through village surveys, agronomy, soil testing, and horticulture.

Seed Production

- ICAR KVK
  • Managed seed production for maize and urd bean during Kharif, gaining end-to-end exposure.

Education

Master of Business Management -

SYMBIOSIS INSTITUTE OF BUSINESS MANAGEMENT
Nagpur
01.2025

B.Sc. Agriculture Honors -

GRAPHIC ERA HILL UNIVERSITY
01.2022

Skills

  • Marketing platforms
  • Analytics and reporting
  • Performance metrics tracking
  • Logistics solutions
  • Benchmarking strategies
  • Leadership and team development
  • CRM systems proficiency
  • Office productivity tools

Projects

APMC Analysis, Studied APMC regulations, analyzed market data, identified supply chain inefficiencies, and proposed digital/policy reforms to boost farmer income. Amul Distribution (GCMMF), Researched 50+ Nagpur cafés, identified product gaps and customer preferences. Doubling Farmers' Income (ICAR KVK), Supported baseline survey and data compilation for a national project to increase farmers' income. RAWE Training (ICAR KVK), Gained hands-on experience in rural agriculture through village surveys, agronomy, soil testing, and horticulture. Seed Production (ICAR KVK), Managed seed production for maize and urd bean during Kharif, gaining end-to-end exposure.

Languages

  • English, Fluent
  • Hindi, Fluent

Timeline

Marketing Intern

Kisaan say Pvt. LTD.
12.2024 - Current

Management Trainee

Kisaan say Pvt. LTD.
04.2024 - 06.2024

APMC Analysis

(Training)

Amul Distribution (GCMMF)

Doubling Farmers' Income (ICAR KVK)

RAWE Training (ICAR KVK)

Seed Production

- ICAR KVK

Master of Business Management -

SYMBIOSIS INSTITUTE OF BUSINESS MANAGEMENT

B.Sc. Agriculture Honors -

GRAPHIC ERA HILL UNIVERSITY

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NEHA SHARMA