Nilesh Pandey
Summary
Dedicated and results-driven professional adept at orchestrating the growth and expansion of businesses through visionary leadership. Proficient in steering large teams toward success while leveraging a first-principle thinking approach to problem-solving. Demonstrated expertise in managing Profit and Loss accounts and budgets, orchestrating ground-level distribution strategies, and fostering community engagement to propel business development. Known for balancing supply and demand dynamics with a keen focus on critical thinking and strategic training initiatives to empower teams for optimal performance
Overview
17
17
years of professional experience
Work History
Senior Manager PnL & Business Growth
Animall
10.2022 - Current
- Spearheaded in the establishment of the e-comm Cattle Feed vertical, from inception, on a marketplace model , formulating its market entry and setting up the operational framework
- Achieved revenue growth, witnessing Delivered GMV soar from INR 64,000 to INR 5,800,000 , accompanied by an expanded customer base reaching 1,300
- Implemented astute cost-cutting measures, reducing daily transport costs from INR 2,500 to INR 1,800 while boosting CM1 from -38% to 2%
- Increased customer base density by targeting select villages, incentivizing group buying , effectively improving delivery efficiency and addressing Average Order Value (AOV) challenges
- Navigated expansion into two cities, complementing a substantial increase in touchpoints from 50 to 1,800 monthly , showcasing successful market penetration strategies
- Effectively distributed supply resources, allocating costs across two cities while maintaining uniformity, ensuring seamless operations and supply chain management in both locations.
- Steadily improved EBITDA from -115.44% to -1.33% , reflecting a transition from loss to a profitable operational model, sustaining profitability with strategic expansions
Cluster Manager
CityMall
11.2020 - 10.2022
- Led Rewari city PnL, turning -10% CM1 to a positive 1.41% while propelling monthly GMV from 25lakhs to 1.65Cr INR in 13 months, driving profitability
- Controlled RTOs by de-incentivizing Business Partners on RTOs and optimizing vehicles efficiencies by building density on each route for Rewari city
- Increased product margin from 5% to 6% by diversifying category mix at cart level through product awareness for Rewari city
- Handled GMV growth for Sonipat, Rohtak & Jhajjar increasing monthly GMV from 2.5Cr to 4.1Cr by increasing monthly active Business Partners by 1.5x within 5 months
- Launched Jaipur City by building team of 120 RM, 15 TL and 4 City Managers; Laid network of Business Partners by selling 260 Franchise in first month; added 5000 new CXs and generated GMV of 25
- Built and Led Centrally operational Franchise Conversion Inside Sales Team of 40 agents - Converted 1000+ Leads at 10% conversion using various cohorts
City Head
Quick Ride
02.2019 - 03.2020
- Established and spearheaded Quick Ride's operations in Gurugram from inception , cultivating a thriving team of 40 skilled members.
- Amplified daily peak ride transactions from 10 to 1500 and monthly transactions from 400 to 26000
- Reaching substantial revenue of approximately INR 14 Lakh per month through this surge in peak ride transactions
- Orchestrated 100+ corporate awareness campaigns, forging alliances with HR/Admin heads at no cost
- Strategized and executed multi-channel branding initiatives, allocating approximately 2 Lakh per month for effective market positioning.
- Developed collaborative initiatives uniting commuters, governmental organizations, and corporate, creating awareness about the advantages of carpooling.
- Utilized route-level competition analysis to enhance demand on supply-heavy routes and vice-versa , ensuring sustainable growth.
- Strategically positioned team members for peak traffic hour shifts, optimizing workforce distribution to accommodate customer acquisition efficiently
Area Sales Manager
Tata Play
04.2018 - 03.2019
- Strategically expanded market presence by Home-pass level strategic new user acquisition, resulting in a 3% increase in market penetration, a rise in Active User Count to 700, ARPU reaching INR 1,100, and GMV escalating from INR 49,000 to a remarkable INR 770,000 .
- Closed 30+ RWA contracts for laying Tata Sky Fiber Optics
- Expanded product reach by creating 14000 home-passes in Gurugram and Faridabad
- Onboarded 5 New Channel Partners to expand into new territory
- Established strong relationships with major accounts (15 RWAs) and key decision-makers to increase sales in designated territory
Branch Manager
Aditya Birla Capital
04.2017 - 03.2018
- Handled dynamic DSA Branch sales and operations for Gonda city, driving a team of 10 experienced sales Agency managers in achieving and surpassing monthly targets of 10 lakhs consistently. Crossing overall 1.4Cr in annual Revenue
- Identified and Acquired 25+ performing financial advisors in multiple clusters
- Given more than 100 hours of training on IRDAI guidelines resulted in 20% increase Advisor's license
- Identified and capitalized on community business opportunities with effective networking.
Business Development Executive
CIPSO
06.2007 - 02.2011
- Tailored security guard services for over 50 institutions, factories, and VIP clients, ensuring personalized solutions for diverse needs.
- Assessed customer requirements and satisfaction levels, enhancing service offerings based on valuable feedback and evaluations.
- Discovered revenue prospects through strategic partnerships with distribution channels, uncovering new avenues for business growth.
Education
MBA - Marketing & HR
Indian Institute of Management
Kashipur03.2017
B.Com - Financial Accounting
University of Allahabad
Prayagraj03.2014
Skills
PnL Management
Business Expansion
Project Management
Category Management
Analytical Thinking
Sales Planning
Distribution Management
Budget Oversight
Projects
- Worked with a Start-up (CarEasy) to bring their first 1000 CXs through Strategic Alliances and partnerships by using models like Affiliate, Barter and Revenue sharing model. Build a pipeline of 60+ prospects & Closed 15+ partnerships including Cars24, CashKaro, CoFynd, Zolo, MilkBasket, Quick Ride, Park+, ParkSmart, CashE, BBDaily. Generated ~INR 1 Lakh by selling customized leads to workshops.
- Ran pilot (CityMall) of providing credit facility to 10 Business Partner: Identified 2 major challenges- (1) Visibility of Credit status (2) Reconciliation Logistics
- Ran Pilot(CityMall) of opening small B2B outlets (CAT-C&D) :Opened50+outletsandgenerated3L+GMV in firstmonth
- Conducted Shop Inauguration of 100+ Business Partners
- Ran Pilot for opening Acquisition channel through Referral and E-Mitra
Timeline
Senior Manager PnL & Business Growth
Animall
10.2022 - Current
Cluster Manager
CityMall
11.2020 - 10.2022
City Head
Quick Ride
02.2019 - 03.2020
Area Sales Manager
Tata Play
04.2018 - 03.2019
Branch Manager
Aditya Birla Capital
04.2017 - 03.2018
Business Development Executive
CIPSO
06.2007 - 02.2011
MBA - Marketing & HR
Indian Institute of Management
B.Com - Financial Accounting
University of Allahabad
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