Nikhil Gupta
Social Media Manager and Digital PR Expert
Noida
Summary
Experienced in executing Social Media Strategies across various platforms, knowledgeable Social Media Manager and PR Expert with strong time management and collaboration skills. I have good command over PR and can connect with any media and give best deals. Adapts easily to new information and branding changes, consistently surpasses targets for engagement, acquisition, and retention. Expertise in social media strategy development, content creation, and analytics. Employs innovative approaches to enhance online engagement and increase brand visibility. Track record includes leveraging data-driven insights to optimize campaigns and achieve business goals.
Tech-savvy innovator with hands-on experience in emerging technologies like AI and AI tools like Chat GPT, Grok, Gemini and DeepSeek and passion for continuous improvement. Skilled in identifying opportunities for technological enhancements and implementing effective solutions. Adept at leveraging new tools and methods to solve problems and enhance productivity. Excels in adapting to fast-paced environments and driving technological advancements.
Overview
13
13
years of professional experience
5
5
years of post-secondary education
1
1
Certification
Work History
Social Media Manager
GuruMedia
04.2018 - 04.2025
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
Data Analyst
VV Giri National Labour Institute
09.2024 - 03.2025
- Worked on Important Government Flagship Schemes like PMAY(Pradhan Mantri Awaas Yojana), SBM(Swacch Bharat Mission) and JJM (Jal Jeewan Mission).
- Maintained files, records, and chronologies of entry activities.
- Scanned documents and saved in database to keep records of essential organizational information.
- Verified data files prior to entry to maintain high data accuracy.
Freelancer
GuruMedia
01.2012 - 03.2018
- During my time as a Freelancer at Gurumedia, I had the opportunity to work on various projects for different clients.
- From SEO to social media management, I honed my skills and gained valuable experience in the world of freelance work.
- Developed creative and converting content
- Managed social media accounts for multiple clients
- Generated clicks and sales for an offer targeting US Traffic and earned in dollars.
Education
MBA - Information System
Sikkim Manipal University
Noida, India 04.2012 - 01.2014
BCA - Computer Applications Development
Punjab Technical University
Noida 01.2007 - 01.2010
Skills
- Social Media Marketing
- Time Management
- Digital Marketing
- Communication Skills
- Copywriting
- Content Marketing
- Digital Product Creation
Certification
Digital Marketing from Digital Vidya
Timeline
Data Analyst
VV Giri National Labour Institute
09.2024 - 03.2025
Social Media Manager
GuruMedia
04.2018 - 04.2025
Digital Marketing from Digital Vidya
03-2018
MBA - Information System
Sikkim Manipal University
04.2012 - 01.2014
Freelancer
GuruMedia
01.2012 - 03.2018
BCA - Computer Applications Development
Punjab Technical University
01.2007 - 01.2010
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