Panchanan Dutta

• Handling a total network of more than 109 stores and 7 chain which is contribute monthly 2.20cr sales in region secondary sales.
• Implemented channel strategies to maximize primary and secondary sales and Market share .
• Created, maintained and managed relationships with key retail partners and distributors.
• Prepared monthly reports on performance metrics of channels such as primary and secondary sales value and KPI .
• Provided support in the implementation of promotional activities across different channels.
• Identified potential areas of improvement in existing channel operations.
• Managed sales pipeline, ensure achieve monthly budget.
• Overseeing daily operations and motivate the team achieve the given monthly target
• Conducting Weekly /monthly reviews with sales officer and TL .

• Handling a total network of more than 120 stores key Accounts Including ( DS, SIS & MBO) with a team strength of 75 members.
• Overseeing daily operations, managing budgets and setting performance objectives by increasing brand Ranking in all categories.
• Recruiting, training, and supporting general managers as well as conducting regular performance tracking .
• Ensuring company standards and procedures are followed.
• Dealing with escalated customer issues, incident reports, and legal issues.

• Franchisees Management & Brand Expansion and open new stores, performing catchment analysis, evaluating ROI and profitability.
• Formulating business strategy with stakeholders including evaluating new market, marketing plan, stock optimization, visual merchandising etc.
• Ensuring SOPs, commercial compliances and company procedures.
• Controlling SIT (stock in transit) and shrinkages.
• Responsibility for open new stores End to end

Additional Responsibility - Since Dec-’2021 To April -23: -working as an Area Business

Manager (ALLEN SOLLY -PRIME FOFO stores) Locations: - Karnataka, EAST (BH/ JH).

• Managing end-to-end network of 5 retail consignment stores including Sales & Marketing, Operations, Resourcing & Training as well as driving top line and bottom line.
• Monitoring a team of 20+ including Store Managers and Customer Representatives on Front End.
• Developing employee skill sets like relationship building, store management.
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• Monitoring regular sales and operation .
• Conducting assessment needs of new employees
• Focused on achieving secondary sales , SSPD , Capture maximum market share.
• Team Management -Team Building & training

• Managed the day-to-day operations of all municipal departments and staff.
• Staffs Training .
• Focused on achieving secondary sales , SSPD , Ranking.
• Created monthly performance reports summarizing progress on key initiatives .