Nikhil Suryawanshi

• Attended team meetings to resolve technical and project issues and review project schedules.
• Maintained strong communication with clients throughout the design process to ensure alignment between their vision and the final product.
• Researched materials to determine appropriate selection for projects.
• Applied creative problem-solving skills to address unique challenges in the architectural design process.
• Developed and implemented enterprise-level data privacy solutions using the OneTrust platform, ensuring compliance with GDPR, CCPA, and other applicable regulations.
• Configured and optimized OneTrust settings to align with evolving data privacy regulations, actively monitoring changes to ensure continuous compliance.
• Leveraged strong technical skills in system integrations and APIs to facilitate seamless data mapping and privacy solutions across organizational platforms.
• Conducted regular compliance audits and assessments, generating detailed reports to uphold adherence to privacy laws and identify areas for improvement.
• Collaborated with cross-functional teams, including legal, IT, and marketing, to gather privacy requirements and successfully implement tailored data governance strategies.
• Developed and facilitated comprehensive training sessions for internal users on OneTrust functionalities and data privacy best practices, enhancing organizational awareness.
• Engineered and implemented cookie consent management mechanisms within Google Tag Manager, ensuring compliance with data privacy regulations through dynamic tracking adjustments.
• Monitored and maintained real-time compliance with data privacy regulations by reviewing and adjusting OneTrust settings alongside various tracking tags within GTM.
• Created and managed tracking tags such as Google Analytics and Facebook Pixel in GTM to align with user consent levels and facilitate accurate data analytics.
• Utilized Agile methodologies, including Scrum practices and JIRA ticketing systems, to effectively manage tasks and streamline project workflows within privacy compliance initiatives.

• Server side tagging, CCPA, GDPR compliant Tagging for US and EU region, GCP/Kubernetes/GitHub
• Responsibilities included complete tag implementation solution
• Setting up Third party standard pixel and eAPI tags such as G-ads, Facebook, Criteo, Partnerize, Adoric, Flashtalk, Fllodlight, Snapchat, Twitter, TikTok etc… Handling a team of 4-5 people with their queries for the tickets related to GA4 reporting or Tag implementation
• Server side tagging for pixels and other eAPI events
• Solving queries in the team raised during handling different scenarios
• OneTrust Banner designing along with all Tag containers updating as per GDPR, CCPA Guidelines
• Proficient in utilizing Adobe Analytics for comprehensive tracking and analysis of digital marketing campaigns, website traffic, and user behavior
• Skilled in implementing and managing tags across various digital platforms using Adobe's Tag Manager (Launch)
• Collaborate effectively with cross-functional teams to formulate and execute tagging strategies for capturing pertinent data points
• Develop customized reports and dashboards within Adobe Analytics to monitor key performance indicators (KPIs) and offer optimization recommendations
• Expertise in leveraging Adobe Experience Platform (AEP) to centralize and harmonize customer data for improved personalization and targeting
• Stay abreast of industry trends and emerging best practices in digital analytics and data collection methodologies
• Provide comprehensive training and support to internal stakeholders on analytics tools and platforms
• Drive actionable insights through data-driven analysis and interpretation of digital marketing initiatives
• Ensure accuracy and consistency in data collection and reporting processes to maintain data integrity
• Optimize digital marketing strategies based on insights gleaned from Adobe Analytics and other relevant tools
• Actively contribute to the refinement and enhancement of analytics frameworks and processes
• Communicate effectively with team members and stakeholders to align analytics efforts with organizational goals and objectives
• Continuously evaluate and refine tagging strategies to adapt to evolving digital landscapes and technological advancements.
• I'm organized, detail-oriented, and thrive in collaborative environments.
• Building partnerships with leaders across functions is crucial for success in this role.
• In summary, I'm not just a data wizard, but also a team player with the drive to make a real impact.

