Oindrila Samanta
Bangalore
Summary
Results-oriented MBA graduate from Icfai Business School specializing in Marketing and IT Operations. Strong analytical skills combined with digital marketing knowledge to support business growth initiatives. Skilled in utilizing data insights and optimizing processes for improved customer engagement. Focused on contributing to dynamic teams in high-energy settings.
Overview
2
2
years of professional experience
Work History
Program Advisor
Jaro Education
Bangalore
04.2025 - Current
- Identify and engage prospective students through calls, messages, and virtual counseling sessions to understand their learning needs.
- Present and explain EdTech courses, learning programs, and career outcomes to potential learners and parents.
- Convert qualified leads into enrollments by providing personalized guidance on course selection and career pathways.
- Build and maintain strong relationships with prospective and existing students to ensure a positive learning journey.
- Follow up with leads generated through marketing campaigns, webinars, and digital platforms.
- Maintain accurate records of leads, interactions, and conversions using CRM tools.
- Collaborate with marketing and academic teams to align student requirements with suitable programs.
- Achieve monthly and quarterly enrollment targets while maintaining high customer satisfaction.
- Stay updated on industry trends, competitor offerings, and EdTech products to effectively position the organization’s programs.
- Participate in training programs to develop sales, communication, and product knowledge skills.
- Conducted workshops to enhance student understanding of program offerings.
Sales Advisor
Shapoorji Pallonji
Bengaluru
02.2024 - 06.2024
- Analyzed B2C customer journey touchpoints to understand buyer behavior and identify factors influencing property purchase decisions.
- Assisted in lead generation through cold calling and prospect research, contributing to the sales pipeline and customer outreach efforts.
- Evaluated lead conversion patterns by observing sales interactions and identifying key techniques used to improve customer engagement.
- Conducted basic market and competitor analysis to understand pricing, positioning, and project differentiation in the real estate market.
- Supported the sales team by maintaining lead data and tracking customer interactions using CRM tools.
- Participated in channel partner meets to gain insights into B2B sales strategies and the role of partnerships in driving project sales.
- Assisted in analyzing customer feedback and inquiry trends to help improve sales communication and project presentations.
Education
MBA - Marketing & IT and Operations
ICFAI Business School
Bangalore01-2025
BBA -
Presidency University
Bangalore01-2023
XII -
St. Xavier’s School
Burdwan01-2020
X -
St. Paul’s Academy
Burdwan01-2018
Skills
- Microsoft Office (Basic)
- Orange (Basic)
- Tableau (Basic)
- SAP
- Power BI
- Python ( Basic )
Accomplishments
Contributed towards lead generation and customer acquisition at Shapoorji Pallonji Real Estate, Bangalore.
Other Projects Undertaken
- Did a research project on 'Examining the role of social media marketing in shaping consumer awareness and perception: A study of the cosmetic industry.'
- Interned at Deep Traders (Unicharm India Pvt.Ltd). I learnt about marketing and sales of Unicharm products and its different SKUs.
Domicile
West Bengal, Burdwan
Personal Information
- Date of Birth: 12/15/02
- Gender: Female
- Marital Status: Single
Languages
- English – Read, Write, Speak
- Hindi – Read, Write, Speak
- Bengali – Read, Write, Speak
Extracurricular Activities
Participated in 'AdZap' marketing event. Coordinated for travel club. Captain of the high school.
Hobbies and Interests
Fitness
Summer Internship Program
Shapoorji Pallonji Real Estate, Strategies for Optimizing Real Estate Performance at Shapoorji Pallonji, 12 Weeks (3 Months), Bangalore, Karnataka, I got a clear understanding about the existing and the upcoming projects at Shapoorji Pallonji. It was followed by gaining a clear understanding of the B2C industry, by examining customer journey touch points, lead generation tactics via cold callings, and conversion strategies. I also got to know about the B2B industry through channel partner meets. I got actionable insights for optimizing collaboration between marketing and sales team, driving revenue growth, and fostering customer satisfaction in the competitive real estate landscape. I engaged with cross-functional teams enabled the synthesis of diverse perspectives and innovative solutions to address complex challenges inherent in the real estate industry.
Domain Specialization
- MARKETING
- IT & OPERATIONS
Timeline
Program Advisor
Jaro Education
04.2025 - Current
Sales Advisor
Shapoorji Pallonji
02.2024 - 06.2024
MBA - Marketing & IT and Operations
ICFAI Business School
BBA -
Presidency University
XII -
St. Xavier’s School
X -
St. Paul’s Academy