Pankaj Gupta
Head Retail : Bata (COCO + Franchise + Large Format)
Gurugram
Summary
Retail Leader with 14 Years of Experience spread across Roles, Geographies in India, Exposure of International Market. Passionate about Retail, Technology & Development of Future Ready Teams with Problem Solving Operating Style.
Overview
14
14
years of professional experience
2
2
years of post-secondary education
2
2
Languages
Work History
Head : Retail Bata (COCO | Franchise | LFS)
Bata India
Gurugram
11.2021 - Current
- Managing Business of 2650 Cr with Team Strength of 6500+ Employees across 1900 Point of Sales
- Build Retail Strategy for Gaining Market Share through Volume Share & Point of Sale Addition
- Developed New Business Channels & Concepts to Leverage Brand Loyalty & to Strengthen Brand Portfolio to Reach Younger Customer in SEC A
- Work with Various Cross Functional Stakeholders to bring Alive Product Stories
- Reduced Store Portfolio Age to be able to Competitive against New Players & to be able to Give Delightful Customer Experience
- Bring Technological Solution for New Age Retail : AI/ML/AR Based Solutions in VM, Training, Workflow Management, Process Efficiency, Partner Onboarding, Ordering, etc
- Scaling Digital Currency / Gift Voucher Business from 60 Cr to 170 Cr
- Digitisation Customer Journey with RCA of Customer Feedback to 78
Head Emerging Market: India
Bata India
Gurugram
01.2020 - 12.2021
- Heading COCO Business Channel of 1500 Cr with Team Strength of 4000+ Strong Team with 1100 Point of Sales
- Managing Bata Banner for COCO + Franchise Network in Convenience Stores in Metros & Overall Portfolio in Tier 2-5
- Delivered Double Digit Topline Growth y-o-y & Bottomline of 16% CAGR with Reduction of Store Age by 3 Years
- Responsible for Increase in Point of Sales Pan India through COCO & Franchise Model
- Conceptualization & Stabilization of Current Franchise Model by bringing in Productivity Metrics, Policies, Automation of Processes, Partner Happiness Index, etc
- Executed New Organization Structure Design (Integrated Retail) with Sharper Role / Span for Operation Teams.
AVP : South & West
Bata India
Bengaluru
01.2018 - 12.2019
- Responsible for Business Responsibility of 800 Cr Turnover for COCO Operations of South & West Market along with Pan India Franchise Business
- Formulated Strategy for Franchise Business with Setting Up of Team
- Driven Topline Growth from Tier 2-5 with Expansion, Portfolio Rejuvenation
COO : South
Bata India
Bengaluru
10.2015 - 12.2017
- Leading Business of South India (600 Cr) for Family Business Concept
- Achieved Zero Attrition in 2 Years of Attrition in Team with Development of Local Team for DM & RM with Internal Growth of SM & DM
- Achieved South as Best Region (Retail Cup Winner) with Best Market for New Initiatives / GTM
COO : West
Bata India
Mumbai
01.2015 - 09.2015
- Developing Strategy for 3 Year Roadmap for Growth of West Region with Strong Focus on Expansion Model in Mumbai & Revival of Loss Making Stores
- Set Up Processes for 'Pay for Performance' Culture & Developed Winning Team for Winner for Retail Cup
- Holistic Ownership & Accountability of Topline & Bottomline with Cost Line Efficiency with Improvement of Channel Operating Margin by +4%
- Execution of 'Bigger & Better' Strategy in West (National Project Next Year considering Success in West)
Business Manager : Europe
Bata Italy
Padova
09.2014 - 12.2014
- Project Manager for Turnaround Strategy for Revival of Europe Business with Established Strategy of Revival including Closure of France operations
- Partnering with President & Collaborating with HR Director of Europe in Building & Adherence to Revival Strategy for Europe
- Implementation of Synergies between Italy, Czech & Spain
Business Manager : IPIBS
Bata India
Gurugram
01.2014 - 08.2014
- Responsible for Benchmarking & Identification of Best Practices amongst India, Pakistan, Indonesia, Bangladesh & Sri Lanka
- Implemented Top 7 Priorities in Region to help in Growth of SSSG through New Category Addition & ASP
