Niyamathullah Basha NA
Chennai
Summary
Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Digital Marketing Specialist
Colan Infotech Pvt Ltd
08.2022 - Current
- Pay-Per-Click (PPC) Advertising: Creating and managing highly targeted and optimized PPC campaigns on platforms such as Google Ads and social media channels.
- Social Media Marketing: Leveraging social media platforms to build brand presence, engage audiences, and generate leads.
- Search Engine Optimization (SEO): Enhancing online visibility and organic rankings through keyword research, on-page optimization, and technical SEO tactics.
- Content Marketing: Developing compelling content strategies that resonate with the target audience, increase brand awareness, and drive conversions.
- Email Marketing: Designing and executing effective email campaigns to nurture leads, improve customer engagement, and drive repeat business.
- Analytics and Reporting: Utilizing web analytics tools to track and analyze campaign performance, uncover insights, and optimize marketing efforts
Digital Marketing Executive
Colan Infotech Pvt Ltd
02.2017 - 08.2022
- Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or other content.
- Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
- Planned and executed web, SEO, database marketing and social media advertising campaigns.
- Increased brand awareness through creation and management of social media channels, boosting social media engagement.
Lead Generation Executive
Colan Infotech Pvt Ltd
08.2015 - 01.2017
- As a Lead Generation Executive, my role is to identify and engage potential customers for the purpose of generating sales-ready leads. I utilize various strategies and techniques to identify target audiences and capture their interest in products or services offered by the organization.
- I Use to Web Researcher, Lead Generation contact information about (People & company Name, Post/title, Address, Email, ) and Social media (twitter, LinkedIn, Facebook, Google+) experience on Upwork .
- Built relationships with customers and community to establish long-term business growth.
Education
Bachelor of Arts - Bachelor of Commerce
Mazharul Uloom College
Ambur07.2015
Skills
- Facebook Ads
- Google Ads
- SEO
- Social Media Marketing
- Email Marketing
- Content Creation
- Affiliate Marketing
- Influencer Marketing
- Web Analytics Tracking
- Report Preparation
- Performance Evaluations
Certification
Google Analytics Certificate
AdWords Fundamental Certificate
Languages
English
Hindi
Urdu
Arabic
Timeline
Digital Marketing Specialist
Colan Infotech Pvt Ltd
08.2022 - Current
Digital Marketing Executive
Colan Infotech Pvt Ltd
02.2017 - 08.2022
Lead Generation Executive
Colan Infotech Pvt Ltd
08.2015 - 01.2017
Bachelor of Arts - Bachelor of Commerce
Mazharul Uloom College
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