Summary
Overview
Work History
Education
Skills
Websites
Certification
Hobbies and Interests
Languages
Timeline
Generic

Nupur Kale

Bangalore

Summary

A results-driven PR professional with a proven track record in strategic corporate communications and client relationship management. Expert in spearheading influencer marketing campaigns, delivering substantial growth in social media engagement. Adept at securing international media coverage and cultivating long-term partnerships, with strong media relations and team leadership expertise.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Senior Accounts Manager

Script Public Relations
Bengaluru
03.2024 - Current
  • Client Profile: Grand Bangalore, Hotel Royal Orchid, Sheraton Grand Pune, Hotel Marriott Whitefield, and Echoes of Earth (Music Festival), among others.
  • Collaborated with clients daily, ensuring seamless communication and timely execution of deliverables.
  • Designed and executed strategic communication plans, enhancing brand reputation and visibility for clients.
  • Managed client relationships and deliverables, fostering long-term partnerships, and ensuring satisfaction.
  • Supervised a team of three, mentoring team members, and conducting performance evaluations to optimize outcomes.
  • Led influencer marketing initiatives (both paid and unpaid), negotiating partnerships, and crafting tailored communication strategies aligned with brand goals.
  • Oversaw and edited content, including articles, ensuring quality content that aligned with client objectives.
  • Contributed to business development efforts, expanding client portfolios, and driving revenue growth.

Account Manager

SPAG Finn Partners
Bengaluru
06.2023 - 10.2023
  • Clients Portfolio: Allergan – an AbbVie company, Roche Pharma – (hemophilia), IEEE (Indian Institute of Electrical and Electronic Engineers), ISOC.
  • Coordinated closely with clients on a day-to-day basis, ensuring effective communication and timely deliverables.
  • Developed and implemented effective communication strategies that significantly enhanced brand awareness and reputation for clients.
  • Executed comprehensive public relations strategies, resulting in expanded media coverage, and increased brand visibility.
  • Led and mentored a team of two professionals, and mentored them.
  • Managed media relations across the healthcare, wellness, and tech sectors, creating meaningful and engaging communications.
  • Actively involved in new business development initiatives.

Senior Account Executive

The Other Circle
Mumbai / Bangalore
09.2022 - 06.2023
  • Client Profile: Allergan – An AbbVie Company, Roche Pharma – (Hemophilia), IEEE (Institute of Electrical and Electronic Engineers), ISOC.
  • Provided dedicated client servicing to uphold and enhance a positive brand reputation.
  • Managed client deliverables, and fostered long-term partnerships.
  • Cultivated and maintained relationships with media and influential professionals.
  • Developed engaging and creative strategies to reach diverse audiences.
  • Created content and social media management across various platforms, including Facebook, Instagram, and Twitter.
  • Contributed to new business development by ideating and presenting PR-integrated campaigns.
  • Proficient in Canva for creating marketing materials.

Key Achievements:

  • Successfully secured international media coverage for a client, receiving recognition for the achievement.
  • Effectively engaged and increased followers for clients across social media channels.

Senior PR Executive

AdFactors PR
Mumbai
05.2022 - 08.2022
  • Client Profile: Healthcare and Pharma (Parexel, USV, and Elekta)
  • Created articles, press releases, and pitch notes, ensuring alignment with client objectives.
  • Maintained and updated the media database to streamline outreach and foster media relationships.
  • Managed media relations, securing coverage, and building strong rapport with key journalists and publications.
  • Contributed to business development efforts, expanding client portfolios.

Senior PR Consultant

Pitchfork Partners LLP
Mumbai
03.2019 - 05.2022
  • Client Profile: House of Hiranandani, HUL Pureit, Bikaji, MARS Petcare, Steelcase, 91Springboard, WorkIndia, Bernard Van Leer Foundation, Siro Clinpharm, Biocon, and NextGen Pharma, among others.
  • Delivered day-to-day client servicing by managing deliverables, addressing queries, and ensuring smooth communication.
  • Designed and implemented monthly strategies for diverse clients, covering event planning, brand activities, and content development.
  • Built and maintained relationships with media, influencers, and industry professionals, driving engagement through press conferences, one-on-one meetings, and industry features.
  • Managed traditional communication mandates while implementing contemporary strategies to meet evolving client needs.
  • Developed and executed social media strategies, achieving significant growth in engagement and follower metrics.
  • Supervised and mentored a team of two, providing guidance, and ensuring timely, high-quality outputs.
  • Contributed to brainstorming, research, and ideation, successfully pitching and converting new clients.
  • Managed internal communications and social media for Pitchfork Partners.

Key Achievements:

  • Created an internal social media series, "#HumansofPitchfork," receiving recognition in PR Moment.
  • As part of the new business development team, I pitched and converted clients.
  • Achieved audience engagement and growth across social media channels.

Associate PR Consultant

Storytellers 101 PR
Mumbai
10.2018 - 03.2019
  • Client Portfolio: Ambuja Cement Foundation, Toniq Retail Brands, Cube Wealth, Supari Studios, Notebook (Edu-tech portal), IMC Ladies' Wing, UNICEF campaigns.

PR Trainee

Tute Consults
08.2018 - 10.2018

PR Trainee

IPurple
06.2018 - 08.2018

Education

Post Grad Adv. and PR -

EMDI
01-2018

Bachelors - Clinical Pychology

IGNOU
01-2017

Bachelors - Audiology and Speech Language Pathology

MUHS
01-2014

Skills

  • Strategic Corporate Communications
  • Content marketing
  • Media relations
  • Influencer Marketing
  • Social Media Management
  • Stakeholder communication
  • Pitch presentations
  • Strategic planning
  • Client relationship management

Certification

  • Strategic Thinking, LinkedIn, 12/01/23
  • Digital Marketing, Simplilearn, Ongoing

Hobbies and Interests

  • Reading
  • Painting
  • Doodling
  • Experimenting with cooking different cuisines
  • Travel enthusiast
  • Mountains and road trips

Languages

  • English
  • Hindi
  • Marathi

Timeline

Senior Accounts Manager

Script Public Relations
03.2024 - Current

Account Manager

SPAG Finn Partners
06.2023 - 10.2023

Senior Account Executive

The Other Circle
09.2022 - 06.2023

Senior PR Executive

AdFactors PR
05.2022 - 08.2022

Senior PR Consultant

Pitchfork Partners LLP
03.2019 - 05.2022

Associate PR Consultant

Storytellers 101 PR
10.2018 - 03.2019

PR Trainee

Tute Consults
08.2018 - 10.2018

PR Trainee

IPurple
06.2018 - 08.2018
  • Strategic Thinking, LinkedIn, 12/01/23
  • Digital Marketing, Simplilearn, Ongoing

Post Grad Adv. and PR -

EMDI

Bachelors - Clinical Pychology

IGNOU

Bachelors - Audiology and Speech Language Pathology

MUHS
Nupur Kale