NIDHIN MS
Tiruvananthapuram
Summary
Innovative Marketing Operations Specialist with background in coordinating and implementing marketing strategies across multiple channels. Experience includes managing campaigns, analyzing market trends, and developing creative solutions to improve brand visibility. Strengths include strong analytical skills, effective communication abilities, and proficiency in digital marketing tools. Previous roles have consistently resulted in improved operational efficiency and increased brand awareness.
Overview
8
8
years of professional experience
Work History
Marketing Operations Specialist
Giant Eagle
Banglore
03.2023 - Current
- Work with members across the marketing organization to develop and create HTML
based-assets for various marketing campaigns including dynamic emails and marketing
content pages - With other CRM and Marketing Operations team members assist with technology and
infrastructure setup to build out existing and new digital marketing channels - Work with other marketing team members to iterate and optimize campaign executional
processes
SYSTEM ENGNEER : MARKETING OPERATIONS
Tata consultancy services
Thiruvananthapuram
10.2022 - 12.2022
- Work with External Customers for Campaign management and Digital Updates
- Campaign Monitoring, Product Revamping and Customer Support.
BUSINESS ASSOCIATE - DESIGN & DIGITAL MARKETING
Tech Mahindra
Thiruvananthapuram
09.2020 - 09.2022
- Campaign Creation, Data Management & Content Creation
- Tracking Key Accounts and sharing monthly and quarterly reports
in the form of emails and sharing it to Stakeholders. - Research , tracking and alerting account activities for ᅳ Education
effective lead generation
Senior Executive (Marketing)
RM Education PLC
Thiruvananthapuram
10.2018 - 08.2020
- Update / Maintain E-commerce platform, like monthly & weekly content creation and updating.
- Routine duties, such as multi-channel campaign management and email design.
- Manage and guide the website page with content optimization, tagging, and SEO.
- Measure, analyze, and report on website performance. and web platform.
Digital Marketing Executive
Zen Aspitations
Thiruvananthapuram
10.2017 - 11.2018
- Create and manage marketing content including advertising, white papers, articles, emails, short-form content, social media posts, and presentation decks.
- Maintain and update website content using CMS(WordPress)platforms
- Ensure website UX, speed, and responsiveness are optimized.
- Work closely with managers & developers and other team members to align marketing strategies.
Education
Bachelor of Computer Applications - Computer Applications Development
Kerala University
Kerala03-2013
Skills
- HTML coding
- Email marketing
- Content management
- Multi-Channel Campaign
- Market research
- Attention to detail
- Customer engagement
- Project management
- Time management
- Design skills (Photoshop, Indesign HTMLetc)
- Braze, Adestra, Mailchimpetc)
- Dato CMS, Wordpress
Languages
English
First Language
Malayalam
Advanced (C1)
C1
Timeline
Marketing Operations Specialist
Giant Eagle
03.2023 - Current
SYSTEM ENGNEER : MARKETING OPERATIONS
Tata consultancy services
10.2022 - 12.2022
BUSINESS ASSOCIATE - DESIGN & DIGITAL MARKETING
Tech Mahindra
09.2020 - 09.2022
Senior Executive (Marketing)
RM Education PLC
10.2018 - 08.2020
Digital Marketing Executive
Zen Aspitations
10.2017 - 11.2018
Bachelor of Computer Applications - Computer Applications Development
Kerala University
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