Nilisha Chawla
Bengaluru
Summary
Strategic and results-driven professional with 12+ years of experience in digital sales, business development, aviation, and analytics across top-tier global organizations. Currently serving as Corporate Account Manager at Cathay Pacific, managing key enterprise clients and contributing to the airline’s regional commercial success. Proven track record in pipeline growth, regional leadership, and cross-channel strategy. Returned to the workforce post-career break through Salesforce India’s returnship, and actively looking to advance within Cathay through a digitally focused, leadership role.
Overview
19
19
years of professional experience
Work History
Corporate Account Manager
Cathay Pacific Airways
Bengaluru
04.2024 - Current
- Managing a portfolio of key corporate accounts across the region, focusing on business travel optimization, and revenue generation.
- Collaborating with internal commercial, pricing, and loyalty teams to develop customized travel solutions.
- Using market intelligence and competitor benchmarking to recommend strategic initiatives to clients.
- Supporting digital initiatives and campaigns to increase adoption of direct booking channels (CX.com, mobile app)
- Building long-term relationships through proactive account planning and quarterly reviews
Business Growth – Marketing Cloud (Returnship Contract)
Salesforce India
Bengaluru
06.2024 - 04.2025
- Developed a $600K opportunity pipeline for Salesforce Marketing Cloud in Q4 FY24
- Aligned with Account Executives to execute digital-first business development strategy
- Leveraged platforms like LinkedIn Sales Navigator, Apollo.io, BuiltWith for strategic targeting
- Supported storytelling and pitch development to enhance market positioning
Digital Content Creator
Freelance
09.2018 - 05.2024
- Built and scaled a 100K+ follower Instagram community from the ground up.
- Designed content strategies, audience engagement plans, and influencer partnerships.
- Gained hands-on experience in digital branding, storytelling, and analytics.
General Manager – Business Development
Francorp Advisors Pvt. Ltd.
01.2015 - 04.2020
- Led regional expansion projects and managed corporate clients across India and globally
- Delivered 14.3% sales growth within 6 months by optimizing territory planning and events
- Drove end-to-end execution of national franchise showcases to support lead generation
Assistant Business Development Manager (Cargo)
Cathay Pacific Airways
11.2013 - 12.2014
- Acted as focal point between SAMEA and HQ for training, pricing, and regional alignment
- Managed a pricing team and introduced data-led cargo sales strategies using WACD
- Achieved 3% revenue growth in Q1 through data-informed route strategy
Assistant Manager – Business Operations
Bharti Airtel Ltd.
11.2012 - 10.2013
- Led resource planning and partner operations (IBM, Serco) to meet SLAs
- Streamlined digital processes and improved FTE alignment through analytics
Team Lead – Business Analytics
American Express
05.2008 - 10.2012
- Managed dialer and scheduling teams across various outbound BUs
- Increased campaign conversion through optimized contact strategy
Customer Service Agent – Airport Operations
Indigo Airlines
07.2006 - 01.2008
- Handled check-in, ticketing, and flight coordination for domestic operations
- Liaised with airport teams for smooth turnaround and operational compliance
Education
Bachelor of Arts - Economics
Panjab University
ChandigarhSkills
- B2B account management and revenue expansion
- Direct & Digital Sales Campaigns
- Team leadership and collaboration
- Market & Competitive Intelligence
- Salesforce CRM
- LinkedIn Sales Navigator
- Social Media & Content Strategy
- Salesforce Marketing Cloud
- Market intelligence
- Digital marketing strategy
- Data-driven insights
Certifications And Tools
- Salesforce Trailhead Ranger
- Salesforce CRM
- LinkedIn Sales Navigator
- Campaign Tools: Meta Ads
- Google Analytics
- Instagram Creator Studio
- Apollo.io
- SimilarWeb
- BuiltWith
- WACD
Timeline
Business Growth – Marketing Cloud (Returnship Contract)
Salesforce India
06.2024 - 04.2025
Corporate Account Manager
Cathay Pacific Airways
04.2024 - Current
Digital Content Creator
Freelance
09.2018 - 05.2024
General Manager – Business Development
Francorp Advisors Pvt. Ltd.
01.2015 - 04.2020
Assistant Business Development Manager (Cargo)
Cathay Pacific Airways
11.2013 - 12.2014
Assistant Manager – Business Operations
Bharti Airtel Ltd.
11.2012 - 10.2013
Team Lead – Business Analytics
American Express
05.2008 - 10.2012
Customer Service Agent – Airport Operations
Indigo Airlines
07.2006 - 01.2008
Bachelor of Arts - Economics
Panjab University
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