Omkar Patil
Marketing Manager
Thane
Summary
Proactive Marketer with expertise in developing, implementing and strengthening marketing plans. Offers analytical, proactive approach to revamping strategies to meet changing needs. Talent for directing creative efforts and brand engagement combined with history of surpassing objectives.
Overview
13
13
years of professional experience
2031
2031
years of post-secondary education
Work History
Assistant Marketing Manager
Saturo Technolgies Pvt Ltd
12.2023 - Current
- Lead generation through PPC campaign on following platforms
- Google Search ads
- Google app download ads
- Meta Ads
- LinkedIn Ad
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Strategising media plan for financial year for different verticals and products (SAAS)
- Brand building through social media platforms
- Brand building through OOH activities
- Hosting an event for target audience and also participating in different events for lead generation
- Mail and message campaign through NetSuite and Wati portal
- Drive PR activities for company
- Help cross functional team with marketing support
Assistant Marketing Manager
Rajeshree Translines Pvt Ltd
08.2021 - 12.2023
- Brand building on social media
- Executing all PPC plans related to lead generation on the LinkedIn platform
- Create a social media monthly Plan
- Designing an email campaign
- Discussing content for the creative post
- Beautifying PPT on the individual front
- Talking to a prospect from the data provided and scheduling a meeting with them
- Lead generation of non-prospect clients through research
- Making Flyer and Brochures by coordinating with the designer
- Helping Cross-functional teams like Sales and HR with PPT and creatives as required during events
- Enhanced customer engagement through the implementation of targeted social media campaigns and content strategies.
- Completed and submitted monthly and yearly reports to support executive decision making.
Marketing Executive
Arihant Industrial Coporation Limited (Arihant PLAY)
10.2019 - 08.2021
- End-to-end campaign planning for awareness and lead generation
- Through PPC(Google AdWords and Meta business suite)
- Planned and executed events and marketing programs to increase qualified leads.
- Brand awareness and promotion through social media channels like FB, Instagram LinkedIn and Twitter
- This includes strategy and execution of marketing concepts, strategy, and execution of optimisation techniques for campaign improvements and performance measurement and reporting
- Further ideation and creation of a business plan for marketing programs and events, along with defining timelines and setting budget expectations
- The role also includes regular collaboration and coordination with Sales teams and Channel Managers for marketing programs, identification, and planning for product-specific new markets, regularly updating, and analysing CRM for new insights
- In addition to the above, the role also includes handling product portfolio, management, and coordination with international vendors
Asst. Manager (Marketing, Research & Customer Insight)
Cloudpoint Technologies Pvt Ltd
08.2017 - 10.2019
- Handling social media platforms for brand and promotion of IT services and Agro services on FB, Instagram, LinkedIN and Twitter
- Setting PPC campaign for lead generation through Google Adwords and Facebook business suite
- Graphical content creation by using tools such as Photoshop and AI
- Undertaking Market Research in Agro & FMCG sectors to look for opportunities for product & service improvements
- Generating & pursuing leads within the agro-industry to pitch offerings from Cloudpoint Technologies
- Representing the Organization at Agro & FMCG centric events & conferences
- Exploring secondary opportunities across various sectors where Technology support from Cloudpoint could be mutually beneficial
Indexing Associate
Lumina Datamatics
08.2012 - 05.2014
- Research & Creating Google Search Keyword List for Search Engine Optimization for known Publications
Education
MBA - Management Studies
SVIMS
Mumbai, India 04.2001 - 05.2017
HSC - Science
PES College of Science
SSC - undefined
SMBN High School
BSc. - IT
SM Shetty College of Science
Mumbai, India05-2014
Skills
Certifications Projects
- Digital Marketing Certification from FICCI (Federation of Indian Chambers of Commerce & Industry)
- Graduation Project on: - Photography website, Front end: - C# with asp.net Backend: -SQL database.
Personal Information
Hobbies: Bike Riding, Photography, Trekking, Football
Timeline
Assistant Marketing Manager
Saturo Technolgies Pvt Ltd
12.2023 - Current
Assistant Marketing Manager
Rajeshree Translines Pvt Ltd
08.2021 - 12.2023
Marketing Executive
Arihant Industrial Coporation Limited (Arihant PLAY)
10.2019 - 08.2021
Asst. Manager (Marketing, Research & Customer Insight)
Cloudpoint Technologies Pvt Ltd
08.2017 - 10.2019
Indexing Associate
Lumina Datamatics
08.2012 - 05.2014
MBA - Management Studies
SVIMS
04.2001 - 05.2017
HSC - Science
PES College of Science
SSC - undefined
SMBN High School
BSc. - IT
SM Shetty College of Science
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