Nicholas Antony
Communications Specialist
Bengaluru,TG
Summary
Ambitious communications and relationship management professional with 7+ years of experience across global operations, brand strategy, client engagement, and digital marketing. Skilled in managing cross-functional collaboration, optimizing communication tools, and driving customer satisfaction. Proven track record in enhancing brand presence, managing online reputation, and delivering data-driven insights across diverse industries including energy, fintech, and consumer goods. Adept at working across time zones and cultures to support business goals and ensure seamless service delivery.
Overview
7
7
years of professional experience
6
6
Languages
Work History
Communications Specialist
Hitachi Energy
06.2024 - Current
- Company Overview: Svarapps Technologies India Pvt
- Ltd
- As a Communications Specialist within the Controlling and Planning team, I manage the operation, monitoring, and continuous improvement of global collaboration services, with a focus on optimizing service delivery and enhancing the user and stakeholder experience
- I work closely with cross-functional teams across three time zones, including India, and key hubs in Zurich - Switzerland, Xiamen - China, and San Luis Potosí - Mexico
- My role involves leveraging in-house digital and AI labs and operational excellence frameworks to ensure the seamless deployment, management, and optimization of collaboration tools and services across the organization
- Co-developed and managed high-quality communication content, including presentations, infographics, videos, GIFs, and Viva Engage posts, ensuring alignment with brand guidelines
- Maintained and updated internal and external digital assets, such as SharePoint pages, OneDrive, intranets, and external web content, ensuring consistency and relevance across platforms
- Collaborated with the Design, Operational Excellence, and Continuous Improvement teams to plan, create, and schedule both online and offline posts, organizational announcements, and leadership visit communications
- Led brand migration activities (ABB to Hitachi Energy) for Controlling Capability Centers and supported key events and exhibitions, ensuring consistent messaging, visibility, and alignment with company objectives
- Managed global visual management systems, via Optisign, to communicate operational metrics, performance indicators, and key content, promoting transparency and alignment across regions
- Worked closely with Global & Hub Capability Owners and stakeholders to ensure timely content delivery and alignment with business objectives, while overseeing day-to-day execution of content plans and managing multiple projects
- Created and managed a SharePoint site to improve data access, raise awareness, and enhance transparency within the Extended Finance Community and among key stakeholders
- Contributed to strategic internal communications initiatives in collaboration with General Communications & Corporate Affairs, aligning efforts with the global business communications strategy
- Collaborated with cross-functional teams to deploy, manage, and optimize collaboration tools, ensuring smooth operations across teams
- Supported the setup and ongoing management of MS Teams telephony, video conferencing, and meeting room devices alongside Onsite Technology Support, enhancing productivity and user experience
- Fostered a culture of safety and integrity by upholding Hitachi Energy's core values and encouraging accountability and collaboration across teams
- Coordinated with creative and design teams to produce high-quality visuals for marketing materials.
Relationship Manager
Mudrex Inc.
12.2023 - 06.2024
- Company Overview: SMPL Technologies Pvt
- Ltd
- As a Relationship Manager at Mudrex, I combined brand strategy, marketing, and client relationship management to enhance the company's messaging, growth, and customer satisfaction
- I focused on building long-term, trust-based client relationships while driving successful marketing campaigns and providing tailored investment advice
- Developed and executed brand strategies and marketing campaigns (ATL & BTL) to drive awareness and engagement across digital and traditional channels
- Worked with creative, product, and sales teams to ensure consistent brand messaging and a unified image
- Managed social media content and tracked campaign results to optimize performance based on data insights
- Assessed client investment needs and risk tolerance, offering tailored solutions and boosting confidence in crypto investments
- Developed strategies to improve customer retention, reduce churn, and increase lifetime value
- Built strong client relationships, identified upselling opportunities, and acted as the main point of contact for key clients
- Stayed informed on crypto market trends and regulatory shifts, serving as a trusted advisor and customer advocate
- Responded to customer inquiries and resolved complaints to establish trust and increase satisfaction
- In my 7 months at Mudrex, I have contributed to brand growth, enhanced customer satisfaction, and played a key role in expanding the client base while ensuring the success of marketing initiatives
Senior ORM Specialist
ITC Limited
08.2022 - 10.2023
- Company Overview: Customer Shastra Private Limited
- For ORM (Online Reputation Management) I was responsible for monitoring, analyzing, and influencing the online reputation of the company and its brands, more often in corporate communications
- Keeping a close eye on online mentions, reviews, comments, and social media conversations related to the organization
- Evaluating data to assess the current reputation status and identifying areas that need improvement
- Developing and implementing strategies to improve or support a positive online reputation
- Generating and publishing positive content, such as blog posts, social media updates, and press releases, to counteract negative information and bolster the entity's reputation
- Managing and curating social media profiles to promote a positive image and engage with the online community
- Handling online crises and negative publicity effectively, minimizing damage to the company's reputation
- Continuously tracking and analyzing data to measure the impact of reputation management efforts and make necessary adjustments
- Coordinating with other teams, such as brand marketing, public relations, and customer support, to align reputation management efforts with overall business goals
- Ensuring that all online activities and responses adhere to legal and ethical standards
- Keeping stakeholders informed about the status of the online reputation and the progress of reputation management efforts
- Collaborated with cross-functional teams to achieve project goals on time and within budget.
