Nisha Singh
Navi Mumbai
Summary
Experienced with managing complex admissions processes and developing effective recruitment strategies. Utilizes strategic planning to enhance applicant engagement and streamline operations. Track record of fostering collaborative team environments and achieving targeted enrollment goals.
Overview
16
16
years of professional experience
Work History
Head of Admissions
Chhatrapati Shivaji Maharaj University
08.2021 - Current
- Lead a team of 30+ counsellors to drive admissions across UG and PG programs.
- Conceptualized and executed 360 marketing strategies resulting in increased brand visibility and lead generation.
- Streamlined pricing, forecasting, and business development plans, improving conversion by 20%.
- Coordinated with sales, finance, public relations, and academic departments to align marketing with institutional goals.
- Oversaw marketing and promotional campaigns and presented strategic reports to university leadership.
- Represented the university at various education fairs, both regional and national, to increase visibility and outreach.
- Organized and hosted Principal Conclaves to build strong academic networks and promote institutional vision.
- Led outreach programs, conducted seminars, and guided students in choosing suitable career paths.
- Participated in education fairs nationwide, engaging with prospective students and academic partners.
Assistant Manager – Admissions
Amity University
01.2016 - 07.2021
- Spearheaded admissions strategy for STEM and non-STEM programs (UG, PG, PhD), shifting from process-based to product-based models.
- Pivotal in increasing annual enrollments to four-digit figures within two years.
- Managed student outreach via school and college connect programs, digital platforms, and counselor training.
- Played a key role in branding events: Principal Conclaves, TPO Meets, Agent Connect, and Education Fairs.
- Regularly generated MIS reports and monitored admission funnel health.
Area Sales Manager – Admissions & Marketing
Edit Institute
07.2015 - 12.2015
- Led walk-in engagement at key branches, organized local marketing events, and initiated principal meetings.
- Conducted psychometric tests and career counselling sessions across schools and colleges.
- Trained counselors and centre managers on student guidance and CRM tools.
Sr. Executive – Admissions & Marketing
Sharda University
05.2011 - 10.2014
- Managed full-cycle admission processes including international recruitment in education fairs across South Asia.
- Supported creative content creation for advertising, promotional videos, and student outreach materials.
- Played a vital role in international student onboarding and academic transition.
- Built alumni networks and referral systems that contributed to lead generation.
Career Manager
Wigan & Leigh College
04.2010 - 04.2011
- Defined sales targets and admission strategy; drafted admission proposals and marketing plans.
- Maintained business development pipelines and oversaw participation in international student fairs.
Flash Quote Reporter
Infostrada Sports
01.2010 - 12.2010
- Covered real-time updates and post-event interviews; received “Best Reporter” accolade three times.
- Demonstrated quick-thinking, accuracy, and editorial coordination in a global sports environment.
Education
PG Diploma in Advertising & Communication -
Asian Academy of Film & Television
Bachelor’s - Journalism & Mass Communication
IMS
Higher Secondary - Science
GBRC
Gaya, BiharSecondary School Certificate - undefined
GBRC
Gaya, BiharSkills
- Strategic Admissions Management
- Team Leadership & Development
- Digital & Offline Student Outreach
- Data-Driven Marketing & Forecasting
- Cross-Functional Coordination
- Education Fairs & International Recruitment
- Budgeting & Resource Optimization
- Reporting
- MIS & CRM Operations
- School/College Engagement & PR
- CRM Systems (Zoho, Salesforce)
- MS Office Suite
- Google Workspace
- Canva
- Social Media Tools
Websites
Technical And Digital Tools
- CRM Systems (Zoho, Salesforce)
- MS Office Suite
- Google Workspace
- Canva
- Social Media Tools
Personal Information
Title: Admissions & Marketing
Awards
- Awarded 'Best Flash Quote Reporter' thrice – Commonwealth Games 2010
- Achieved consistent year-on-year growth in university admissions
- Successfully transitioned multiple institutions to modern digital outreach models
Timeline
Head of Admissions
Chhatrapati Shivaji Maharaj University
08.2021 - Current
Assistant Manager – Admissions
Amity University
01.2016 - 07.2021
Area Sales Manager – Admissions & Marketing
Edit Institute
07.2015 - 12.2015
Sr. Executive – Admissions & Marketing
Sharda University
05.2011 - 10.2014
Career Manager
Wigan & Leigh College
04.2010 - 04.2011
Flash Quote Reporter
Infostrada Sports
01.2010 - 12.2010
Bachelor’s - Journalism & Mass Communication
IMS
Secondary School Certificate - undefined
GBRC
PG Diploma in Advertising & Communication -
Asian Academy of Film & Television
Higher Secondary - Science
GBRC
Similar Profiles
Omkar GharatOmkar Gharat
Marketing head at St Wilfred's Education Society & CHHATRAPATI SHIVAJI MAHARAJ UNIVERSITYMarketing head at St Wilfred's Education Society & CHHATRAPATI SHIVAJI MAHARAJ UNIVERSITY
Dr. Husain DarugarDr. Husain Darugar
Junior Resident at Rajiv Gandhi Medical College & Chhatrapati Shivaji Maharaj HospitalJunior Resident at Rajiv Gandhi Medical College & Chhatrapati Shivaji Maharaj Hospital
Harshal MahajanHarshal Mahajan
Junior Resident Doctor/House Officer at Rajiv Gandhi Medical College and Chhatrapati Shivaji Maharaj HospitalJunior Resident Doctor/House Officer at Rajiv Gandhi Medical College and Chhatrapati Shivaji Maharaj Hospital
SUSHANT KUMARSUSHANT KUMAR
Sr Manager- CNOC Team at Reliance JioSr Manager- CNOC Team at Reliance Jio
Manmeet KodalkarManmeet Kodalkar
Team Lead HR at Tata Consultancy ServicesTeam Lead HR at Tata Consultancy Services