Summary
Overview
Work History
Education
Skills
Timeline
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Palak Khurana

Associate Manager, Client Operations
Gurgaon

Summary

I am a passionate and purpose driven leader with wide range of experience in building high performing teams. I have worked in multiple capacity and played a variety of roles in technology companies like Double Verify, Criteo, Teleperformance. I have learned to apply the core principles of effective leadership to motivate & empower people around me to achieve their career aspirations that always bring favorable results for the organization and individual.

A collaborative leader who possesses strong ethics, organizational acumen and cross-cultural sensitivity; work effectively with peers, customers and allied businesses by promoting openness and sharing in relationships.

Overview

8
8
years of professional experience
7
7
years of post-secondary education

Work History

Associate Manager, Client Operations

Double Verify
Gurugram
03.2025 - Current
  • Hired and Built the Client operations APAC & EMEA team from scratch to a team of 9 members.
  • Initiated process improvements/documentations based on thorough analysis of internal operations data resulting in enhanced productivity levels.
  • Managed cross-functional projects, ensuring timely completion and alignment with company objectives.
  • Led team meetings regularly to discuss progress updates, identify challenges or roadblocks, and provide guidance towards successful project completion.
  • Collaborated closely with senior management on strategic planning efforts, aligning departmental goals with overarching company objectives.
  • Mentored entire team, contributing to their professional growth and skill development. Oversaw training and onboarding process for all newly hired employees within the team.
  • Successfully managed multiple high-priority tasks simultaneously while maintaining strict deadlines ensuring optimal resource allocation.
  • Conducted performance evaluations and provided constructive feedback to employees.

Client Operations

Double Verify
Gurugram
05.2023 - 03.2025
  • Helping clients understand the importance of Pre-Bid, Post Bid, Brand Safety,Verification, and Measurement in the overall Digital Media Ecosystem.
  • Managing clients from CPG, IT, Auto & Telco Verticals present across global markets.
  • Provide regular optimizations to clients, which helps them to save thousand's of dollars in media wastage.
  • Working directly with executive management, providing timely reports, data & statistics to understand the enhanced growth and profitability.
  • Leading Monthly & Quarterly discussions & reviews with the regional heads across global regions for various clients.
  • Drive continues client partnership by understanding client’s priorities, and focusing on immediate needs.

Senior Ad Operations Specialist QA

Criteo
Gurugram
04.2022 - 04.2023
  • AdOps Excellence - Stay on top of all updates and share them with the rest of the team during weekly meeting and contribute to knowledge sharing. Also, closely follow internal processes (i.e. workflows for tickets; ticket labels, etc) to ensure efficiency and consistency of action across the team
  • AdOps KPI - QA of tickets with less than 2% error rate within a strict SLA. Documenting feedback for internal critical errors captured and organizing 1-1 with the team members to provide a constructive feedback.
  • Inputs and Contribution for team - Coordinating to create knowledge test for the team. Sending error reports on a WoW basis. Training new hires or taking refresher sessions for existing team.

Ad Operations Specialist QA

Criteo
Gurugram
03.2021 - 03.2022
  • QA around 60 tickets per day which were sent for review by Ad Ops traffickers.
  • Managing workload by identifying major/minor requests and providing support to traffickers as well.
  • Documenting newly discovered information and helping manager to build processes around QA.

Ad Operations Specialist

Criteo
Gurugram
05.2019 - 02.2021
  • Developed campaigns and specific marketing strategies for clients.
  • Monitored CPC, Budget, Traffic and making adjustments to marketing campaigns.
  • Collaborated with product development team, solutions team to escalate relevant tickets and give feedback over new products.

Digital Consultant (Google Ads)

Teleperformance
Gurugram
07.2018 - 02.2019
  • Providing knowledge about Google Ads to Advertisers.
  • Onboarding & Supporting Advertisers with Technical requirements through emails/Phone/Chat support. Also, Training new joiners on Digital Marketing concepts and process associated with Google Ads.

Business Development Associate

Byjus
Bangalore
01.2017 - 12.2017
  • Supporting and Bringing business to the company in terms of B2B and B2C while working as an Intern for first 6 months.
  • Managing a team of 4 people for supporting business post internship and supporting post-sale issues. Also,responsible for generating weekly reports and identifying the key areas of business growth.

Education

Masters of Technology - Computer Science & Engineering

Amity University
Noida
08.2015 - 08.2017

Bachelor of Technology - Computer Science & Engineering

Uttarakhand Technical University
Uttarakhand
07.2011 - 07.2015

XII Standard - PCM

Jaycees Public School
Uttarakhand
03.2010 - 03.2011

Skills

Team Building & Operations management

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Timeline

Associate Manager, Client Operations

Double Verify
03.2025 - Current

Client Operations

Double Verify
05.2023 - 03.2025

Senior Ad Operations Specialist QA

Criteo
04.2022 - 04.2023

Ad Operations Specialist QA

Criteo
03.2021 - 03.2022

Ad Operations Specialist

Criteo
05.2019 - 02.2021

Digital Consultant (Google Ads)

Teleperformance
07.2018 - 02.2019

Business Development Associate

Byjus
01.2017 - 12.2017

Masters of Technology - Computer Science & Engineering

Amity University
08.2015 - 08.2017

Bachelor of Technology - Computer Science & Engineering

Uttarakhand Technical University
07.2011 - 07.2015

XII Standard - PCM

Jaycees Public School
03.2010 - 03.2011

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Palak KhuranaAssociate Manager, Client Operations