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Nishendu Kumar Pandey
Product Marketing Manager
Ghaziabad
Summary
Experienced professional with expertise in product marketing, business development, proposals, technical and specification sales, and technical presales. Offering over 12 years of experience in various roles such as marketing, proposals, lighting design engineering, technical and specification sales in the field of lighting and illumination solutions. Known for excellent relationship management, analytical skills, and negotiation abilities, with a proven track record of swiftly ramping up projects.
Overview
13
13
years of professional experience
4024
4024
years of post-secondary education
3
3
Certifications
2
2
Languages
Work History
Product Marketing Manager
Havells India Ltd.
04.2023 - Current
- Developed compelling sales materials, including presentations, brochures, and whitepapers for prospective clients.
- Drove marketing initiatives to increase product visibility and market performance.
- Managed product development lifecycle from conception to release.
- Developed and executed go-to-market plans and facilitated internal organizational readiness.
- Developed product and solution positioning, messaging by prospective buyer role and methods to overcome competitive objections.
System Architect
Signify (Formerly Philips Lighting)
01.2019 - 03.2023
- Provided complete business development solutions by defining technical aspects as per the requirement of products
- Developing the conceptual design of projects including managing requirement analysis, studying specifications & modifying/upgrading designs for customer approval
- Preparing Technical Specification, drawing approvals of indoor, outdoor, façade, connected lighting & illumination designs for commercial, industrial & infrastructure projects
- Managed various high-end projects including Façade Lighting of North & South Block, Rashtrapati Bhavan, India Gate, Red Fort, Howrah Bridge, Qutub Minar, Varanasi City monuments & Ghats,New Delhi Smart City Street Lighting etc and provided lighting solutions
- Liaised with various government and key clients and provided lighting and illumination solutions to CPWD, PWD, End Users, PMC etc.
System & Services Specialist (Public Urban and Smart City)
Signify (Formerly Philips Lighting)
02.2016 - 12.2019
- Strengthened Public segment and Smart Cities clients loyalty and trust by delivering exceptional and attentive support consistently.
Specifier Account Manager
Philips Lighting
05.2014 - 01.2016
- Increased client satisfaction by building strong relationships and addressing their needs promptly.
- Collaborated with sales team to identify potential upsell opportunities and expand client base.
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Actively participated in networking events within the industry, expanding professional connections and generating leads.
Lighting Designer
Wipro Lighting
06.2013 - 05.2014
- Managed illumination designs for North India region
- Championed a collaborative work environment that fostered open communication and creative problem-solving among team members, leading to consistently successful project outcomes.
- Delivered designs within tight deadlines, ensuring customer e.g. Electrical consultant, Architect, End User satisfaction
Intern
Wipro Lighting
06.2012 - 03.2013
- Managed illumination designs for North India region
- Supported design team members with lighting designs, reducing workload burden and allowing for increased focus on higher-priority assignments.
- Gained hands-on experience in various software programs, increasing proficiency and expanding technical skill set.
- Gained valuable experience working within a specific industry, applying learned concepts directly into relevant work situations.
Education
M.Tech. - Energy Management Auditing & Lighting
Manipal Institute of Technology
Manipal, India05-2013
B.Tech. - Electrical Engineering
Vira College of Engineering
Uttar PradeshTechnical University06-2010
Skills
Pre-sales/Business Development
Certification
Certifications in Lighting Courses from Philips University
Extra-Curricular Activities
Acted as a Game Coordinator in college. Worked as a Cultural Program Coordinator in college.
Paperpublication
Green Building Lighting Solutions for Office, Fifth National Conference - AECT 2013
Personal Information
Date of Birth: 07/10/89
Training
- NTPC, Unchahar (U.P.), 6 weeks, 06/01/09, 07/31/09
- AREVA T&D, Allahabad (U.P.), 4 weeks, 06/01/08, 07/31/08
Internship
Wipro Lighting, Delhi, Intern, 06/01/12, 03/31/13, Managed illumination designs for North India region.
Software
AutoCAD
DIALux
SAP
Timeline
Product Marketing Manager
Havells India Ltd.
04.2023 - Current
System Architect
Signify (Formerly Philips Lighting)
01.2019 - 03.2023
System & Services Specialist (Public Urban and Smart City)
Signify (Formerly Philips Lighting)
02.2016 - 12.2019
Specifier Account Manager
Philips Lighting
05.2014 - 01.2016
Lighting Designer
Wipro Lighting
06.2013 - 05.2014
Intern
Wipro Lighting
06.2012 - 03.2013
Certifications in Lighting Courses from Philips University
Certification in 'Energy Efficient Lighting' courses from Energy University by Schneider Electric
Certification in 'Lighting Control' courses from Lighting Control Association (LCA)
M.Tech. - Energy Management Auditing & Lighting
Manipal Institute of Technology
B.Tech. - Electrical Engineering
Vira College of Engineering
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