Niraj Kumar
Sales & Marketing
Navi Mumbai
Summary
I look forward to be a part of a vibrant, growing organization which provides a challenging and practical work environment and allows me to attain proficiency in Sales & Marketing. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet organization goals.
Overview
17
17
years of professional experience
4
4
years of post-secondary education
4
4
Certifications
1
1
Language
Work History
Area Manager
TATA MOTORS LIMITED - INTERNATIONAL BUSINESS
MUMBAI
04.2022 - Current
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Assessed reports to evaluate performance, develop targeted improvements, and implement changes.
- Brought in exceptional candidates to boost team productivity and operational efficiency.
- Implemented creative sales training techniques for new and existing staff to increase revenue and overall success.
- Contributed to industry events and trade shows to showcase products and gather industry intelligence.
- Created cross-functional teams to promote consistent brand messaging, demand-generation programs and sales tools.
- Researched product pricing, ratings and performance and created comparison spreadsheets to evaluate competitors.
- Communicated directly with customers and partners to build strong business networks and relationships.
- Translated customer needs into solution requirements using powerful value propositions and negotiation skills.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
Senior Manager
TATA MOTORS LTD
Ahmedabad
09.2018 - 03.2022
- Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.
- Exceeded targets by building, directing, and motivating high-performing sales team.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
- Targeted prospects in other territories through careful research of competitor products, services, and trends.
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals.
- Spearheaded efficient resolutions for wide-ranging customer issues to offer outstanding service and maintain high customer satisfaction.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Modeled strong negotiation skills to help team members close tough deals with lucrative clients.
Territory Sales Manager
TATA MOTORS LTD
Jabalpur
11.2012 - 08.2018
- Domestic)
- The main objective of the profile is to increase the brand awareness of the product & responsible for volume and market share in these product
- Acting as a single window contact in the assigned dealership for ATL/BTL activities
- Implementing sales processes at dealerships leading to achievement of targeted sales volume and Market Share
- Providing Products/Sales Training to dealership personnel thereby increasing productivity of each executive leading to increase in retail volumes
- Proactive in taking actions by gathering market intelligence and competitor tracking for enhanced market coverage
- RESPONSIBILITIES:
- Sales forecasting based on Market Trends
- Ensuring generation of adequate enquiries for the product and monitor and Improve the conversion rate of the same into prospects
- Addressing the issues/concerns of the customers & conducting dedicated service camps by coordinating with the service team from time to time
- Efficiently Managing Channel as well as Retail Finance by monitoring liquidation of stocks so as to ensure timely payment to financers and channeling of funds back in the system
- Timely announcement of Targets, Schemes and regular disbursement of incentives in order to motivate sales team at dealerships
- Managing Manpower, Infrastructure at dealerships in order to follow company norms resulting in higher level of customer satisfaction for all customers interacting with dealerships
- Initiated Road Shows, Demo, Loan Melas, Exchange Melas, Service Campaigns, Fuel trial, Live trial and Training programs for my line of business.
Territory Incharge
Apollo Tyres Ltd
05.2011 - 10.2012
- Handled Channel management & all operation of dealer stores
- Organizing various Brand promotional activities every month like, Safe Drive Campaign, Free Tyre Check Day and OEM Campaign
- Identification of new dealers, evaluating performance & monitoring their Sales and Marketing Activities & Developing client base
- Enhancing dealer’s sale as well company’s profitability through customer conversion
- Regular activities like MARKET MAPPING, OEM claim inspection
- RESPONSIBILITIES:
- Accountable for implementing sales promotional activities as a part of brand building, road shows, service camps, dealers meet, new product launching, merchandising etc
- Handling sales activities like key account, inventory control, sales promotion schemes & budgeting
- Successful in increasing revenues, establishing distribution networks, creating team work environment to enhance productivity for the organization
Senior Dealer
Religare Securities Ltd
Mumbai
03.2010 - 01.2011
- Maintaining a good rapport with the customer
- Receive and place order in the trading system ensuring adherence to customer
- Authentication norms
- Generate revenue from customer through constant interaction and information dissemination of the markets and house views
- Work closely with the RM and BM on sales strategy improvement of quality and
- Service standards
- RESPONSIBILITIES:
- Managing the High Net Worth customers
- Achieving the Business targets assigned in terms of cross selling, enhancing and upgrading the High net worth relationships
- Ensuring the highest levels of service to the High Net Worth customers
- Providing Investment Advise
- Acquisition & Servicing of High Net Worth customers
Senior Relationship Manager
ICICI Securities Limited
Mumbai
01.2007 - 01.2010
- Handling various investment and asset products
- Acquire the targeted number of customers in the specified territory within defined period
- Build and maintain relationship with the customers
- Identify the opportunities for the new products, services and enhancing the existing infrastructure for additional revenue
- RESPONSIBILITIES:
- Making the presentation of financial product to the employees of the corporate companies
- Organised Marketing activities like canopy, Mass presentation
- Create and generate leads for all such activities to sell investment products
- Responsible to take personal appointments with all such leads and meet one to all Prospects and close them
Education
MBA - Marketing
Mumbai University
PIMSR, New Panvel, Navi Mumbai 04.2005 - 03.2007
Bachelor of Science - Physics
Ranchi University
Gossner College, Ranchi, Jharkhand 05.2002 - 03.2004
Skills
Teambuilding
undefinedAccomplishments
- Certification in NCFM’s mutual fund advisory module
- Certification in Capital Markets and Derivative markets Dealer Module
- Awarded for consistence performance in PAN India & Trip to Goa
- Received Certificate of excellence for outstanding performance
- Recognized as the consistent performer for all quarters since joining
- Winner of MY NANO Contest in Apollo Tyres Ltd
- Awarded as “STAR OF THE MONTH” for Q3 in FY 13-14
- Winner of “DREAM IT WIN IT” Contest and rewarded as “Super Performer” in Q4 in FY 12-13
- Certification in “Iteach Train The Trainer Certification Course” By DALE CARNEGIE TRAINING offered by TATA MOTORS LTD
- Played a pivotal role in the launch of ULTRA Series, 1515 MCV Buses, Winger School
- Consistently “PLATINUM CERTIFIED” in Sales Excellence programme – Licence To Sell offered by TATA MOTORS LTD.
Certification
• Certification in NCFM’s mutual fund advisory module
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Area Manager
TATA MOTORS LIMITED - INTERNATIONAL BUSINESS
04.2022 - Current
Senior Manager
TATA MOTORS LTD
09.2018 - 03.2022
Territory Sales Manager
TATA MOTORS LTD
11.2012 - 08.2018
Territory Incharge
Apollo Tyres Ltd
05.2011 - 10.2012
Senior Dealer
Religare Securities Ltd
03.2010 - 01.2011
Senior Relationship Manager
ICICI Securities Limited
01.2007 - 01.2010
MBA - Marketing
Mumbai University
04.2005 - 03.2007
Bachelor of Science - Physics
Ranchi University
05.2002 - 03.2004
• Certification in NCFM’s mutual fund advisory module
• Certification in Capital Markets and Derivative markets Dealer Module
• Certification in “Iteach Train The Trainer Certification Course” By DALE CARNEGIE TRAINING offered by TATA MOTORS LTD.
“PLATINUM CERTIFIED” in Sales Excellence programme – Licence To Sell offered by TATA MOTORS LTD.
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