- Worked with Company Managers for Implementation of Strategic Levers & Learning from each other
Retail Manager : South
Bata India
Bengaluru
12.2013 - 04.2014
- Responsible for Business Operations for South Business for Family Concept with Deliverables on Store Expansion, Improvement of Store Portfolio Age with Team of District Managers
- Collaborate with Cross Functional Teams - HR, Finance, Store Design, Marketing, Training, etc for Improving LTL Growth of Stores especially Tier 2-4 Stores
- Implemented 'Smart City' Project which became National Project for Driving Customer Centricity & Growth of Small Towns
Business Assistant : Group Managing Director
Bata India
Gurugram
01.2013 - 10.2013
- Assisted & Supported Managing Director in Formulating Strategies along with Smart Dashboard for Monitoring of Relevant KPIs
- Responsible for Collaborating with Cross Functional Heads for Ideation & Execution of Strategic Drivers
Operations Manager : South Africa
Bata South Africa
Durban
07.2012 - 12.2012
- Responsible for Store Operations for 90 Stores in Retail with Key Task of Opening New Stores & Achieving Breakeven Point for Retail Business by Increasing Store Throughput / SSSG
- Implemented K Scheme Model for Reduced Unionized Staff & Reduction of Store Remuneration by 2%
- Launched New Concept Stores in Malls for Buy In from Mall Fraternity for New Stores
Assistant Retail Manager : West
Bata India
Ahmedabad
01.2012 - 06.2012
- Responsible for Gujarat, MP & Chhattisgarh Business with 3 District Managers
- Region became Number 1Performing Region in First Half of Year with Highest New Store Opening
- Accountable for Development of DMs & working with them for Identifying Growth Opportunities
District Manager
Bata India
Kanpur | Bareilly | Bangalore
05.2010 - 12.2011
- Responsible for Top Line Growth of COCO Stores with Focus of Same Stores Sales Growth
- Responsible for SOP Adherence basis Operating Guidelines with Regular Visit to All Stores
- To initiate measures for optimization of resources to control on expenses in all business areas with particular focus on personnel cost and productivity.
- Visit competitors' store and keep tab on events occurring in market place so as to devise appropriate strategy to excel in competition.
Marketing Manager : Rx Pharmacy
Alankit Lifecare
New Delhi
04.2009 - 05.2010
- Start Up of Medical Retail Store Chain with Primary Responsibility of Opening Up of 12 Retail Stores, Set Up of Distribution Centre's, Tie up with CGHS
- Development of Franchise Business Model for Scale Up in New Markets outside NCR
- Conceptualised Brand Name, Vendor Base for Supply of Medicines
Education
MBA - Marketing & Finance
IMT
Ghaziabad, India 06.2007 - 04.2009
B Tech - Electronics & Communications
MMEC
Ambala, Haryana 04.2003 - 05.2007
XII -
St. Michael's
Delhi 04.2005 - 03.2007
Skills
Strategy Building
Business Development
Operations Management
Team Management
Data Analytics Visualization
Accomplishments
Nominated for Top 20 Leaders for Global Program 'Leaders of Tomorrow'
Youngest Person to be inducted in Executive Committee
Timeline
Head : Retail Bata (COCO | Franchise | LFS)
Bata India
11.2021 - Current
Head Emerging Market: India
Bata India
01.2020 - 12.2021
AVP : South & West
Bata India
01.2018 - 12.2019
COO : South
Bata India
10.2015 - 12.2017
COO : West
Bata India
01.2015 - 09.2015
Business Manager : Europe
Bata Italy
09.2014 - 12.2014
Business Manager : IPIBS
Bata India
01.2014 - 08.2014
Retail Manager : South
Bata India
12.2013 - 04.2014
Business Assistant : Group Managing Director
Bata India
01.2013 - 10.2013
Operations Manager : South Africa
Bata South Africa
07.2012 - 12.2012
Assistant Retail Manager : West
Bata India
01.2012 - 06.2012
District Manager
Bata India
05.2010 - 12.2011
Marketing Manager : Rx Pharmacy
Alankit Lifecare
04.2009 - 05.2010
MBA - Marketing & Finance
IMT
06.2007 - 04.2009
XII -
St. Michael's
04.2005 - 03.2007
B Tech - Electronics & Communications
MMEC
04.2003 - 05.2007