Summary
Overview
Work History
Education
Skills
Certification
Additional Information
Timeline
Generic
Paramita Thakur

Paramita Thakur

Bangalore

Summary

I am an experienced professional with a strong background in customer service, strategic planning, marketing, and business strategy. I have a proven track record of delivering exceptional customer experiences, managing customer escalations, and providing feedback to drive process improvements. Additionally, I am skilled in digital marketing, including Google Analytics, Google Ads, and search engine marketing. I am a strategic thinker with a talent for developing and executing plans that drive revenue growth and achieve business objectives. I am also a collaborative team player with excellent communication and problem-solving skills.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Digital Media Senior Associate

Google Operations Center
Hyderabad
11.2020 - 05.2023
  • Process: Google Ads
  • Responsible for setting goals for all the individual members in the team and following a cadence to track the growth path for all the members.
  • Driving the succession plan for the team by preparing a learning calendar & ensuring personal development of all the team members.
  • Creating and finalizing attractive and relevant landing pages for Goggle ads
  • Checking and monitoring existing ad campaigns and making recommendations on how to optimize and update them
  • Providing complete support to Advertisers and Account Managers with optimization tips for their accounts
  • Google Ads and Google Analytics via all contact channels
  • Troubleshooting from basic login issues till complex Analytics problems and providing best resolution within TRT along with optimization tips and best practices
  • Designed creative campaigns to raise awareness and increase sales.
  • Improved search engine optimization to increase quantity and quality of website traffic.

Achievements:

  • Promoted as acting Subject Matter Expert (SME), demonstrating in-depth knowledge of the product and support processes and the ability to train and mentor new hires.
  • Part of the escalation team, handling all supervisor calls, resolving issues in a timely and professional manner to ensure high levels of customer satisfaction.
  • Received Star Performer award for the month of October and January, recognizing outstanding performance and contributions to the success of the team.
  • Received Touch Stone award for maintaining a 100% score on Quality, demonstrating a commitment to delivering high quality customer service and support.
  • Tracked communications strategies, advertising campaigns, and marketing approaches to measure successes and failures, providing insights and recommendations to improve performance and increase customer engagement.

Senior Process Associate

TCS
Kolkata
03.2020 - 11.2020
  • Process : Optus
  • Supporting customer queries via chats and outbound calls
  • Handling customer and partner complaints using available resources
  • Identifying and resolving escalations on priority
  • Performed end-to-end order processing for a telecommunications client, ensuring accuracy and timely completion of orders.
  • Handled complex order requests and escalated issues to appropriate parties when necessary.
  • Trained and mentored new hires on order processing procedures and best practices.
  • Assisted in the development and implementation of process improvements to increase efficiency and productivity.

Senior Process Associate

Accenture
Hyderabad
03.2017 - 01.2020
  • Process: US Smartphone Division ( Google Pixel)
  • Provided technical support for Google Pixel smartphones, troubleshooting issues and providing solutions to customers via phone and email.
  • Handled customer escalations, resolving issues in a timely and professional manner to ensure high levels of customer satisfaction.
  • Provided feedback for process improvement, identifying areas for improvement and collaborating with cross-functional teams to implement solutions.
  • Conducted monthly and weekly audits and provided feedback to teams based on audit results, helping to drive continuous improvement in customer service and support.
  • Supported the Nesting Team as a Subject Matter Expert (SME) and Trainer, providing guidance and training to new hires and ensuring consistent adherence to process and quality standards.
  • Utilized internal tools and resources to log customer interactions and track issue resolution progress.
  • Participated in ongoing training and development programs to stay up-to-date with the latest product knowledge and support techniques.
  • Collaborated with cross-functional teams, including product development and quality assurance, to identify and report product defects and customer pain points.

Achievements:

  • Cleared training and nesting in one attempt, demonstrating a strong understanding of product knowledge and customer support techniques.
  • Awarded as top performer in nesting, recognized for consistently exceeding performance targets and contributing to the success of the team.
  • Maintained a high level of performance on the floor for four quarters, consistently meeting or exceeding customer satisfaction targets and achieving top rankings among peers.
  • Awarded for being the Top performer in Agent Satisfaction (ASAT) received from the customers, reflecting a commitment to providing excellent customer service and support.
  • Moved into support team (acting SME) within 12 months of clearing nesting, demonstrating strong performance and a willingness to take on additional responsibilities.
  • Received client appreciation for monthly performance, recognizing contributions to the success of the team and the overall business.
  • Audited emails and chats for the team as an additional responsibility, demonstrating attention to detail and a commitment to ensuring high quality interactions with customers.

Customer Service Representative

Sutherland
Hyderabad
09.2016 - 02.2017
  • Process: Uber (US drivers)
  • Responded to customer and partner queries via email, providing prompt and accurate information to address their concerns.
  • Handled customer and partner complaints using available resources, resolving issues in a timely and professional manner to ensure high levels of customer satisfaction.
  • Identified and resolved escalations on priority, demonstrating the ability to prioritize and manage multiple issues simultaneously.
  • Utilized internal tools and resources to log customer and partner interactions and track issue resolution progress.
  • Participated in ongoing training and development programs to stay up-to-date with the latest product knowledge and support techniques.

Education

MBA - Customer Relationship Management

Symbiosis International University
2026

BBA - HR, Marketing

Sikkim Manipal Institute Of Technology, UNE, DAV Durgapur
Sikkim
2016

class 12 - Commerce

DAV, Model Durgapur
Durgapur
2013

Class 10 -

DAV, Raniganj
ParamitaRaniganj

Skills

  • Strategic planning: Experienced in developing and executing strategic plans to achieve business goals and objectives
  • Marketing strategy: Experienced in developing and implementing marketing strategies to increase brand awareness, generate leads, and drive sales
  • Business strategy and planning: Experienced in developing and implementing business strategies and plans to improve profitability and ensure long-term success
  • Sales and marketing: Experienced in developing and executing sales and marketing strategies to drive revenue growth and achieve business objectives
  • Digital marketing: Experienced in developing and implementing digital marketing campaigns across various channels, including email, social media, and display advertising
  • Google Analytics: Experienced in analyzing website traffic and user behavior using Google Analytics to inform marketing strategies and improve website performance
  • Google Ads: Experienced in creating and managing Google Ads campaigns to drive traffic, leads, and sales
  • Search engine marketing: Experienced in optimizing search engine marketing campaigns to improve visibility, drive traffic, and increase conversions
  • Customer relationship management: Experienced in managing customer relationships and improving customer satisfaction through effective communication and problem resolution

Certification

  • Black Belt Certified Six Sigma
  • Green Belt Certified Six Sigma
  • Yellow Belt Certified Six Sigma
  • White Belt Certified Six Sigma
  • Lean Six Sigma
  • Google Ads

Additional Information

Alternative contact number - 7001730942

DOB - 1st June, 1995

Timeline

Digital Media Senior Associate

Google Operations Center
11.2020 - 05.2023

Senior Process Associate

TCS
03.2020 - 11.2020

Senior Process Associate

Accenture
03.2017 - 01.2020

Customer Service Representative

Sutherland
09.2016 - 02.2017

MBA - Customer Relationship Management

Symbiosis International University

BBA - HR, Marketing

Sikkim Manipal Institute Of Technology, UNE, DAV Durgapur

class 12 - Commerce

DAV, Model Durgapur

Class 10 -

DAV, Raniganj
Paramita Thakur