Palak Jain

SoulUp is a mental health Startup. I was responsible for the P&L of support groups run by SoulUp.

• Organised and managed more than 60 support groups
• Developed business strategies to identify growth opportunities - found creative ways to get more eyeballs and conversions for the support groups
• Built a pipeline for mental health professionals to collaborate with SoulUp in running these support groups

Cars24 is the largest platform in india for buying and selling used cars.

• Managed the Product launch of an entirely digital way of selling cars online, which led to an increase in sales of used cars by 7%
• Conducted user research to identify customer pain points in the journey of buying used cars from Cars24. Increased the test-drive conversions by 12% during my tenure.
• Collaborated with cross-functional teams to define product requirements for a new revenue stream, value-added services and insurance, which contributes to 40% of the gross margin of the company.

_MoneyTap is an app-based credit line, offered in partnership with lending banks and NBFCs_

• Laid foundation for end-to-end infrastructure for loan transfer and repayments across 3 lending products, 5 bank/NBFC partners, 7 vendors and customers
• Defined, planned and executed the integrations with 3 NBFCs as the capital partners. Responsible for day to day relationship management.
• Explored and imbibed various alternate data sources apart from bureau data to determine customers’ credit worthiness, leading to increase in the approval rates of NTC (30%) and self-employed (10%) customers
• Optimized routing of potential customers amongst different partners in order to ensure higher conversion by 4% and lower CIBIL costs by 20%
• Increased NPS from -4 to 35+ by improving CX in borrowing and repaying

_Playment is a crowdsourcing platform that helps businesses outsource its data-ops_

• Delivered 25+ projects within stipulated timeframe; it includes the proof of concept, planning, cost optimization, process execution & monitoring and ensuring high quality- Conceptualized product enhancements in internal tool; _workflows_ which proved to be the backbone of company operations; reducing the manual intervention in a project by 80%
• Unlocked the crowdsourcing of 3 major use-cases, attributing to 33% of revenue
• Streamlined the cataloguing of Paytm’s complete DIY-volume of 2500 verticals
• Automated the digitization of driver documents for Ola with 99% accuracy; increasing the scale 20x