With a 2-year work background and Masters in Business Administration, a creative and results-driven approach defines my professional ethos. Proficient in crafting compelling strategies, I execute them effectively to achieve tangible outcomes. From developing engaging social media campaigns to implementing strategic branding initiatives, I consistently deliver impactful, insight-driven results. A commitment to details and excellence underscores my proactive approach to learning and staying abreast of industry and competitive trends. This ensures fresh perspectives and innovative solutions to every project, driving success and surpassing expectations.
As Brand Strategy Intern in B2B model, focused on elevating brand presence and positioning within high-end segment. Through market analysis and strategic planning, contributed to enhancing brand awareness and engagement. Collaborating closely with marketing team, learned to developed innovative strategies to differentiate brand and drive growth.
At INCDesign, researched UX/UI trends, developing innovative strategies that boosted social media engagement by 20%. Crafted persuasive pitch deck for baby care brand, effectively communicating key messages. Additionally, managed website content, optimizing SEO performance and driving 25% increase in organic traffic, enhancing online visibility and lead generation.
In work, I've come up with exciting strategies to attract more people to websites and social media. I've written ads and website content that really grab attention and bring in customers. I've teamed up with psychologists and trainers to make workshops even better. Also, contributed creative ideas to rebranding strategies.
In early startup stage in just three months, grew organic followers using creative content and campaigns. By spotting important trends, made content more engaging.
I boosted website traffic by 30% and user engagement by 15%. made sure brand stayed strong and authoritative with blogs that ranked well on search engines. Plus, handled client relationships for technical and non-technical content on their websites and apps.
Market research and Competitive analysis
Content writing & Copywriting
Creative Thinking
Client Relationship Management
Teamwork and Collaboration
Time management abilities
Attention to Detail
Idea Development and Brainstorming
Strategic Planning
SEO content writing
Industrial visit (Analysis of 13 businesses)
During industrial visits spanning Maharashtra to Himachal Pradesh across four states, I assessed 13 well-established businesses like Coca-cola, Yakult, Ud chalo etc from various sectors, examining company culture, operational procedures, business models and growth strategies. This provided valuable insights for strategic analysis and culminated in detailed reports on production, marketing, and distribution structures.
Trading Portal Research project
Conducted research on the Indian Trade Portal and Trade Map, exploring avenues to enhance export-import prospects with neighbouring and friendly countries. This project earned me recognition with a certificate for outstanding research, showcasing my analytical and research abilities.