Nishigandha Gamare
Mumbai
Summary
Marketing professional with 6 years of experience in B2B communication, brand marketing, and digital strategy, including significant contributions at Siemens Limited. Expertise in campaign execution, content development, event management, and stakeholder communication. Currently pursuing PGDM in Marketing (MCTA, 2025) to enhance digital marketing and strategic planning skills. Proven track record of delivering ROI-driven marketing outcomes and enhancing brand engagement.
Overview
7
7
years of professional experience
Work History
Sr. Marketing Communications Executive
Siemens Limited
Navi Mumbai
05.2024 - 08.2025
- Drive B2B marketing strategies for automation and digital industries, utilizing internal marketing tools.
- Plan and execute corporate events, exhibitions, and roadshows with ISPE, IICHE, and ICC, etc. managing vendor coordination and logistics.
- Develop content strategies for customer mailers, digital marketing, and brand communication.
- Oversee brand compliance, promotional materials, and agency/vendor management.
- Collaborate with sales and engineering teams for business-aligned marketing campaigns, including material planning and execution.
Freelance Brand Consultant
Freelance Brand Consultant
11.2023 - 11.2024
- Provided brand consulting for QSR food brands (Tibb's Foods, Cubano's, Dr. Reshma's Ayurveda).
- Managed social media marketing, increasing engagement by 40%+ through influencer collaborations and paid campaigns.
- Executed e Commerce strategies, optimizing online presence and boosting sales via digital platforms.
- Conducted market research & competitor analysis to position brands effectively in the market.
- Specializing in QSR food brands (Tibb's Foods, Cubano's, Dr. Reshma's Ayurveda)
Branding Executive
Hindustan Pencils Pvt. Ltd.
Mumbai
08.2023 - 12.2023
- Led ATL & BTL marketing campaigns, ensuring maximum brand exposure across retail and digital platforms.
- Managed annual product launches, overseeing campaign execution, promotions, and market positioning.
- Developed and implemented visibility & promotional strategies across e-commerce and trade channels.
- Conducted trend analysis & consumer research to identify market opportunities.
Marketing Coordinator
Digital Exprezz
06.2022 - 12.2022
- Assisted in developing content for newsletters and promotional materials.
- Managed relationships with external vendors and creative teams.
- Conducted market research to identify trends and customer preferences.
- Organized promotional events to enhance brand visibility and engagement.
Branding Executive
Destek Infosolutions Pvt. Ltd.
Pune
03.2021 - 10.2021
- Conducted market research for brands in real estate, cosmetics, fashion, and F&B sectors.
- Designed and executed influencer marketing campaigns, improving brand reach by 30%.
- Developed digital strategies to enhance brand positioning and customer engagement.
Sales And Marketing Executive
Veena World
Mumbai
06.2018 - 03.2021
- Managed branding and communication across offline and digital platforms.
- Executed marketing campaigns to drive customer acquisition and sales.
- Coordinated with vendors & distributors to enhance brand presence in retail and travel channels.
Education
MBA - Marketing
Jankidevi Bajaj Institute of Management Studies
Mumbai06.2023
Diploma in Travel, Tourism & Hospitality Management -
SNDT Women's University
Mumbai04.2018
BSc - IT
Mumbai University
Mumbai08.2016
PGDM in Digital Marketing AI - Marketing
MCTA
VashiSkills
- Marketing and branding
- Digital marketing strategies
- Event coordination and engagement
- Content creation and management
- Social media strategy development
- Performance marketing techniques
- Client services and relations
- Market research and analysis
- B2B marketing initiatives
- Vendor management and negotiation
- Communication skills enhancement
- Analytical thinking and problem-solving
- Corporate communications expertise
- Creative asset development and design
Projects
Quick Service Restaurants Market Research, Tibb's Foods Pvt. Ltd., Market research collecting feedback from consumer categories, identifying and evolving the growth of the company.
Trending Products Market Research, Hindustan Pencils Pvt. Ltd., Collecting samples from clients and stationary for figuring out trending Indian market. Social Media Marketing on Consumer Behavior, Market research of 250+ samples provided by consumers for question own small scale business.
Academic Projects (MCTA Digital Marketing Program)
. Elegance Salon – Social Media Strategy & Campaign ExecutionType: MCTA Practical Assignment
- Designed complete social media strategy and content pillars.
- Created high-performing reels (6,000+ views), improved engagement by 4x.
- Planned festive Diwali & Bhaidooj campaigns, leading to an estimated 32% increase in walk-ins.
Key Skills: Content strategy, reels optimization, brand communication, campaign planning.
Type: MCTA Practical Assignment
- Developed a WordPress website, enhanced brand identity and customer journey.
- Improved online visibility and generated ~18% increase in inquiries.
- Added digital features like WhatsApp prescription uploads and online order requests.
Key Skills: Web development, branding, UX flow creation.
Type: MCTA Practical Assignment
- Created brand voice, content strategy, and platform layout.
- Built e-commerce foundation, content calendar, and engagement workflows.
- Helped platform start generating early organic traction and merchandise interest.
Key Skills: Content strategy, digital branding, platform building, e-commerce planning.
Hobbies and Interests
- Traveling: Exploring new cultures, destinations, and global markets for inspiration.
- Mandala Art: Creative expression through intricate designs, enhancing focus and mindfulness.
Languages
- English
- Hindi
- Marathi
Timeline
Sr. Marketing Communications Executive
Siemens Limited
05.2024 - 08.2025
Freelance Brand Consultant
Freelance Brand Consultant
11.2023 - 11.2024
Branding Executive
Hindustan Pencils Pvt. Ltd.
08.2023 - 12.2023
Marketing Coordinator
Digital Exprezz
06.2022 - 12.2022
Branding Executive
Destek Infosolutions Pvt. Ltd.
03.2021 - 10.2021
Sales And Marketing Executive
Veena World
06.2018 - 03.2021
MBA - Marketing
Jankidevi Bajaj Institute of Management Studies
Diploma in Travel, Tourism & Hospitality Management -
SNDT Women's University
BSc - IT
Mumbai University
PGDM in Digital Marketing AI - Marketing
MCTA