NEHA SRIVASTAVA
Ghaziabad
Summary
Highly organized Forward-thinking Sales and Marketing Manager with expertise in coordinating and managing staff and deploying successful marketing campaigns,Business Developer with extensive talent in public speaking and delivering effective presentation. Persistent leader with more than 10 years of experience of prospecting business opportunity with history of surpassing revenue objectives with market-savvy approaches and persuasive negotiation skills and successful at tackling problems with tenacity and sound judgment. Creates and implements successful sales and marketing strategies regardless of scale and budget.Performs,understands market research and global trends, develops strategic reports and organizes and promotes successful marketing campaigns. Understands importance of working with customers and other executives, as well as keeping staff informed and motivated.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Manager-Business Development
Thriwe Consulting Pvt.Ltd
New Delhi
10.2022 - Current
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Generated new business with marketing initiatives and strategic plans.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Developed new proposals, contracts and procedures to draw in more clients and streamline work operations.
- Developed, maintained and utilized diverse client base.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Developed process to analyze customer feedback to incorporate insights into product development strategies.
- Monitored market trends and competitor activities to identify areas of potential opportunity.
- Targeted prospective clients by reviewing business directories, building database of leads and attending networking events.
- responsible for managing sales across BFSI,NBFC,WHITE GOODS SECTORS in India
Business Development Strategist
Ravs Infratech
Noida
08.2021 - 03.2022
- Strategic planning
- Relationship building and rapport Cold Calling
- Performance monitoring Customer service and support Strategic analysis skills Research
- Marketing
- Campaign development Prospect targeting, Responsible for training and development module of the company Responsible to build strategies for expansion in other cities and countries Collaborating and PR development with Builders
- New Media content Writing for Campaigns Promotions and Social sites Responsible for organizing and managing multiple events cross location
- Market Research and Global trend analysis Maintaining and promoting best practices in industry.1
- Pitched ideas for business development to executive team and gave in-depth presentations to clients using effective public speaking skills
- Collaborated with sales and marketing departments to support business objectives and client acquisition
- Assessed existing available data to identify data gaps
- Provided data analysis and reporting solutions based on business needs, highlighting key trends within business development
- Created communications and presentations to share initiative plans
- Maintained high level of integrity by keeping sensitive client data and corporate information confidential
- Collaborated with company departments to develop new strategies to capitalize on emerging customer and market trends
- Worked with existing customers to increase purchases of products and services
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit
- Planned marketing initiatives and leveraged referral networks to promote business development
- Devised effective marketing, sales and other promotional initiatives
- Completed and submitted monthly and yearly reports to support executive decision making
- Directed full-cycle marketing and advertising strategies
- Developed technical and non-technical marketing presentations, public relations campaigns, articles and newsletters
- Coordinated with social media, public relations and other teams to execute product introductions
- Monitored trends in social media, industry and competitive landscape to create new material
- Masterminded highly successful digital strategies for various platforms to attract customer engagement
- Wrote engaging and successful marketing, advertising and website copy
- Researched, designed, implemented and tracked advertising and public relations activities
- Developed advertisements with impactful messages to stimulate engagement and reach target audiences.
Senior Portfolio manager
Square Yards
Hyderabad
04.2016 - 02.2020
- Maintaining relationship with HNI and Portfolio investors for Real-estate investment products Cross-location and Local opportunities across Residential, Commercial and mix development asset class
- Handholding client through investment cycle and providing advisory services based on risk appetite and cash flow requirements
- Collaborate with cross location teams and focus on primary local market new client acquisition through references and corporate activities
- Close track of market trends on a regular basis to generate cross selling opportunities Communicated market developments, portfolio changes and annual performance information to clients
- Recommended investment strategies to meet client financial objectives
- Developed and presented proposals for new investments
- Facilitated portfolio performance review and implemented new strategies
- Researched fixed income alternatives to align with client asset allocation requirements
- Provided strategy advice to high net worth clients
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement
- Resolved escalated customer issues and boosted retention rates by 89%
- Worked closely with clients to facilitate appropriate loans, inspections and credit reports
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data and budget factors
- Continually maintained and improved company's reputation and positive image in markets served
- Evaluated consumer preferences and behaviors, combined with market trends and historical data, to adjust and enhance campaigns
- Planned and implemented studies to assess market conditions and evaluated results to enhance marketing campaigns
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
Senior Investment Manager
Deutsche Bank
09.2008 - 03.2013
- Responsible for Wealth Management, Portfolio Management Assisted as a Certified Financial Advisor, Heading the sales team Understanding client needs and providing relevant investment solutions Display efficiency in gathering market and customer information
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals
- Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches
- Formulated and presented innovative strategies to team members, executives and customers to build foundation for successful sales plans
- Developed innovative marketing campaigns to increase engagement with target demographic and drive brand exposure
- Developed and presented detailed analysis of investment performance, portfolio attributes and benchmark composition to evaluate investment strategies
- Researched and shared recommendations on stock market trends and economic forecasts to support portfolio decisions
- Created and executed aggressive investment strategies to increase returns for clients
- Cultivated client relationships through high levels of direct communication to maintain customer loyalty
- Monitored, managed and developed investment portfolios.
