PARTHIV PURANI
Bengaluru,KA
Summary
- Seasoned leader with 20+ years of expertise in business development, strategic marketing, and sales, driving revenue growth and market share expansion. Proven success in business turnarounds, achieving profitability, and building strategic alliances to enhance organizational performance.
- Skilled in managing cross-functional teams, implementing go-to-market strategies, and optimizing operations for sustainable growth. Adept at fostering client and partner relationships, ensuring customer satisfaction, and executing data-driven market strategies.
Overview
21
21
years of professional experience
Work History
Senior Vice President
Reshamudra Finance Pvt. Ltd.
06.2022 - 03.2024
- Successfully launched and scaled Reshamudra, the financial arm of Reshamandi, achieving INR 34 crores in Assets Under Management (AUM) and disbursing INR 48 crores in loans with a low Non-Performing Assets (NPA) rate of 2.3%.
- Pioneered the development of a comprehensive organizational structure and assembled a high-performing team of 30 professionals
- Engineered in-house processes, including the Loan Origination System (LOS) and Loan Management System (LMS)
- Led a multifaceted team of over 140 professionals across sales, merchandising, and operations.
- Championed critical initiatives such as supply chain traceability, developed forecasting tools for unorganized retailers, and implemented innovative solutions within the fiber supply chain.
- Successfully obtained a Type 2 NBFC license
- Built and maintained strong relationships with internal teams, leaders, customers, vendors, and retail partners
- Conducted thorough market analysis and competitor research
General Manager
Volvo Eicher Commercial Vehicles Ltd.
01.2008 - 01.2022
- Revenue Growth & Profitability: As CEO mandate, Increased COCO Mumbai revenue from INR 345 crores to INR 867 crores in two years, with Contribution Margin (CV) improving from 7% to 18%. Achieved a net profit of INR 4.5 crores after turning around a INR 2.3 crore loss.
- Market Leadership: Achieved highest sales figures (754 units) and 6% market share in Mumbai, contributing INR 150 crores to revenue. Boosted heavy-duty truck market share in Karnataka from 1.8% to 7%.
- Strategic Planning & Execution: Developed and implemented successful marketing plans, launched new product lines (PRO Series), and established strategic partnerships with key clients.
- Team Leadership & Management: Led and motivated high-performing sales teams, conducted performance reviews, and facilitated effective communication through regular meetings.
- Market Analysis & Competitive Intelligence: Conducted in-depth market research, analyzed competitor activities, and identified new revenue streams.
Sales Engineer
Ingersoll Rand
01.2003 - 01.2004
- Successfully commissioned centrifugal compressors for Vedanta Group's expansion without incurring liquidated damages.
- Led a team of four subcontractors at the Bharat Aluminium site in Chhattisgarh.
- Drove market expansion by conducting market research, onboarding channel partners, and supervising secondary sales activities.
- Identified new product applications and explored untapped markets.
- Implemented and monitored sales strategies, including organizing sales review meetings with the team and management.
Education
Digital Transformation -
Indian School of Business (ISB)
01.2025
MBA - Marketing & Finance
ICFAI Business School
Hyderabad, India04-2008
B.Tech. - Mechanical
NIT
Surat, India03-2003
Skills
- Strategic Leadership
- Organizational Leadership
- Business Turnaround Management
- Sales Cycle Execution
- MEDDPICC Methodology
- P&L Ownership
- Market Intelligence/Market Analysis
- Key Account Management/CRM
- Stakeholder Relationship Management
- Product Penetration
- Product Launch/Product Promotion
- Annual Business Planning
- Budgeting
- Team Building/Mentoring/Leadership
- Go-To-Market Strategies
- Brand Portfolio Management
- ATL Campaigns/BTL Campaigns
- Digital Campaigns
- Partner Training
- Pipeline Management
- Risk Assessment/Risk Mitigation
- Sales Consulting/Management Consulting
- Revenue Generation Strategies
- Customer Satisfaction
- Account Strategy
- Policies and procedures
- Operational excellence
- KPI tracking
Languages
English
Bilingual or Proficient (C2)
Hindi
Bilingual or Proficient (C2)
Gujarati
Bilingual or Proficient (C2)
Timeline
Senior Vice President
Reshamudra Finance Pvt. Ltd.
06.2022 - 03.2024
General Manager
Volvo Eicher Commercial Vehicles Ltd.
01.2008 - 01.2022
Sales Engineer
Ingersoll Rand
01.2003 - 01.2004
Digital Transformation -
Indian School of Business (ISB)
MBA - Marketing & Finance
ICFAI Business School
B.Tech. - Mechanical
NIT
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