Subject Matter Expert
Bigbasket.com
06.2020 - 07.2022
- Company Overview: IRCPL - Innovative Retail Concepts Pvt
- Ltd
- As a Subject Matter Expert (SME) I was playing a crucial role in various fields possessing in-depth knowledge and expertise in leading social media management
- Advising and consulting by offering guidance and advice to teams and managers
- Constantly being involved in designing and delivering training programs to help the team gain expertise in their field
- Assisting in addressing complicated challenges based on day-to-day events and making educated decisions within my area of knowledge as a problem-solving specialist
- Content creation often contributed to the development of training materials, manuals, or content related to the process handled
- Quality assurance was a key responsibility in ensuring that the products, services, or processes within the domain were met with the required standards and regulations
- As a continuous learner, I stayed up to date with the latest developments and trends in the said field to maintain my expertise
- Worked closely with cross-functional teams (product, process, and training) to integrate ability into streamlining processes or initiatives
- The expertise was enhancing the effectiveness of the quality of the projects, products, or services in providing input for the design and construction of test cases and scenarios
- Evaluating accuracy and usability, providing feedback to the team and other team members on the process to ensure the content is accurate
- Resolving issues relevant to processes & operations within their area of expertise along with approval for changes in rules, processes, and policies
- Mentored junior team members, contributing to their professional growth and development.
Senior Relationship Manager
Rupeek Fintech Pvt. Ltd.
01.2020 - 04.2020
- As a Relationship Manager, my duties included establishing and preserving good rapport with clients, seeing company expansion prospects, and addressing client grievances
- Recognize client demands and devise strategies to meet them
- Identify key personnel in client organizations to create beneficial partnerships
- Resolve consumer complaints as soon as possible and as effectively as possible
- Forwarding upselling and cross-selling opportunities to the sales team
- Encourage the use of high-quality sales, supply, and customer service practices
- Attempt to keep clients and renew contracts
- Establishing accurate expectations from the escalating procedures, enforcing relief to the customers, and reviewing the situation appraisal formulated by the escalation team to ensure customer satisfaction throughout the escalation process
- As a Support to manage escalations and small projects of the Managed Services Department, before handing them off to Professional Services
- Built trust with clients by maintaining confidentiality and handling sensitive information professionally at all times.
Senior Operations Executive
Startek
05.2018 - 12.2019
- Company Overview: Also formally known as AEGIS CUSTOMER SUPPORT SERVICES PRIVATE LIMITED
- Performing day-to-day Customer support as per client requirements and ensuring of delivering superior quality service that focuses on all aspects of facility operations, including setting priorities
- Coordinated with internal and Customers to keep operations running smoothly and solve both routine and keeping up with the latest product knowledge
- Implemented robust risk management strategies to minimize potential threats to business operations.
Education
B.A. - Public Administration and Services
Gandhi Institute of Technology and Management (GITAM)
12th/PUC - undefined
R.I.O.S.
10th/SSLC - undefined
Crescent English High School
Skills
Proficient in mobility support
Critical analysis
Effective social media management
Strategic marketing planning
Stakeholder communication
Strategic execution
Cross-departmental communication
Proofreading and editing
Brand marketing
Strategic campaign planning
Social media management
Hobbies
Astronomy, Automotive, Music, New-age Computing, Outdoors, Sports, Travel, Video Games
Timeline
Communications Specialist
Hitachi Energy
06.2024 - Current
Relationship Manager
Mudrex Inc.
12.2023 - 06.2024
Senior ORM Specialist
ITC Limited
08.2022 - 10.2023
Subject Matter Expert
Bigbasket.com
06.2020 - 07.2022
Senior Relationship Manager
Rupeek Fintech Pvt. Ltd.
01.2020 - 04.2020
Senior Operations Executive
Startek
05.2018 - 12.2019
12th/PUC - undefined
R.I.O.S.
10th/SSLC - undefined
Crescent English High School
B.A. - Public Administration and Services
Gandhi Institute of Technology and Management (GITAM)