Nishant Gupta
Mumbai
Summary
Content and marketing professional with 4+ years of experience across diverse industries-including deep tech, finance, edtech, agritech, automotive, gaming, media, academic research and fashion. I don't just write-I blend storytelling with data-driven strategies to optimise content, ads, communications, and multi-channel marketing efforts. Passionate about brand positioning, product marketing, and audience engagement to create meaningful business impact.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Content Writer
AjnaLens
Mumbai
10.2023 - 03.2025
- Played a key role in launching AjnaVidya at GDC 2024, San Francisco and AjnaDefence at Aero India 2025 for global expansion
- Planned and executed B2B, B2G, B2C marketing campaigns, achieving 3% B2B and 10% B2C conversions, and 30+ partnerships for AjnaVidya
- Handled brand management for AjnaLens and developed a business plan for AjnaVidya as a self-sustainable platform, later rebranded as a CSR enabler
- Created PR, scripts, podcasts, ads, voiceovers, on-screen talent, web/UX and long-form content, increasing engagement by 3X. Grew Instagram by 10,000 and LinkedIn by 32,000 followers
Senior Content Writer
Throttll
New Delhi
06.2023 - 09.2023
- Generated ₹250 crore worth of loan inquiries for OneNDF through content and digital marketing in just 6 months
- Created pitch decks & one-pagers for startups, aiding business scale-up from 0-1 & 1-10
- Led a team of writers and SEO executives
Content Writer
Throttll
Jaipur
08.2022 - 05.2023
- Produced finance, crypto and gaming content for StartupYo, OneNDF, Cryptograd, SpinWinBet increasing searchability by 35%
- Developed edtech content for Unacademy, Extramarks, PW, Udemy and editorials for BQ Prime and Dainik Bhaskar
Content Writer
Freelance
Jaipur
08.2020 - 07.2022
- Penned PR content for entrepreneurs and public figures, including Princess Diya Kumari, and copywriting for luxury and fashion brands like Marviza & House of Armuse
- Wrote academic research papers on legal subjects for professors and scholars
Project-Based Content Writer
Tractor Junction
- Developed SEO-optimised content and managed SMM for different verticals, including Tractor Junction, Tractor Guru, Truck Junction & Bike Junction
- Played a key role in launching a new equipment and vehicle financing feature, with cross-functional collaboration in BD, Founder's Office, and Product Management
Education
PGD - Computer Applications
JRRSU
Jaipur10-2024
B.Sc. - Biology & Chemistry
MDSU
Ajmer04-2023
Key Tools
- AI & Automation: Midjourney, Luma, ChatGPT, Claude.
- CRM & CMS: Freshsales, Lusha, WordPress, Shopify.
- SEO & Analytics: Ahrefs, Semrush, Ubersuggest, Search Console.
- Writing & Design: Copyleaks, Quetext, Figma, Canva.
- Multimedia: Adobe Premiere Pro, DaVinci Resolve.
- Project Management: Asana, Trello, Zoho.
- SM & Performance Marketing: Meta, LinkedIn, X, YT, Mailchimp, Google Analytics.
Certification
- AI Tools Workshop: Awarded by be10X (2023)
- NCC Army (C-Certificate): 67UP BN NCC, Lucknow (2022)
- IT Certifications: CCC (2019), DCA (2014)
Timeline
Content Writer
AjnaLens
10.2023 - 03.2025
Senior Content Writer
Throttll
06.2023 - 09.2023
Content Writer
Throttll
08.2022 - 05.2023
Content Writer
Freelance
08.2020 - 07.2022
Project-Based Content Writer
Tractor Junction
PGD - Computer Applications
JRRSU
B.Sc. - Biology & Chemistry
MDSU
Similar Profiles
Suraj SethSuraj Seth
Assistant Manager – Direct Tax at CBV & Associates LLPAssistant Manager – Direct Tax at CBV & Associates LLP
Aditya ApteAditya Apte
Product Manager at ProgIST Solutions LtdProduct Manager at ProgIST Solutions Ltd
Tamanna AgarwalTamanna Agarwal
Consultant Specialist at HSBCConsultant Specialist at HSBC
Bhoomi KumbhaniBhoomi Kumbhani
Clinical Physiotherapist at Umiya Physiotherapy ClinicClinical Physiotherapist at Umiya Physiotherapy Clinic
NIDAA CHAKKITTAMMALNIDAA CHAKKITTAMMAL
Proposal Writer | Grant Writer | Resume Writer | Blogger | SEO Writer | Copy Strategist | Email Marketing Writer | Product Marketing Content Writer | Copywriter | Social Media Writer at Self-employedProposal Writer | Grant Writer | Resume Writer | Blogger | SEO Writer | Copy Strategist | Email Marketing Writer | Product Marketing Content Writer | Copywriter | Social Media Writer at Self-employed