Nikita Sharma

usiness Analyst | Digital Marketer | SEO Expert

I am a Business Analyst and Digital Marketer currently working at Moonstack, where I contribute to business growth through data-driven analysis and digital marketing strategies. My expertise includes SEO, Social Media Marketing (SMO), Meta Ads, Google Ads, and Google Business Profile (GBP) optimization.

I have experience in website analysis, keyword research, technical and local SEO, content optimization, social media management, and performance marketing. I enjoy identifying business opportunities, improving online visibility, and creating marketing strategies that drive measurable results.

Passionate about continuous learning and innovation, I stay up to date with the latest digital marketing trends and analytics tools to deliver impactful solutions that help businesses achieve their goals.

• Generative AI Mastermind, Outskill
• HubSpot SEO Certification, HubSpot Academy

• Redline Used Auto Parts - SEO Optimization, 2024, Live Site: redlineusedautoparts.com, Performed complete on-page and technical SEO audit for an auto parts e-commerce website, Improved local search visibility and optimized GMB profile for better map rankings, Implemented structured data, meta tag optimizations, and internal linking improvements
• All Store Deals - E-commerce SEO, 2024, Live Site: allstoredeals.com, Executed full SEO strategy for a deals & offers e-commerce platform, Conducted keyword mapping, category page optimization, and content strategy planning, Built high-quality backlinks through outreach campaigns and improved domain authority
• Wedd.ai - SEO for AI Wedding Platform, 2024, Live Site: wedd.ai, Developed SEO strategy for an AI-powered wedding planning SaaS platform, Performed content gap analysis, on-page optimization, and technical health improvements, Targeted high-intent wedding-related keywords to drive relevant organic traffic
• Tallento.ai - SEO Strategy, 2024, Live Site: tallento.ai, Implemented SEO best practices for an AI-powered talent platform, Focused on technical SEO, page speed optimization, and structured content hierarchy
• Simplified Loader - Ranking & AI Overview Achievement, 2024, Live Site: simplifiedloader.com, Achieved significant keyword rankings and secured placement in Google AI Overview section, Executed on-page optimization, content strategy, and technical SEO improvements, Demonstrated measurable improvement in organic visibility and search impressions

• Successfully planned and executed end-to-end digital marketing strategies to improve brand visibility, website traffic, and lead generation.
• Managed Search Engine Optimization (SEO) campaigns, including On-Page SEO, Off-Page SEO, Technical SEO, Local SEO, keyword research, competitor analysis, and website audits.
• Improved organic search rankings by implementing white-hat SEO techniques, content optimization, and high-quality backlink strategies.
• Optimized Google Business Profile (formerly Google My Business) listings to increase local search visibility, customer engagement, and map rankings.
• Planned, created, and managed Meta Ads (Facebook & Instagram) campaigns focused on brand awareness, lead generation, website traffic, and conversions.
• Assisted in creating and optimizing Google Ads campaigns, including Search, Display, and Performance Max, to maximize ROI and campaign performance.
• Managed Social Media Optimization (SMO) by creating content strategies, optimizing social profiles, increasing audience engagement, and maintaining a consistent brand presence across platforms.
• Used tools such as Google Analytics, Google Search Console, Meta Business Suite, Google Keyword Planner, SEMrush, Ahrefs, and Canva to analyze performance and improve marketing strategies.
• Monitored key performance indicators (KPIs), prepared performance reports, and implemented data-driven improvements to achieve marketing objectives.
• Collaborated with designers, developers, and content creators to execute integrated digital marketing campaigns.
• Stayed updated with the latest Google algorithm updates, Meta advertising trends, and digital marketing best practices to deliver effective and sustainable results.
• Committed to continuous learning and delivering measurable business growth through innovative digital marketing solutions.

• Business Analyst & Digital Marketer – Moonstack
• Active professional in the Digital Marketing community, specializing in SEO, Social Media Marketing, Performance Marketing, and Business Analysis.
• Continuously engaged in learning and applying the latest industry trends, digital marketing tools, and search engine best practices.

https://nikita-sharma-seo-expert-in-jaipur.base44.app/