Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Certification
Languages
Websites
Timeline
Generic
Nitin Budhadev

Nitin Budhadev

Mumbai

Summary

A sales and distribution champion with professional experience of over 2 decades at successfully delivering sales goals (B2B & B2C) through creating unmatched and best-in-class distribution network and increasing service reach, outlining business plans and mentoring teams to lead towards effective and sustained growth cultures. Innovative and strategic leader with a successful history of operating in complex, chaotic environment and achieving dramatic results. Now looking forward to associate with an organization that is growth and people oriented, where I can use my expertise and diverse experience in S & D, BD, Channel Management, Team Leadership for mutual growth.

Overview

23
23
years of professional experience
1
1
Certification

Work History

Associate General Manager

Nagreeka Exports Limited
Mumbai
09.2023 - Current
  • Solely responsible for the P&L of the entire business from any channel, including GT, MT and E-Commerce and Quick Commerce for India.
  • Final decision maker for maintaining inventory, logistics and vendor management.
  • Developed and implemented policies, procedures, and systems to ensure operational efficiency.
  • Managed daily operations of the business, including personnel management, customer service, financial reporting and budgeting.
  • Implemented strategies for cost reduction initiatives while maintaining quality standards, through audits at manufacturing plants and vendor locations.
  • Provided leadership in developing team members by setting expectations and providing feedback on performance.
  • Ensured compliance with applicable laws, regulations, policies and procedures.
  • Cultivated relationships with key stakeholders such as vendors, customers, partners. to promote collaboration between teams.
  • Organized meetings, events with internal, external stakeholders to discuss strategic planning initiatives.
  • Developed effective marketing campaigns to increase brand awareness within target markets.
  • Collaborated with senior leaders on long-term plans for growth of the organization.
  • Identified customer needs and delivered relevant product solutions and promotions.
  • Coordinated monthly budgets, managed profit and loss and consistently met desired margin targets.
  • Met business targets with streamlined operations strategies.
  • Implemented campaigns and promotions to help with developing goods and service.

Sales and Operations Head

Balaji Pharma Corporation
Jalgaon
10.2021 - 09.2023
  • Successfully delivering sales partner service in the states of Maharashtra/Gujarat/Rajasthan/M.P./C.G./Orissa for more than 150 W/S sales partners
  • Responsible for designing, budgeting and implementing sales strategy and driving sustainable sales growth, while keeping in mind overall P&L
  • Delivering operational profits through proper production planning with inventory management and optimizing delivery cost by systematic logistics planning
  • Keeping tab on overall accounting and P&L, brought down market credit from average of around 60 days+ to sub 40 days levels, with no impact on sales or on the purchase cycle of the sales partner
  • Developing new markets and growing the sales partner base by minimum 3% a month from unexplored territory, without any additional ground support.

Entrepreneur

Shubhi Infini
Navi Mumbai & Jalgaon
06.2019 - 09.2021
  • Sourced initial funding to get business up and running while planning initial structure and making strategic first collaborations
  • Handled distribution in Navi Mumbai and Jalgaon for Haldiram's Foods (F&B Division for Cat.A,B &C Product's), CavinKarePvt.Ltd.(Foods & Dairy Div.), Recorn Foods Pvt.Ltd., Joules Health energy Pvt.td., Asco Global Pvt.Ltd
  • Applied performance data to evaluate and improve operations, target current business conditions and forecast needs and actions
  • Increased outlet base in Kiosk segment by 20% YoY as they were the least approached segment under direct coverage from distributor, resulting in higher Lines sold per bill (LPC) and eventually reducing dependency on wholesale channel
  • Determined areas in need of improvement and devised targeted corrective actions for each concern to maintain optimal business operations.

Distribution Manager

Vodafone Idea Limited
Thane UPC & Vidarbha Region
08.2014 - 03.2019
  • Led Teams and Territories across Maharashtra in MnG Circle for Prepaid Sales & MPesa
  • Witnessed and grew along the different phases of telecom business such as data evolution, foray into e-money segment, emerging competitions and mergers
  • Targeted prospects in assigned geography through careful research of competitor network, services, and sales trends and then planning acquisition through customer-focused strategies thus increasing quality acquisition from 56% T2M to 85% T2M
  • Monitored channel partner performance, analyzed sales data and charted growth plans which helped grow distribution from 128 DPL to 165 DPL (29% Growth)
  • Managed and motivated sales team to dominate RMS (Revenue Market Share) and CMS (Customer Market Share)
  • Overall increased CMS by 4.3% points, despite the dominant pull from emerging competitor
  • Identified opportunities for growth within assigned territory and collaborated with different verticals (CS, Network, Marketing, etc.) to reach sales goal
  • Coached team and trained them on methods for handling various aspects of sales, complicated issues, and difficult customers
  • Motivated team members to implement successful strategies and harness operational revenue growth of 5.4% YOY
  • Managed newly-formed M-Pesa portfolio which was into e-money business
  • Was the first one to set up an exclusive M-Pesa distributor in MnG Circle which helped in additional throughput revenue of 1Cr/Month.

