Nikita Nankani
Mumbai
Summary
A fun, versatile, and results-driven communications professional with over 6 years of experience in entertainment PR, brand sales, creative direction, client servicing, digital marketing, and business development. Dedicated to personal and organizational growth.
Overview
6
6
years of professional experience
Work History
Creative Project Manager
Unfit Studio
12.2023 - 03.2024
- Managed the smooth daily operations of 12 accounts
- Ideating and planning for comprehensive creative campaigns based on client briefs
- Planned and executed offline and online events & shoots
- Oversaw the creative social media content creation and strategy
- Secured new clients for the agency, onboarding over 10 brands across diverse industries for tailored digital marketing projects.
- Collaborated with cross-functional teams to ensure seamless integration of creative elements into larger campaigns or projects.
Digital Brand Sales
Matrix India Pvt Ltd
04.2023 - 12.2023
- Drive targeted social media strategies for A-list celebrities to boost brand collaborations and increase sales
- Ideate on creative and impactful collaborations, ensuring each brand partnership aligns with the celebrity's image, values, and career goals
- Develop unique and compelling concepts for brand promotions, events, and digital campaigns
- Collaborate with internal teams, including creative, event, marketing, and legal, to ensure seamless execution of brand deals and campaigns
- Negotiated and closed six lucrative brand deals for our celebrity roster
- Conduct market research for optimizing digital brand sales, identifying opportunities for revenue growth
- Facilitate seamless communication and collaboration between talent and brands.
PR Executive
Avian We
04.2021 - 04.2022
- Support the team in maintaining presence in a variety of earned-media platforms for SonyLiv, Dolby Atmos, HAYU, LEGO Group
- Developed and maintained close working relationships with media professionals
- Wrote and edited press releases, concept-promo notes, and other content
- Coordinated and managed press events
- Supported creative efforts, including influencer collaborations, media outreach, site visits, interviews, photo and video shoots
- Tracked media placements and industry trends
- Attended internal/external client meetings and assisted with special projects.
Digital Marketing Manager
Zillionaire India
04.2020 - 02.2021
- Consulted, strategized & execute campaigns to create digital engagement & increase customer engagement through social media
- Planned marketing content such as blogs, promotional materials, playlists, social media ads
- Identified target market & key customer segments through in-depth analysis
- Planned & led creative director for shoots
- Assisted with celebrity tie-ups and influencers collaboration.
Business Development, Brand Communication
Ananta Hotels & Resorts
04.2018 - 04.2020
- Led growth initiatives for Ananta Hotels & Resorts through strategic planning
- Initiated innovative projects for client satisfaction
- Executed monthly plans for social media and offline activities
- Successfully executed PR events, managing
- Played a key role in recruitment, hiring, and onboarding processes.
Education
Diploma - Public Relations And Corporate Communications
Xavier Institute of Communications
04.2022
BBA -
St. Xavier's College
04.2018
High School Diploma -
Maharaja Sawai Mansingh Vidyalaya
04.2015
Skills
Communication
Adaptability
Cultural awareness
Content creation
Digital marketing
Media relations
Event Planning
Crisis management
Networking
Sales
Websites
Interests
Music
Photography
Sports
Meditation
Learning about different cultures and people
Timeline
Creative Project Manager
Unfit Studio
12.2023 - 03.2024
Digital Brand Sales
Matrix India Pvt Ltd
04.2023 - 12.2023
PR Executive
Avian We
04.2021 - 04.2022
Digital Marketing Manager
Zillionaire India
04.2020 - 02.2021
Business Development, Brand Communication
Ananta Hotels & Resorts
04.2018 - 04.2020
Diploma - Public Relations And Corporate Communications
Xavier Institute of Communications
BBA -
St. Xavier's College
High School Diploma -
Maharaja Sawai Mansingh Vidyalaya
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