Nilanjana Ghosh
Marketing Assitant at Uber India
Kolkata
Summary
Results-oriented Marketing and Campaign/Content Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results.
Overview
5
5
years of professional experience
4
4
years of post-secondary education
1
1
Language
Work History
Marketing Assistant
Uber Systems
05.2022 - Current
- Amplified social media reach, creating engaging visual assets such as infographics and videos for widespread distribution through the use of CRM
- Tools used: Rolodex, Bloc, Flow and be like.
- Enhanced customer engagement with the development of compelling content for in-app messages and launch campaigns.
- Supported content creation for corporate social responsibility initiatives, showcasing company values and community involvement efforts to strengthen brand reputation.
- Strengthened brand identity with consistent messaging across various platforms including print, digital, and social media channels.
- Increased brand awareness by implementing targeted marketing campaigns and social media strategies.
OPERATIONS CONSULTANT
Uber Greenlight
09.2019 - 10.2021
- Analyze data extracted from daily walkins and create a better platform for the city research team to further screen the data Daily operations- onboarding the driver partner walkins in the organization(UBER INDIA SYSTEMS) Strive continually for excellence
- Working in satisfaction research using Data validation and logical functions in my organisation for the city team to help them launch new Products Deliver 5-star, in-person support experience to the partners Walk drivers through onboarding and all of the tools to be successful Help brand the Uber name and get driver partners excited Stay on the top of Uber policies and procedures
RECRUITMENT CONSULTANT
12.2018 - 07.2019
- Work with the Driver Operations team to make our processes even better.
Education
BBA - Marketing
Calcutta University
04.2014 - 05.2015
ISCE - Commerce
01.2014 - 05.2015
ICSE - Science
01.2014 - 05.2015
Skills
Trend Analysis
Project Support
Advertising Design
Campaign support
Digital Marketing
Digital Marketing
Organization, prioritizing, and multi-tasking
Online and traditional marketing
Flexible and Adaptable
Content scheduling
Campaign Management
Personal Information
- Father's Name: Himadri Ghosh
- Date of Birth: 08/10/1996
Training
- IIM CALCUTTA
- RUBY GENERAL HOSPITAL
- COAL INDIA
Dancing, Gardening
Ardent gardening lover and a dancer by passion.
Timeline
Marketing Assistant
Uber Systems
05.2022 - Current
OPERATIONS CONSULTANT
Uber Greenlight
09.2019 - 10.2021
RECRUITMENT CONSULTANT
12.2018 - 07.2019
BBA - Marketing
Calcutta University
04.2014 - 05.2015
ISCE - Commerce
01.2014 - 05.2015
ICSE - Science
01.2014 - 05.2015