PARMITA MAZUMDER
Online Marketing Specialist
Bangalore
Summary
Passionate marketing professional experienced in planning and delivering high-performing marketing campaigns. Networks proactively to build tactical business and customer relationships. Reaches target audiences and achieves revenue goals through focused strategy and planning.
Overview
9
9
years of professional experience
4
4
years of post-secondary education
2
2
Certifications
2
2
Languages
Work History
Online Marketing Specialist
Xitadel CAE Technologies
08.2017 - 09.2021
- Executed marketing strategies that significantly increased lead generation.
- Conducted comprehensive market research and competitor analysis to provide valuable insights.
- Crafted engaging content for digital and print platforms, encompassing social media, blogs, and email campaigns.
- Maximized impact and achieved positive outcomes for events.
- Monitored customer reviews and feedback, responding promptly to queries and concerns.
- Developed research strategies to assess market demand for new offerings.
Business Development Executive
MetricFox
02.2016 - 06.2017
- Executed marketing strategies that significantly increased lead generation.
- Conducted comprehensive market research and competitor analysis to provide valuable insights.
- Crafted engaging content for digital and print platforms, encompassing social media, blogs, and email campaigns.
- Maximized impact and achieved positive outcomes for events.
- Monitored customer reviews and feedback, responding promptly to queries and concerns.
- Developed research strategies to assess market demand for new offerings.
Technical Support Associate
Xchanging Technology Services India Pvt Ltd
01.2013 - 02.2014
- Executed marketing strategies that significantly increased lead generation.
- Conducted comprehensive market research and competitor analysis to provide valuable insights.
- Crafted engaging content for digital and print platforms, encompassing social media, blogs, and email campaigns.
- Maximized impact and achieved positive outcomes for events.
- Monitored customer reviews and feedback, responding promptly to queries and concerns.
- Developed research strategies to assess market demand for new offerings.
- Market Research
- Lead Generation
- Email Marketing
- Social Media Marketing
Education
Bachelor of Technology - Electronics and Communication
Don Bosco Engineering College
01.2008 - 01.2012
Skills
- Market Research
- Lead Generation
- Email Marketing
- Social Media Marketing
- Webinar Management
- Events & Tradeshows Management
- Campaign Development
- Multitasking Abilities
Certification
ChatGPT for Marketing
Timeline
ChatGPT for Marketing
12-2023
Hubspot
11-2023
Online Marketing Specialist
Xitadel CAE Technologies
08.2017 - 09.2021
Business Development Executive
MetricFox
02.2016 - 06.2017
Technical Support Associate
Xchanging Technology Services India Pvt Ltd
01.2013 - 02.2014
Bachelor of Technology - Electronics and Communication
Don Bosco Engineering College
01.2008 - 01.2012
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