Parmita Mazumder
Bangalore
Summary
Driven professional with a broad range of experience in marketing seeking to leverage a polished background to take the next career step with a respected organization.
Overview
9
9
years of professional experience
1
1
Certification
Work History
MARKETING SPECIALIST & INSIDE SALES
XITADEL CAE TECHNOLOGIES
08.2017 - 09.2021
- Developed and executed comprehensive marketing strategies, resulting in brand awareness and a boost in 67% lead generation
- Conducted market research and competitor analysis to identify trends and opportunities, providing valuable insights for decision-making
- Created engaging content for digital and print platforms, including social media, blogs, and email campaigns, contributing to 45% growth in online engagement
- Coordinated and managed events, trade shows, and product launches, ensuring seamless execution and maximum impact.
BUSINESS DEVELOPMENT EXECUTIVE
SPAN OUTSOURCING
02.2016 - 06.2017
- Developed and executed business development strategies
- Identified and cultivated strategic partnerships, expanding the company's client base and market presence
- Led negotiations for key contracts, resulting in a 68% increase in profitability
- Collaborated with the marketing team to create effective promotional materials and campaigns
- Conducted market research to identify trends, customer needs, and competitor activities.
TECHNICAL SUPPORT
XCHANGING TECHNOLOGY SERVICES
01.2013 - 11.2014
- A dynamic professional with relevant experience as technical support associate and responsible for providing IT support to end-users
- Having in-depth knowledge of troubleshooting hardware and application software, installation and update operating system on systems
- Strong knowledge of protocol TCP/IP, SMTP, POP, and FTP
- Familiar with network transporters such as NIC, modem, routers, switches, hubs.
Education
Bachelor of Technology -
Don Bosco College of Engg & Tech
Skills
- Campaign Development
- Content Creation
- New Business Development
- KPI Monitoring
- Brand Development
- SEO
- Hubspot
- Keyword Research and Analysis
- Social Media Management
- Event Management
Personal Information
Title: Marketing Specialist
Languages
- English
- Hindi
- Bengali
- Assamese
Hobbies and Interests
- Personal Development
- Design
- Cooking
- Volunteering at a charity center
Certification
- Hubspot for Marketing Professional, Credential ID-UC-de1d40f1-a215-4218-ba99-5b19bcb22e35
- SEO- Hubspot Academy-56f3d930cd48309144541fcdaba96
Timeline
MARKETING SPECIALIST & INSIDE SALES
XITADEL CAE TECHNOLOGIES
08.2017 - 09.2021
BUSINESS DEVELOPMENT EXECUTIVE
SPAN OUTSOURCING
02.2016 - 06.2017
TECHNICAL SUPPORT
XCHANGING TECHNOLOGY SERVICES
01.2013 - 11.2014
Bachelor of Technology -
Don Bosco College of Engg & Tech
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