Nikita Bishnu
Guwahati
Summary
Creative and detail-oriented Content Writer with proven experience in crafting clear, concise, and structured content across diverse formats. Skilled at simplifying complex ideas into reader friendly narratives while ensuring logical flow, consistency, and tone. Adept in writing, editing, and proofreading client-facing documents and internal materials to meet strategic goals. Collaborative team player with a strong command of English, an eye for detail, and the ability to deliver high-quality, engaging content in fast-paced environments.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Content Marketing Specialist
The Business Research Company
11.2024 - Current
- Wrote long-form articles, blog posts, and social media post which resulted in more engagement and website traffic.
- Managed social media accounts, ensuring timely responses to comments, messages, monitoring responses, and reviews for enhanced customer service.
- Implemented new strategies to improve click-through rates and conversion.
- Monitored digital marketing trends and adapted strategies accordingly for enhanced results.
- Enhanced brand visibility with the development of high-quality, targeted content.
- Conducted keyword research to optimize copywriting for SEO purposes and improve organic search visibility.
- Coordinated webinars, podcasts, and other multimedia initiatives to expand the brand''s online presence.
- Analyzed content performance metrics, adjusting strategies to improve reader engagement and conversion rates.
- Developed a comprehensive content calendar to streamline posting and publication processes.
Content Writing Intern
Brand Imprint
09.2024 - Current
- Enhanced brand awareness by creating compelling web copy that aligns with marketing goals.
- Developed engaging content for a variety of platforms by researching, copywriting, editing and proofreading materials.
- Supported social media campaigns by crafting catchy captions and post descriptions.
- Coordinated with marketing team to develop promotional material, boosting product visibility.
- Generated compelling email newsletters for improved open and click-through rates.
Education
DRD - Allied Health Science
North Bengal Medical College And Hospital
Bachelor of Arts - English Language And Literature
Indira Gandhi National Open University
Kendriya Vidyalaya Maligaon
Skills
- Content Writing
- Microsoft Office Suite
- Editing & Proofreading
- Marketing Copywriting
- SEO campaign development
- Social media strategy
Accomplishments
- Best employee in Customer Handling and Operations in 2022
Certification
- Certified Social Media Marketing Specialist - Hubspot
- Certified Digital Marketing Specialist - Hubspot
- Certified Content Marketing Specialist - Hubspot
- Certified SEO Specialist - Hubspot
- Certified Digital Marketing Specialist - Udemy
- Fundamentals of Digital Marketing (Google)
- Google Analytics Certification for Beginner
Timeline
Content Marketing Specialist
The Business Research Company
11.2024 - Current
Content Writing Intern
Brand Imprint
09.2024 - Current
DRD - Allied Health Science
North Bengal Medical College And Hospital
Kendriya Vidyalaya Maligaon
Bachelor of Arts - English Language And Literature
Indira Gandhi National Open University
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