Nithish Kumar
Summary
Dedicated and results-driven professional with 10 Years of experience which includes but not limited to Category management, Key account management, Strategic Sourcing and Procurement, Sales & Business development, Supplier Relationship Management, Inventory management, Business Operations and Team Management with knowledge of SAP S/4 HANA-SD, MM. Seeking an opportunity to contribute my skills and expertise to a dynamic team.
Overview
11
11
years of professional experience
Work History
Category and Merchandising Executive
Netmeds Marketplace Ltd.
05.2021 - Current
- Category Strategy Development: Enhancing product categories to achieve revenue growth, expand market share and enhance customer satisfaction. Formulated a comprehensive long-term strategic plan for category development, fostering robust relationships with key vendors to improve pricing and quality standards.
- Client acquisition and Client Onboarding: Managed the complete client onboarding process, ensuring a seamless transition for new clients. Implemented process improvements that facilitated smooth client onboarding experiences.
- Contract Negotiation and Vendor Management: Negotiated client contracts and pricing agreements, optimizing profitability without compromising customer satisfaction. Maximized profitability by effectively negotiating contracts and pricing agreements, all while ensuring utmost customer satisfaction.
- Strategic sourcing and Procurement: Formulated and implemented procurement strategies aligned with business objectives, yielding cost savings and enhanced supplier performance. Actively managed vendor relationships, conducting routine performance assessments to uphold quality standards and punctual delivery.
- Inventory Control and management: Developed and implemented inventory control policies and procedures to optimize stock levels and reduce carrying costs. Implemented an advanced inventory replenishment system resulting in an 80% reduction in stockouts and significant improvement in on time delivery performance.
- Marketing campaigns and Promotions: Supported the implementation of integrated marketing campaigns across multiple channels including digital, social media, email, and traditional media to boost sales and collect feedback for ongoing enhancements. Monitored and analyzed ecommerce KPIs, such as conversion rates, average order value (AOV), and customer retention rates. Implemented SEO and SEM campaigns that improved website traffic and conversion rates.
- Market Research and Analysis: Analyzing data and insights to determine industry and consumer trends relevant to the product category. Conducted routine client meetings to review performance, explore growth opportunities, and perform market research to identify trends and potential growth avenues.
- Pricing Strategy: Conducted thorough market analysis and competitive benchmarking to identify pricing opportunities and threats. Implemented dynamic pricing models and adjusted strategies based on real-time market conditions and customer behavior.
- Performance Analysis: Monitored key performance indicators (KPIs) and conducted post implementation analysis to measure the effectiveness of pricing strategies. Performance Interpreted sales reports to drive sales growth and improve customer engagement. Collaborated with the marketing team to innovate new projects, campaigns, business strategies.
- Visual Merchandising: Responsible for overseeing the development, communication, and execution of the visual merchandising strategy for respective brands, including preparation of catalogue modules and content development.
- Assortment Planning: Demonstrated success in optimizing product assortments to achieve maximum sales and profitability. Conduct regular market analyses to identify trends, competitor assortments, and customer preferences.
- Compliance and Quality Assurance: Ensure that products within the category meet quality standards, regulatory requirements, and ethical guidelines.
- Risk Management: Identify and mitigate potential risks that could affect category performance, such as supply chain disruptions or market shifts.
- Trend Monitoring: Stay updated on industry trends, competitor activities, and emerging market opportunities to stay competitive and adapt strategies as needed.
Product Executive
Redington India Limited
11.2016 - 05.2021
- Category and Merchandising Management: Executed Category and merchandising strategies to optimize product presentation, pricing, and promotions, enhancing customer engagement and driving sales growth with the assistance of business manager.
- Cataloging and Product Lifecycle management: Led cataloging efforts and implemented effective product lifecycle management strategies to ensure comprehensive oversight and optimization. Systematically organizing and maintaining product information throughout its lifecycle.
- Strategic Partnerships: Managed strategic partnerships and operations with modern trade, LFR, B2B, Wireless chain, and E-commerce channel partners, leveraging the assistance of business managers to identify and capitalize on growth opportunities across all channels.
- Performance Analysis: Generating and interpreting daily sales reports, collaborating with the business manager to optimize sales metrics, refine demand forecasting, streamline purchase planning, and strengthen margin retention strategies. Analyzed pricing performance and made data-driven recommendations for pricing adjustments and promotions.
- Procurement and Supply chain management: Oversee and optimize purchase operations for Apple product lines. Generate purchase orders based on demand forecasts and market dynamics under the guidance of the business manager. Collaborated closely with the warehouse team to oversee procurement and supply chain operations.
- Inventory Management: Implemented efficient inventory management strategies aimed at reducing stockouts and optimizing inventory costs. Handled end-to-end inquiries regarding inbound and outbound warehouse operations. Managed stock movement and allocated inventory across warehouse locations based on business requirements.
- Vendor Management: Proactively addressed vendor issues and provided timely resolutions to cross-functional teams via internal ticketing systems.
- Cross-Functional Collaboration: Collaborated with marketing and sales team to ensure successful product launches and updates.
Operations supervisor
Mercury Enterprises
01.2014 - 09.2016
- To assist in the identification and evaluation of business opportunities by keeping an eye out for business best practices, trends, and principals.
- Manage and monitor all the machining operations running in the system from loading in the machine to till it get unloaded from machine.
- Forecast and track key account metrics and prepare reports on pricing documentation.
- Preparation of purchase plan for procurement of raw materials to maintain optimum inventory control.
- Research method to improve operational cost in various aspects
- Handling logistics and supply chain operations in conjunction with various teams for smoother delivery
- Develop trusted advisor relationships with key accounts and stakeholders
- Discover profitable clients and initiate business and organizational partnership for a future potential growth.
- Handling maintenance of machines to avoid unexpected breakdowns and inspect the QC as per standard once it is unloaded from the machine.
Education
M.B.A.Supply chain management -
Pondicherry University
04.2017
B.E.Mechanical Engineering -
Sriram Engineering College
04.2013
Higher Secondary -
M.A.K Matriculation, Chennai
01.2009
Senior Secondary - undefined
E.CI Matriculation, Chennai
01.2007
Skills
- Category management
- Catalogue management
- Key account management
- Sales & Business development
- Product Lifecycle Management
- Contract Negotiation and Vendor Management
- Supplier Relationship Management
- Supply chain optimization and Demand forecasting
- Strategic Sourcing and Procurement
- Inventory control and Management
- Ecommerce development
- Customer Experience Optimization
- Customer service & Operations
- Client acquisition and Client Onboarding
- Pricing Strategies
- Visual merchandising and Assortment Planning
- Market Research and Analysis
- Business Operations Management
Languages
English
Tamil
Personal Information
- Father's Name: PALANI D
- Date of Birth: 01/28/92
- Gender: Male
Disclaimer
I hereby declare that all the details provided above are true to the best of my knowledge.
Timeline
Category and Merchandising Executive
Netmeds Marketplace Ltd.
05.2021 - Current
Product Executive
Redington India Limited
11.2016 - 05.2021
Operations supervisor
Mercury Enterprises
01.2014 - 09.2016
Senior Secondary - undefined
E.CI Matriculation, Chennai
M.B.A.Supply chain management -
Pondicherry University
B.E.Mechanical Engineering -
Sriram Engineering College
Higher Secondary -
M.A.K Matriculation, Chennai
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