Retail Sales Manager

Vodafone Mobile Service Limited
Nagpur / Amravati / Akola / Washim
01.2009 - 07.2014
  • Witnessed the different phases of telecom business such as rural penetration, tariff cuts, and data evolution
  • Was successful in makeshift revenue ratio from 45:55 to 65:45 in E-Top and RCV through an increase in E-Top Up outlet penetration
  • Gained Leadership in Amravati District from follower position (3rd) in 17 months overtaking Idea and Airtel
  • Delivered in-depth information on product features so customers could make educated decisions before purchase
  • Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences
  • Adept product knowledge with up-to-date MIS of sales and store promotions
  • Strengthened merchandising and promotional strategies to drive customer engagement and boost sales
  • Developed relationships with channel partners and key retailers
  • Exceeded targets by building, directing, and motivating high-performing sales team
  • Multiplied earnings through sales goal achievement, customer service improvements, and commitment to team objectives.

Business Development Officer

Nivea India Private Limited
Pune / Nasik / Marathwada
12.2007 - 01.2009
  • Established and developed the entire infrastructure setup required in the town of Pune, Nasik, Aurangabad, and Jalgaon
  • Negotiated and closed long-term agreements with new channel partners in Marathwada territory
  • Educated and worked with channel partners on ROI terms to find accurate solutions
  • Built and deepened productive relationships with prospective and competitive key retailers to drive sustained growth
  • This helped in doubling LPC 3 to 6
  • Managed new employee orientation and training process for more than 4 employees during the short stint
  • Reviewed and corrected all training materials as per the local market approach and prevailing market scenario and in accordance with the compliance of organizational policy.

Territory Sales Officer

Hindustan Unilever Limited
Amravati / Nagpur / Jalgaon
01.2005 - 12.2007
  • Rated amongst the top 3 Sales Officer in Vidharbha Sales Area for 2005
  • Registered highest sales growth in Wheel Bar in Western Region for 2005
  • Rated VG in 2 years of Appraisal
  • Maintained up-to-date knowledge of competitor products and pricing in the market served
  • Exceeded targets by building, directing, and motivating high-performing sales team
  • Achieved an average LPC of 19 and productivity of 68%, against norms of 15 LPC and 65% productivity for FCS
  • Established a trend of primary based on secondary & tertiary sales targets for the sales teams and ReDistribution Stockists
  • Grew market penetration and sales by leveraging on distribution setup and personally overseeing service frequency resulting in double-digit revenue growth and rightful share of shelf.

Rural Sales Promoter

Hindustan Lever Limited
Marathwada
04.2002 - 12.2004
  • Worked with retailers to understand needs and provide best-in-class distribution service frequency
  • Trained the team below on the importance of regular service frequency and merchandising
  • Bagged the award for Best Performer in Maharashtra for the launch of Fair & Lovely Soap
  • Increased the rural footprints up to the villages with a population of 2K and above.

Project Incharge and Co-Ordinator

Hindustan Lever Limited
Nagpur Rural / Bhandara / Chandrapur
11.2001 - 03.2002
  • Lead and managed the Project Harvest for Vidarbha and Marathwada
  • Was in-charge of 4 districts to overlook and manage the service frequency to the uncovered deep rural geography and monitor sales on a weekly basis
  • Report to the senior management with analysis and feasibility report for each district
  • Only zone which successfully completed the project within the assigned budget and time.

Re-Distribution Stockiest Salesman

Sanwariya Trading Company (RS For HLL)
Jalgaon
05.2001 - 10.2001
  • Made 35 calls per day to generate sales, merchandising, and collection of dues along with grievance resolution for retailers
  • Responsible for reporting competitive activities on the ground
  • Accountable for achieving sales target and visibility for the assigned beat.

Merchandiser

Sanwariya Trading Company (RS For HLL)
Jalgaon
02.2001 - 05.2001
  • Arranged consistent shelves and racks by following an established planogram
  • Ensured we had the rightful share of shelf for all the products
  • Was responsible for the entire Jalgaon city.

Education

B.E. -

North Maharashtra University

Skills

  • Business Planning and Development
  • Distribution Management
  • Team Leadership
  • Vendor Relationship Management
  • Financial Management
  • New Business Development

Accomplishments

  • Circle Combat Winner for 4 years in a row at Vodafone.
  • Won the Real Difference Award for consistent performance at HUL.
  • Rated VG in 2 out of 3 performance appraisals at HUL.

Languages

  • English
  • Hindi
  • Marathi
  • Gujarati

Certification

  • Certified in Fundamentals of Digital Marketing by Google Inc.
  • Microsoft Excel skill certified through LinkedIn Assessment.

Languages

English
First Language
Hindi
Proficient (C2)
C2
Gujarati
Proficient (C2)
C2
Marathi
Proficient (C2)
C2

Websites

Timeline

Associate General Manager

Nagreeka Exports Limited
09.2023 - Current

Sales and Operations Head

Balaji Pharma Corporation
10.2021 - 09.2023

Entrepreneur

Shubhi Infini
06.2019 - 09.2021

Distribution Manager

Vodafone Idea Limited
08.2014 - 03.2019

Retail Sales Manager

Vodafone Mobile Service Limited
01.2009 - 07.2014

Business Development Officer

Nivea India Private Limited
12.2007 - 01.2009

Territory Sales Officer

Hindustan Unilever Limited
01.2005 - 12.2007

Rural Sales Promoter

Hindustan Lever Limited
04.2002 - 12.2004

Project Incharge and Co-Ordinator

Hindustan Lever Limited
11.2001 - 03.2002

Re-Distribution Stockiest Salesman

Sanwariya Trading Company (RS For HLL)
05.2001 - 10.2001

Merchandiser

Sanwariya Trading Company (RS For HLL)
02.2001 - 05.2001

B.E. -

North Maharashtra University

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Nitin Budhadev