Nisha Rathor
Mumbai
Summary
Sales leader with 15+ years of experience in medical devices, driving regional growth, annual business planning, team development, key account expansion, dealer compliance, and portfolio execution. Strong track record in KOL engagement, tender-driven business, and consistent target achievement.
Overview
16
16
years of professional experience
Work History
Regional Sales Manager
Amaryllis Healthcare Pvt. Ltd.
Mumbai, Maharashtra
06.2025 - 03.2026
- Leading regional sales operations across Maharashtra & Gujarat with ownership of annual business planning and target delivery.
- Driving key account action plans for high-priority hospitals and institutional customers.
- Building strong relationships with senior decision-makers, surgeons, and infection control stakeholders.
- Ensuring dealer compliance, outstanding control (DSO), and distributor performance governance.
- Continuously monitoring market dynamics and competitor activity to develop reaction strategies.
- Led a team of sales professionals, providing training and support to achieve targets.
Area Sales Manager
3M India
Mumbai, Maharashtra
08.2022 - 05.2025
- Responsible for infection prevention products related to patient management, NPWT therapy, wound management, patient preparation, and sterility assurance portfolio.
- Established strong relationships with major accounts in Mumbai, with stakeholders such as Purchase, Nursing heads, HICC committee, anaesthetists, intensivists, surgeons, and the biomedical department.
- Conducted KOL engagements, clinical training programmes, and portfolio expansion activities.
- Ensured 100% execution of business plan initiatives across the business year.
- Engaged with customers to better understand needs and deliver excellent service.
- Achieved and surpassed sales targets consistently, contributing significantly to the company's growth and profitability.
Area Sales Manager
Becton Dickinson Pvt Ltd
Mumbai, Maharashtra
01.2018 - 07.2022
- Handled infusion therapy portfolio – vascular access devices, IV catheters, IV sets, and infection prevention products.
- Organised clinical activities for customers.
- Analysed sales performance data to identify trends, track progress against targets, and formulate strategies for improvement.
- Monitored competitors through multi-channel research strategies to best capitalise on market gaps or anticipate changes in customer interests.
Field Officer
Sutures India Pvt Ltd
Mumbai/Lucknow
08.2016 - 01.2018
- Handled Sutures, Sterile Gloves, Skin stapler & Mesh.
- Achieved monthly sales targets through territory management and planning.
- Engaged with customers to better understand needs and deliver excellent service.
Customer Service Representative
Johnson & Johnson Hospital Supplies
Mumbai
03.2016 - 08.2016
- Worked for Endo-Ethicon Surgery Division - Harmonic and Endo Mechanical Surgical Staplers.
- Assisted customers with product-related questions, feedback and complaints.
- Built rapport with customers while attending regular OTs and through professional communications.
Product Specialist / Trainer / Key Account Manager
Johnson & Johnson Hospital Supplies
Mumbai
07.2010 - 02.2016
- Managed the sutures and meshes portfolio.
- Conducted field sales training and key account management.
- Attending OTs to understand the customers' needs.
- Trained new staff on product details to improve team performance.
Education
MBA -
Mumbai University
Bachelor of Science -
Shobit University
Skills
- Regional business planning and target delivery
- Sales team coaching and performance management
- Key Account Strategy
- Dealer network management and DSO compliance
- Portfolio Execution, Pricing, and Market Intelligence
- Clinical training
- SFDC and MS Office
Accomplishments
- Highest Sale Award for PM Portfolio, 2023
- Front Runner, 2022
- Best Performance - Product Knowledge Training, 2016
- Regional Award for Highest sale for Vicryl Rapide, 2014
- Top Performer Award, 2012
Timeline
Regional Sales Manager
Amaryllis Healthcare Pvt. Ltd.
06.2025 - 03.2026
Area Sales Manager
3M India
08.2022 - 05.2025
Area Sales Manager
Becton Dickinson Pvt Ltd
01.2018 - 07.2022
Field Officer
Sutures India Pvt Ltd
08.2016 - 01.2018
Customer Service Representative
Johnson & Johnson Hospital Supplies
03.2016 - 08.2016
Product Specialist / Trainer / Key Account Manager
Johnson & Johnson Hospital Supplies
07.2010 - 02.2016
MBA -
Mumbai University
Bachelor of Science -
Shobit University