Summary
Overview
Work History
Education
Skills
Certification
Additionalskillsinterestsinformation
Timeline
Hi, I’m

Neha Singh

Udaipur

Summary

An eclectic and informed creative writer with over 5 years of experience in diverse content creation and strategy. This includes working across web and social media platforms.
Written for both B2B and B2C audiences in sectors such as technology, healthcare, and finance, she views content as more about ideation, visualization, and out-of-the-box strategies and less about wordplay.
Additionally, her expertise extends to working with graphic designers, motion graphic designers, video editors, and website developers to extract maximum value out of the proposed content.

Overview

5
years of professional experience
6
Certification

Work History

Freelancer
09.2024 - Current

Job overview

  • Currently involved in a content designing project, focusing on custom requirements and client needs.
  • Managed multiple projects simultaneously while maintaining a high level of attention to detail and organization.
  • Analyzed user feedback to gather input and identify areas required for improvement.

Fusion Business Solutions

Content Writer
01.2024 - 08.2024

Job overview

  • Developed a dynamic social media strategy for a US-based client to enhance engagement and visibility
  • Curated sales-enablement assets to support sales teams and drive conversions.
  • Improved content quality by conducting thorough research and incorporating industry trends.
  • Repurposed and optimized existing content for use in different mediums.
  • Facilitated cross-functional collaboration between departments such as design, marketing, and product teams to create cohesive digital experiences.
  • Gained a deep understanding of target audiences through market research, allowing for more tailored content creation strategies.

Bajaj Finance Limited

Unit Manager (Content Writing)
11.2020 - 01.2023

Job overview

  • Developed and fact-checked FAQs on Personal Loans, Fixed Deposits, Consumer Loans, Credit Cards, Insurance, and Flexi Loans for the Bajaj Finserv App
  • Crafted metadata, UX copies, SMS, ad copies, emails, articles, and notifications to enhance platform engagement
  • Curated and edited Hindi content, including video scripts and voiceovers
  • Pitched story ideas, shared insights, and approved service-related content.

Digital Marketing Agencies - Pyrite Technologies

Content Writer
07.2020 - 11.2020

Job overview

  • Created SEO-friendly snippets for Facebook, LinkedIn, and Instagram
  • Wrote blogs, articles, metadata, infographics, and banners on various subjects including RPA, AI, Ayurveda, and digital marketing
  • Developed content for the homepage and About Us section of a nutrition-based website (nurturic.com).

Capita India Pvt. Ltd.

Content Writer
09.2019 - 06.2020

Job overview

  • Crafted engaging and varied copies for beauty, fashion, cosmetics, sports, and houseware products
  • Edited and proofread content before submission.

Doomshell Pvt. Ltd.

Content Writer
10.2018 - 08.2019

Job overview

  • Built a professional network with HODs and TPOs of engineering colleges in Pune
  • Assisted engineering students in developing communication skills through various sessions.

A1 TV, Rajasthan

Intern
12.2015 - 09.2016

Job overview

  • Provided voiceovers for news anchors and edited news coverage from field journalists.

Dainik Bhaskar

Intern
04.2016 - 05.2016

Job overview

  • Conducted interviews and reported on stories related to health, street fashion, food, and lifestyle.

Education

SJMC (DAVV)
Indore, Madhya Pradesh

B.A. (Hons) Journalism and Mass Communication
12.2017

University Overview

  • Percentage: 82.69%
  • Relevant Courses: Public Relations, Content Writing, Anchoring, Editing
  • Awarded a gold medal for academic excellence

Kendriya Vidyalaya
Raignaj, West Bengal

Senior School Education
12.2013

University Overview

  • Percentage: 70%
  • Subjects: Science & Math
  • Elected as the school captain

Kendriya Vidyalaya
Raiganj, West Bengal

High School Education
12.2011

University Overview

  • Percentage: 9.2 CGPA
  • Elected Captain of the House
  • Won the district level debate championship

Skills

  • Content Writing
  • Copy Writing
  • Social Media Marketing
  • Content Marketing
  • Voice overs
  • Ad Copies
  • Product Descriptions
  • Video Scripts
  • Metadata
  • Infographics
  • Content Strategy
  • Web Writing
  • Brand Communication

Certification

Certifications:

  • Social Media Marketing (HubSpot)
  • Hotjar (Udemy)
  • Content Marketing (HubSpot)
  • Google Analytics (Udemy)
  • Design Thinking and Hindi Translations

Tools:

  • Hotjar
  • Google Analytics

Awards and Recognitions:

  • Twice recognized with 'HEROES' awards for performance excellence
  • Twice awarded 'Bugathon Winner' for app functionality evaluations

Additionalskillsinterestsinformation

Hindi (Mother Tongue), English (Proficient), Bhojpuri (Spoken Command), Bengali (Understanding), Marwari (Understanding), Backpacked across West Bengal, Bihar, Rajasthan, and Madhya Pradesh, Writing and reading non-fiction, Watching social issues-oriented short films

Timeline

Freelancer

09.2024 - Current

Content Writer

Fusion Business Solutions
01.2024 - 08.2024

Unit Manager (Content Writing)

Bajaj Finance Limited
11.2020 - 01.2023

Content Writer

Digital Marketing Agencies - Pyrite Technologies
07.2020 - 11.2020

Content Writer

Capita India Pvt. Ltd.
09.2019 - 06.2020

Content Writer

Doomshell Pvt. Ltd.
10.2018 - 08.2019

Intern

Dainik Bhaskar
04.2016 - 05.2016

Intern

A1 TV, Rajasthan
12.2015 - 09.2016

SJMC (DAVV)

B.A. (Hons) Journalism and Mass Communication

Kendriya Vidyalaya

Senior School Education

Kendriya Vidyalaya

High School Education

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Neha Singh