Parul Chaturvedi
Overview
13
13
years of professional experience
1
1
Certification
Work History
Business Consultant
KVQA Certification Services Private Limited
04.2025 - Current
- Assisting on identifying and pursuing new business opportunities across certifications, consulting, audit, and advisory verticals to drive revenue growth.
- Assisting to manage the complete sales cycle from lead generation and qualification to proposal submission and deal closure
- Assisting on setting up the effective Sales Operations, which includes establishing lead generation process (using manual techniques & tools), implementing CRM tools to track & monitor daily sales operations.
- Assisting on maintaining the sales leads, client interactions, and deal stages in the Odoo CRM system to ensure accurate pipeline visibility and reporting.
- Assisting on identifying RFP’s related to core offerings, drafting RFP responses along with Pre-sales & technical team, and submit the final proposal.
- Created, customized, and submitted technical and commercial proposals in response to RFPs/RFQs, ensuring alignment with client requirements and compliance standards.
Sr. Brand Consultant
Celebrity Connections Tech (P) Ltd, (GoNuts)
02.2021 - 10.2022
- Managed sales using different market strategies, market research, handling pipelines, lead generation, client management, cross selling, repeat business, client relationship management, negotiation, deal successful closer.
- Implemented and managed Salesforce and CRM to improvise and optimize sales process and improve team efficiency and note that ensuring client retention and client expectations.
- Revamp sales & marketing, develop and maintain strong relationships with potential and existing clients, understanding their needs and providing tailored solutions.
- Nurturing corporate client relationships through continuous client engagements and risk profiling.
- Responsible for understanding scope, sharing project plan, building proposal and contract.
- Work cross-functionally, balance the needs of stakeholders, clients, team members and break down complex narratives into simple, compelling ideas.
- Ensuring customer satisfaction and retention by understanding their needs, preferences, and concern
- Targeting Start Ups effectively, guiding them through the initial phase with clarity & support.
Project Head – Brand Servicing
Franchise India
01.2017 - 01.2018
- Brand acquisition & servicing: Onboarding start-ups, Selling Product/ Services, negotiation, deal successful closure, relationship building.
- Managed and developed the global franchise and operation channel for multiple National/International brands ensuring efficiency delivered through the group cross- functional support departments.
- Provided exemplary business consulting services to Franchise Partners to drive their success and shared results through new as well as existing corporate tie-ups
- Maintain accurate and up-to-date records of all sales activities and customer interactions in the CRM system.
- Addressed the development of agreements, proposals and corporate pitches through regular interaction with key clients in order to advance extraction and expansion.
Area Sales Manager
Moonshots Internet Pvt Ltd (OPINIO)
01.2015 - 01.2016
- Governed Sales in the NCR region for OPINIO-Restaurant Point of Sale (POS) Software & Hyperlocal Logistics Services
- Worked closely with the sales team and local distributor including coaching the team members intensively in order to deliver the key sales objectives; sell-in, sell-out, and visibility target.
- Actively engaged in Master Service Agreements to optimize the cost and maximize the sustainable sales growth opportunity and profit of the local key account customers
- Leveraged the organization’s relationship with existing institutional accounts by developing and executing proactive, creative, and ongoing contact initiatives for effective business development.
- Supported digital marketing initiatives such as digital campaigns based on go-to-market objectives.
Sales Associate Manager
Trinket Info Services (TastyKhana, Acquired by Foodpanda)
Pune
01.2013 - 01.2015
- Acquired new accounts while managing the overall sales & operations for 8 metro cities to spread awareness of E-Commerce, Online Sales & Marketing to prospective clients.
- Relationship Building and handling Retention.
- Onboarded restaurants, selling POS (Point of Sale) device, virtual marketing budget, advertising space on portal.
- Ensuring client satisfaction, building contract, making proposals, meeting clients, introducing & educating new product/services.
Education
MBA - Marketing & HR
Sambhunath Institute of Engineering and Technology (SIET)
Allahabad01.2013
Bachelor - English Literature
Kanpur University
01.2010
Skills
- Sales Representation
- Cross Functional Collaboration
- Client Relationship Management
- Key Account Management
- Team Building & Leadership
- Negotiation
- Growth & Business Strategy
- Lead Generation & Conversion
- Project Management
- CRM Tools (Salesforce, Odoo, Zoho CRM)
- Proposal & Pitch Development
- Revenue Growth Strategies
- Customer Retention & Upselling
Certification
- Advance Branding
- Fundamentals of Digital Marketing
- Air Hostess Training (FrankFinn)
- Inflight Training (Jet Airways)
Languages
Languages Known: Hindi, English
ABOUT ME
An accomplished Brand Development; proficient in strategizing various derivatives for effective sales, promotion, customer relationship along with the brand building of the company. A proven change agent, adept in conceiving & implementing effective strategies for various organization through inspiring leadership, rich experience & innovative excellence.
Timeline
Business Consultant
KVQA Certification Services Private Limited
04.2025 - Current
Sr. Brand Consultant
Celebrity Connections Tech (P) Ltd, (GoNuts)
02.2021 - 10.2022
Project Head – Brand Servicing
Franchise India
01.2017 - 01.2018
Area Sales Manager
Moonshots Internet Pvt Ltd (OPINIO)
01.2015 - 01.2016
Sales Associate Manager
Trinket Info Services (TastyKhana, Acquired by Foodpanda)
01.2013 - 01.2015
MBA - Marketing & HR
Sambhunath Institute of Engineering and Technology (SIET)
Bachelor - English Literature
Kanpur University
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