• Google Analytics, Google Tag Manager and Cookie compliance tools for leading e-commerce and diversified businesses based in the US, AU, APAC, CA, and Europe)
• Responsibilities included complete tag implementation solution
• Setting up third-party tags such as Facebook, Criteo, Partnerize, SnapChat, twitter, etc… Complete Google Analytics set up with customized Dashboard
• Complete GA3 to GA4 migration
• Cross domain tracking, Pardot page tracking, and iframe form tracking
• I also worked on Cookie compliance tools like One Trust and Cookie bot while implementing tagging to follow GDPR guidelines
• A/B Testing & MVT Testing: (Optimizely/Crazy Egg)
• Responsibilities included Fetching the data from web analytics tool as per business requirement to develop better insight to come up with clear business hypothesis to test
• Planning and analysis of requirements for Hypothesis testing over website, Successful implementation and data driven insights
• Web Analytics Reporting
• Responsibilities included Creating weekly/monthly reports for the client, KPI reporting for management decision making, etc
• Extracting web traffic report using Google Analytics, AdWords, and Google Data Studio/Looker
• OneTrust Development (Leading Ecom Brands in the Industry for GDPR/CCPA/MHMDA/Colombia/Washington)
• OneTrust Implementation Expertise: Pproficiency in developing and customizing solutions within the OneTrust platform, including configuration of privacy management modules, consent management, and data subject rights management
• Custom Cookie Banner Creation: Experience in designing and implementing custom cookie banners tailored to meet specific organizational requirements, ensuring compliance with relevant data protection regulations such as GDPR, CCPA, and others
• Code Generation and Implementation: Ability to generate and integrate OneTrust code snippets seamlessly into web applications, ensuring accurate data collection, consent management, and tracking functionalities
• Testing and Quality Assurance: Conduct thorough testing of OneTrust configurations and implementations to validate functionality, ensure accuracy of data collection, and verify compliance with regulatory standards and organizational policies
• Integration with Third-Party Systems: Proficiency in integrating OneTrust with other systems and platforms, such as CRM, marketing automation, and analytics tools, to facilitate seamless data flow and enhance privacy management capabilities
• Documentation and Reporting: Maintain comprehensive documentation of OneTrust configurations, customizations, and integrations, and provide regular reporting on implementation progress, issues, and resolutions
• Compliance Expertise: Stay abreast of evolving privacy regulations and industry standards, and provide guidance on ensuring ongoing compliance through effective utilization of the OneTrust platform and associated tools
• Server-side tagging and compliance tools
• I worked on server side tagging for more than 30+ websites
• Facebook CAPI Implementation and GCP
• Have hands-on experience with cookie compliance tools, mostly in OneTrust and Cookiebot GDPR

Tools Experience:

• Digital Tools: Google Tag Manager, Google Analytics, Optimize/360, Webmaster, Google Ads, SEO Dashboard Design, Adobe Experience, Adobe Launch Introductory
• Tableau, MS-Excel, MS-Word, MS-Power Point, Basic HTML, custom JS, Power BI (training done, no hands on experience with the tool)
• Web Analytics Reporting (UA/GA4/AEM)
• Ideally, I have hands-on experience with digital tools, particularly Adobe Sitecat.
• Beyond technical skills, I bring a sharp analytical mind and strong problem-solving abilities.
• I'm eager to learn, have a can-do attitude, and am adaptable in fast-paced environments.
• Communication is key, and I excel in interpersonal skills.

• Understand Client's requirements and guiding them to meet the goals
• Google Analytics reporting and end to end analytics setup and collaboration with clients
• Continuous improvement on campaigns after tracking UA traffic data as per requirements
• Maintaining records in salesforce so that everyone can keep a track of changes made by me from anywhere within the organization
• Prepare a plan of course of action before we start the tag implementation
• Setting up a events via GTM with proper naming conventions because it's easy to understand while tracking
• DCC analytical tool used along with Google analytics for data analysis and tracking
• Checking the page load speed performance after regular intervals
• Monthly reporting KPIs as per the template format
• FB pixel tracking for many clients and reporting in Google Data Studio
• Achievements: Won 4 shining star and 10 spotlight awards till date here with CDK
• For self-development, I have Participated in office functions, Annual events like - Cultural Days, Sports, Hack-a-Thon (Technical Improvement Program to improve current process).

• Web Analytics, Google search console, Google Tag Implementation
• Keyword Research for websites
• Keeping track of website like robots.txt, 404 pages, 301 redirections, URL structures, etc… Checking canonical tags, anchor texts on the webpages create an audit on it
• Google Analytics Reporting and Goal settings
• Checking page load time and DA/PA for client's website
• Link-building activities & Social Media Marketing For Clients
• Promoting blogs, guest posting, Press releases, social bookmarking, and local business listings.
• Led a team of digital marketers in executing data-driven strategies to support company-wide goals and initiatives.

• Making calls for an appointment & online browsing
• Sending E-mails to the clients which tends to lead generation
• Data Analysis of collected data, Generating Leads, Analysis Report Generation
• Reporting to clients
• Client interaction to improve sales figure.