Deputy Wealth Manager
Kotak Mahindra Bank
Gurgaon
04.2008 - 09.2008
- Responsible for Wealth Management for organizations and assisted as financial advisor for A-grade clientele
- Involved in taking care of sales team for the same and for operational related work
- Exceeded goals through effective task prioritization and great work ethic
- Developed and maintained courteous and effective working relationships
- Participated in team-building activities to enhance working relationships.
Acqusition Manager
Deutsche Bank
Gurgaon
06.2006 - 04.2008
- Review potential proposed acquisitions to ensure that they are a good fit for the company strategically and financially
- Interacting with potential clients to discuss various investment portfolio options and take them to closure
- Implemented systems and procedures to increase sales
- Developed and presented detailed analysis of investment performance, portfolio attributes and benchmark composition to evaluate investment strategies
- Worked with customers to understand needs and provide excellent service.
Education
MBA - Marketing
Skills
Deal negotiations Client presentations Performance metricsundefined
Certification
Digital Marketing certification from Google
Accomplishments
- Achieved 150% of Annual Gross Sales Target for the year 2018,
- 2007
- Secured 25% of total annual revenue target through a single HNI client
- Campaign management for the exclusive projects keeping revenue and profitability in focus Won many monthly contests for achieving desired numbers
- Exceptional experience of working with various cross functional teams for the training,recruitment – campus hiring & lateral
- Multiple appraisals for exceptional performance
- Created a company-wide, comprehensive training program for all sales team members Exceeded quarterly objectives by as much as 120% on a regular basis
- Increased market share by implementing multiole strategies with accuracy and efficiency
- Managed award winning teams
- Collaborated with cross location teams for cross location and country sales and in the development of marketing strategies.
Timeline
Manager-Business Development
Thriwe Consulting Pvt.Ltd
10.2022 - Current
Business Development Strategist
Ravs Infratech
08.2021 - 03.2022
Senior Portfolio manager
Square Yards
04.2016 - 02.2020
Senior Investment Manager
Deutsche Bank
09.2008 - 03.2013
Deputy Wealth Manager
Kotak Mahindra Bank
04.2008 - 09.2008
Acqusition Manager
Deutsche Bank
06.2006 - 04.2008
MBA - Marketing
Similar Profiles
Arun Kumar SinghArun Kumar Singh
Head - Product Development & GTM at Thriwe Consulting Pvt. Ltd.Head - Product Development & GTM at Thriwe Consulting Pvt. Ltd.
Mohit KumarMohit Kumar
Assistant Manager - Acquisitions at Thriwe Consulting Pvt. LtdAssistant Manager - Acquisitions at Thriwe Consulting Pvt. Ltd
Swechha VyasSwechha Vyas
Senior Sales Manager at Thriwe Consulting Pvt Ltd.Senior Sales Manager at Thriwe Consulting Pvt Ltd.
AMIT GUPTAAMIT GUPTA
Senior Manager - Agile Program Management at Publicis SapientSenior Manager - Agile Program Management at Publicis Sapient
ADITYA SINGHADITYA SINGH
Software Engineer (IC2) at ServiceNowSoftware Engineer (IC2) at ServiceNow